This presentation was made as a part of the business strategy course to discuss the India Tourism industry. The analysis touched on various aspects such as competition and PESTLE analysis. I'd appreciate if you leave a comment on the slideshow. You are free to use to use the information as long as you mention the source although I would not be able to share the originals with you since it is not under my ownership alone.

1. Group 4 Travels Rohit Sood | Sameer Tandon | Sandeep Jaypal Shreya Bapna |Tarpan Gupta | Vivek Zaveri

4. SWOT Analysis

5. Porter’s 5 forces

11. Factors affecting tourism in India Economic Factors

12. Social Factors Cultural Factors

13. Political Factors

14. Environmental Factors Demographic Factors

15. Governmental Factors

16. Technological Factors

17. Competitive Factors

18. External Factor Evaluation Key External Factors Weight Rating Weighted Score OPPORTUNITIES 1 Increased privatization for infrastructure 0.15 4 0.6 2 Marketing Campaigns 0.12 4 0.48 3 Go green/Preserve Nature Initiatives 0.03 2 0.06 4 Increased hotel facility and home stays 0.1 3 0.3 5 Organizing common wealth games 2010 0.05 3 0.15 6 Strategic alliances with countries 0.03 2 0.06 7 Encouraging international student exchange program 0.06 1 0.06

19. External Factor Evaluation Key External Factors Weight Rating Weighted Score THREATS 8 Terrorism 0.15 2 0.3 9 Economic slowdown 0.1 2 0.2 10 Political Instability 0.05 1 0.05 11 Natural Disasters 0.03 1 0.03 12 Exchange rate fluctuation 0.03 1 0.03 13 Government rules and regulations 0.05 3 0.15 14 Global Warming 0.05 3 0.15 TOTAL 1 2.62

21. Thank You…