2. Case studies
How do these case studies relate to the changes
in audience behaviour due to the online age?
Explain how ‘the crowd’ has changed patterns &
trends compared to traditional production /
distribution
Who is Amanda Palmer?
•
http://www.ted.com/talks/amanda_palmer_the_
art_of_asking.html (VIDEO)
•
http://www.techdirt.com/blog/casestudies/articl
es/20120601/01173819160/amanda-palmerraises-12-million-kickstarter-crowd-goeswild.shtml (TECH DIRT)
•
•
http://www.nytimes.com/2011/10/03/business/
media/high-tech-tools-help-bands-marketdirectly-to-fans.html?_r=3&pagewanted=2&
(NEW YORK TIMES)
http://www.imdb.com/title/tt2249786/ (IMDB)
•
http://www.huffingtonpost.co.uk/gabriellaapicella/50-kisses-challenge_b_4731822.html
(Huffington Post)
•
http://www.50kissesfilm.com/blog/ (THE BLOG)
What is 50 Kisses?
