This document provides a business plan overview for an EV and renewable energy company in India. It discusses several opportunities for EV growth in India including government support through subsidies and EV policies, India's existing automotive manufacturing ecosystem, and rising middle class demand. The document outlines the company's proposed organizational structure, incubation center concept, funding plans, revenue projections, product development roadmaps, and plans for future expansion.

1. EV & RE Indian
Business Plan
Concept By: Sateesh S A

2. 01
Big Opportunity - India &
karnataka Govt Scheme, Big
growth, other advantages for EV &
Location advantages
02EV & RE India Organization
Structure & Plan & Road map
03
High Technology Incubation centre
- Enables Adapting changing needs,
with disruptive solutions from New
age startups
Big Scope
for EV
Incubation
Centre
EV & RE
India
Business Plan - Bird’s View

3. 04
New Age EV Ecosystem - Around
Emotel Concept & Incubation
Centre Solutions
05
Funding, Investment Plan, Fund
Flow, Revenue from RE and break
even Plan
06
Overall Business Plan - Over all
Marketing Plan and Collaboration
Plan, Future Road Map
E-Motel -EV
Ecosystem
Business
Strategy
Finance &
Break Even
Business Plan - Bird’s View

4. 07
Revenue projection for each
verticals and consolidated revenue
projection, Profitability projection
& loan payment Plan
08
Business / Product Development
R o a d m a p & T e c h n o l o g y
Roadmap, Launch Road Map,
Collaboration Road map
09
Consolidated
Revenue
Plan
Future
Business
Scope
Consolidated
Business
Road map
Business Plan - Bird’s View
Future Expansion Plan and Road
Map for New Product Lines, New
Business Verticals.

5. 01
Big Opportunity - India &
karnataka Govt Scheme, Big
growth, other advantages for EV &
Location advantages
Big Scope
for EV
Big Scope for EV - Bird’s View
1. EV Indian Opportunities
2. Karnataka & Mysore Value additions

6. India Established in Auto
Manufacturing, High End
Auto HW & SW Solutions,
Exports ecosystem
India Startup
Ecosystem, Disruptive
Technology change
Auto Industry & EV
Models. Best Place,
Time to Build EV in India
India Building Good relations
with East & South Asia, Middle
East & Africa, Europe- better
Route for Export to those
countries.
EV India Opportunities
Skilled Resources, Low
Cost, Policy for
competitive
Manufacturing, Govt
Funding Support, Tax
Support, Solar Push
Middle Class No & income
Growth, New Logistics,
Ecomm & Retails Players
Inclinations with Smart EV &
Smart Cities, Smart
Transport systems
Govt - State & central
Push - Make in India, EV
Policy. Environment
Compulsion - 2030 EV
push. Infra for
Manufacturing, Ports to
exports

7. EV India - Established Auto Hub
The
Auto
Place
EV
India
25%
65%
70%
80%
Prominent
Auto
Players
like
Benz,
Audi,
Jeep,
VW,
Honda,
Toyota,
Volvo
etc
have
Manufacturing
Bases
across
india
and
hence
Supplier
Eco
system
well
developed,
skilled
resources
available.
Auto
Manufacturing
Hub
Several
well
established
Auto
Technology
companies
have
presence
here,
and
skilled
labour
to
develop
such
technology
available.
Easy
to
integrate
EV
&
Test
due
to
availability
of
Companies
in
near
by
locaPons.
Auto HW & SW Technology
Since
over
several
decades
companies
are
providing
parts
to
High
end
vehicles,
quality
parts
and
know
the
process
of
auto
making
well
and
hence
no
concerns
for
EV
India
Plant.
Quality
Accessories
&
other
Support
system
For
several
players
export,
import
of
parts,
engines,
whole
vehicle
happening
and
hence
no
major
hiccups
for
seVng
up
such
process
for
EV
India.
Export
&
Import
System

8. EV Indian - Govt Push
Govt
Support
EV
India
25%
65%
70%
80%
Govt
supporPng
companies
who
keen
to
manufacture
in
india
with
several
subsidies,
easy
FDI,
and
lot
of
policy
supports.
Single
window
clearances
and
many
more.
Make
In
India
Due
to
environment
compulsion
from
major
economies
and
ciPes
facing
lot
of
polluPon
concerns,
Govt
defined
EV
policies
and
pushing
very
hard
to
move
to
EV
as
soon
as
possible
and
hence
giving
lot
of
incenPves
and
preferences
to
EV.
Planed
2030
Mega
EV
push.
Govt
-­‐
EV
Push
Pushing
for
Manufacturing
desPnaPon
-­‐
Road
infra,
Port
infra
and
Ecosystem
for
EV
charging
policies
are
prepared
and
published
and
encouraged
to
develop
EV
charging
infra
for
supporPng
EV.
Infra
for
Manufacturing
To
encourage
Indian
and
Abroad
companies
to
set
up
base
in
india,
govt
is
simplifying
compliances,
doing
reforms
in
taxes,
labour
laws
introducing
GST
and
other
iniPaPves
to
make
doing
business
in
india
simple.
Ease
of
Doing
Business

9. India Ideal Place for EV Plant
Low
Cost
&
High
Quality
EV
Land,Cost, Resources, JVs
2
Zero
Interest
Funding
with
Monterium
period
depends
on
Size
of
Industry,
Tax
holiday
&
licenses
fee
reducPon
for
sharing,
Shu_les
&
other
Allidge
Service
provider
Startup,
also
easy
permissions
at
main
places
like
metro,
Sez
etc.
Subsidized
Land,
Easy
FDI
policy,
Cheap Loan, land & other Support
1
Resources Availability
Skilled labours across all segments of
Auto Manufacturing and Marketing &
serving available due to several Auto
companies exists over period. Low cost
labours available.
4
Cheap Land availability and Suppliers ready to
co exist, overall cost & logistics cheap and
quality suppliers enables quality product at
low cost.
Low
Cost
&
Quality
Supplier
&
Ready
to
coexist
3
Well
Established
&
Long
lasPng
JVs
India
has
good
track
records
in
JV
with
MNCs
compare
to
other
counPes.
Also
JVs
are
successful
and
helped
JV
partner
to
grow
along
with
Indian
partner.
Also
Most
of
JVs
are
profitable
and
policy
supports
well
for
such
JVs.

10. Growth
of
Middle
Class
PopulaPon,
Income
and
Desire
for
Good
Lifestyle
pushing
for
Higher
growth
for
EV.
By
2030/2040
30%
of
PotenPal
Middle
class
of
world
from
India.
Awareness
of
Environment
will
push
them
for
EV.
Expansion
of
E
Commerce
players,
LogisPcs
companies
and
New
Sharing
Economy
on
Vehicles
are
pushing
for
demand
for
Vehicles
and
Govt
Push
for
EV
preferences
helping
EV
demand
growth
and
Policy
to
phased
replace
of
current
vehicle
with
EV
by
2030
will
create
further
demand.
Govt
Plan
for
Smart
ciPes
and
smart
transport
system,
toll
systems
and
connected
transport
system
-­‐
pushing
inclinaPon
for
smart
Vehicles
and
EV
vehicles
and
possibility
of
refreshment
of
current
vehicles
with
Smart
EV
with
relevant
features
will
create
hugh
demand.
Govt
keen
to
adapt
EV,
enabling
all
enPPes
should
purchase
EV
vehicles
will
create
hugh
push,
iniPally
and
will
create
posiPve
impact
in
people
mind
to
buy
such
vehicles.
Customer
Growth
LogsPc
Expansion
Smart
CiPes
&
Connected
Transport
Govt
&
Govt
EnPty
Preferences
01
02
03
04
Big Growth Opportunity for EV India

11. 02
03
01
EV Technology Demand: Changing & Hugh
Requirements
EV
Technology
Need
01
Changing
Ecosystem
for
EV
02
Indian
Startup
ecosystem
03
Due
to
Lot
of
advances
in
Technology
-­‐
IOT,
AI/ML,
Big
Data,
Connect
Transport
system,
Smart
CiPes:
Need
for
various
soluPons
and
adapPng
for
new
technologies
is
essence
for
EV
success.
Several
DisrupPve
startups
changing
whole
ecosystem
for
vehicle
serving,
showrooms,
tesPng
and
lot
more
and
to
adopt
to
such
change
is
essenPal
for
being
compePPve
in
market
and
relevant
in
market.
Growing
Startup
india
ecosystem,
Having
knowledge
in
auto
Industry,
new
technologies
and
desire
for
startups
enabling
several
disrupPve
startups
in
line
with
best
across
world
in
terms
of
features,
quality
with
less
cost
makes
India
best
suited
for
EV
Plant.

12. EV Indian - Location & Connection
Export
Hub
EV
India
25%
65%
70%
80%
Indian
Auto
Players
and
MNC
players
who
manufacturing
in
India
have
been
exporPng
Vehicles
to
indian
subconPnents
and
other
places
and
have
good
brand
value
and
hence
ease
to
establish
export
business.
Indian Auto Export Brand
Indian
Govt
has
been
building
cordial
relaPonships
with
several
countries
in
indian
subconPnent,
south
asia,
middle
east,
africa
&
Europe
along
with
other
counPes.
Good
views
about
India
and
indian
products
helps
ease
of
export
to
such
countries.
Govt
-­‐
Cordial
relaPonship
Govt
giving
more
preferences
for
export
due
to
trade
imbalance
and
enabling
export
by
providing
subsidies,
easy
credits,
policies
and
govt
keep
providing
preference
in
future
also.
Govt
Push
for
Exports
Experts
in
All
relevant
Departments,
Business
establishing
Experience,
Already
established
network,
New
Port
and
port
connecPvity
can
be
easily
levergaged
to
expand
business.
Leveraging
ExisPng
Ecosystem

13. Karnataka & Mysore Value Additions
Mysore Connectivity &
Bangalore Proximity
Advantage
Land Availability & Ideal
Location for EV
Best EV Policies by Govt -
Karnataka Policies - Land,
Sez, Solar, Loan etc

14. Bangalore - Mysore Proximity Advantages
Bangalore
-­‐
Mysore
EV
India
25%
65%
70%
80%
Go3rd
Biggest
startup
Hub
of
world,
Starts
from
various
domain,
advance
Tech
like
AI/ML,
IOT,
Big
Data
along
with
Auto
Specific
Advance
startups.
Help
ease
of
geVng
Technology,
collaborate
and
setup
innovaPon
centre.
Biggest
Startup
Hub
Companies
who
supply
tech
products
to
almost
all
Automakers
have
office
at
bangalore
and
hence
help
us
sourcing
parts,
tesPng
modules,
geVng
expert
inputs
and
availability
of
skilled
resources
ease
for
EV
India.
Established
Auto
Tech
Giants
Bangalore
known
for
Middle
class
IT
professional
based
market
and
hence
hugh
potenPal
for
selling
EV
also
environment
awareness
help
us
as
they
will
be
early
adopters
of
EV.
Big
Market
&
Early
adopters
Bangalore
known
for
Ecommerce
players,
Online
retailers,
LogisPcs
Tech
players,
Online
Taxi
players,
New
Transport
players
and
hence
they
will
be
one
needing
New
EV
models
with
such
features
enables
and
ideal
customer
bases
for
EV
india.
Sharing,
Pooling,
Connected
Transport

15. State Govt Schemes for EV
Karnataka
Govt
Scheme
Various
Segments
&
Key
benefits
2
Zero
Interest
Funding
with
Monterium
period
depends
on
Size
of
Industry,
Tax
holiday
&
licenses
fee
reducPon
for
sharing,
Shu_les
&
other
Allidge
Service
provider
Startup,
also
easy
permissions
at
main
places
like
metro,
Sez
etc.
Funding
for
Main
Plants
&
Sharing/Raiding
&
other
Schemes
1
Integrated
SEZ
Supports
Single
Window
Clearance,
reimbursement
of
Land
Tax,
Stamp
duty
and
easy
land
acquisiPons.
Interest
Free
Loan
for
seVng
up
EV
parks.
Tax
Holidays
for
industry
for
some
years.
4
Approvals,
Zero
interest
loan
and
lot
more
supports
to
setup
EV
Infrastructure
across
karnataka.
It
will
be
hassle
free
and
easy
of
scalability
of
such
staPons.
Charging
staPon,
ba_ery
Replacement,
Servicing
StaPon
Support
3
Funding
for
IncubaPon
&
Skill
Development
PPP
mode
EV
Specific
IncubaPon
Support,
Skill
Development
Centre
support
with
10K
per
skilled
person
fee
govt
pays.
Skill
Development
Dept
support
-­‐
State
&
Central
for
Running
centres
and
helps
get
skilled
labours,
low
cost
labours
&
reduce
Labour
Strikes

16. 1000
acres
of
Land
available-­‐
near
mysore
and
on
road
to
Coimbatore.
Ideal
LocaPon
for
EV
Plant,
near
to
Mysore
Airport,
Expressway
and
InsPtuPons.
Land
holded
by
few
people
and
ready
to
Join
Company
for
Equity.
Land
Cost
is
very
cheap
compare
to
Bangalore
6-­‐8
lane
expressway
connecPvity
with
Bangalore,
Rail
connecPvity
to
Plant
locaPon,
Also
several
LogisPcs
company
have
bases
on
Bangalore
-­‐
mysore
expressways.
Air
connecPvity,
connecPvity
to
coimbatore
with
2-­‐4
lanes
helps
other
EV
parts
procurement
and
ideal
locaPon
ship
EV
to
TN,
Kerala
and
Karnataka
also
Port
access
is
nearby
compare
to
bangalore
Good
locaPon
for
incubaPon
centre
due
to
proximity
of
startup
hub,
good
insPtutes
and
good
place
to
live
and
run
companies
at
best
cost
of
living
compare
to
Bangalore
Current
govt
pushing
hard
for
Per
2
and
mysore
surrounding
for
creaPng
industry
hub,
hence
more
support,
and
water
,
electricity
availability.
Customer
for
Solar
Plant
are
near-­‐by
Land
Available
Infra
&
ConnecPvity
IncubaPon
Centre
Water,
Energy
&
Govt
Support
01
02
03
04
Why Mysore - Ideal Location?

17. 02
EV & RE India Organization
Structure & Plan & Road map
EV & RE
India
Business Plan - Bird’s View

18. EV Indian - Govt Push
Govt
Support
EV
India
25%
65%
70%
80%
Govt
supporPng
companies
who
keen
to
manufacture
in
india
with
several
subsidies,
easy
FDI,
and
lot
of
policy
supports.
Single
window
clearances
and
many
more.
Make
In
India
Due
to
envirnment
compusion
from
major
economies
and
ciPes
facing
lot
of
pollusion
concerns,
Govt
defined
EV
policies
and
pushing
very
hard
to
move
to
EV
as
soon
as
possible
and
hence
giving
lot
of
incenPves
and
preferences
to
EV.
Planed
2030
Mega
EV
push.
Govt
-­‐
EV
Push
Subsidies,
Zero
interest
loan,
Single
window
Clearances.
Tax
holidays
for
whole
ecosystem.
Phased
wise
ban
on
non
EV
automobiles
Pll
2030.
Infra
for
Manufacturing
Experts
in
All
relevant
Departments,
Business
establishing
Experience,
Connected
with
India
PoliPcal
system,
Already
put
lot
of
efforts
to
prepare
ground
for
Integrated
EV
Plant
and
Karnataka
best
Suites
for
EV
and
right
policy
and
Pme
for
EV
Why
Now
&
Why
Us

19. State Govt Schemes for EV
Karnataka
Govt
Scheme
Various
Segments
&
Key
benefits
2
Zero
Interest
Funding
with
Monterium
period
depends
on
Size
of
Industry,
Tax
holiday
&
licenses
fee
reducPon
for
sharing,
Shu_les
&
other
Allidge
Service
provider
Startup,
also
easy
permissions
at
main
places
like
metro,
Sez
etc.
Funding
for
Main
Plants
&
Sharing/Raiding
&
other
Schemes
1
Integrated
SEZ
Supports
Single
Window
Clearance,
reimbursement
of
Land
Tax,
Stamp
duty
and
easy
land
acquisiPons.
Interest
Free
Loan
for
seVng
up
EV
parks.
Tax
Holidays
for
industry
for
some
years.
4
Approvals,
Zero
interest
loan
and
lot
more
supports
to
setup
EV
Infrastructure
across
karnataka.
It
will
be
hassle
free
and
easy
of
scalability
of
such
staPons.
Charging
staPon,
ba_ery
Replacement,
Servicing
StaPon
Support
3
Funding
for
IncubaPon
&
Skill
Development
PPP
mode
EV
Specific
IncubaPon
Support,
Skill
Development
Centre
support
with
10K
per
skilled
person
fee
govt
pays.
Skill
Development
Dept
support
-­‐
State
&
Central
for
Running
centres
and
helps
get
skilled
labours,
low
cost
labours
&
reduce
Labour
Strikes

20. Integrated Plant - Independent Entities
Land
(500
acres)
PPA(100
Govt
+10
Open
access)
+
approvals
=>
50
crores
investment
as
Equity
Investment
+
550
crores
Debt
Funding.
250
Cr
for
Rental
property
from
equity
funds.
400
Cr
debt
fund
for
Rental
property
Solar
En8ty
&
Rental
Property
IOT,
AI,
BigData,
M2M,
BlockChain,
LogisPcs
&
Automobile
InnovaPon
centre
-­‐
50
Acres
of
Land
+
250
crores
Few
Fully
owned
+
other
startups
with
10-­‐20%
equity
Innova8on
Centre
Germany
EnPty
:
24
%
Indian
EnPty
76%
(
Equity
for
Land
owner
+
Solar
EnPty
+
Team
India)
200
Acres
of
Land
+
500
Crores
Investment
(
Equity
+
Debt
Funding
-­‐
40
%
&
60
%).
India
76%
funding
+
24%
Germany
EV
Main
Assembly
Plant
En8ty
200
acres
of
Land
-­‐
each
10-­‐25
acres.
Main
Assembly
EnPty
20%
equity
in
10+
enPty
with
Trading
&
LogisPc.
MulP
City
E-­‐Motel
with
Charging,
ba_ery
Replacement,
Servicing
Places:
100
Crores
EV
Accessory
+
Logis8c
&
Charging
Infra
Mul8
Ci8es
Fund to be raised: 380 ( main Assembly Unit) + 120 ( Land : 1000 acres) + 150 ( Infra - rental building) + 250 ( innovation Centre) + 50
( solar PPA+ Approvals etc) + 50 crores ( rental, sharing , PaaS funding) + 250 Crores ( Rental Property with Equity Funds) + 400 crores
( Rental Property) + 100 Crores ( Servicing, Charging Infra) = 1750 crores with 250 crores as equity Funding Plus 1500 crores as debt
Funding at 3% rate of interest or 0% interest rate scheme from karnataka Govt Scheme for 13 years payment

21. Detailed Plan for Incubation, Skill
Development, EV Infra setup done.
Preparing DRP to approach Govt
with Collaborations, Technology
and How it helps State to become
no 1 in EV industry.
Collaboration with Accessory
Plant players, Startups with
unique Technology,
Collaboration plan for
Incubation, Skill Development
along with programs done. Plan
to get PPP approval, Funding
support WIP
Total Funding need, Source of
Funding and payment Plan
done. Working Detailed Plan as
per govt requirements to
approach for funding as per
govt Schemes
Plan to Build Company Profile
to get Govt Support done -
JVC, Equity Funding in EV
india, Land asset acquisitions
& Solar Plant. Rental Property
Procurements
Discussed with State &
Central Govt agencies about
Project - single window
clearance & EV Integrated
Plant Setup Plan & supports
needed
Govt - Other Players Connect & Plan for EV Funding
Through Govt Schemes

22.
EV
India
Master
En8ty
Charging
&
Service
Infra
EMotel
-­‐
EV
infra
Charging,
ba_ery,
Servicing
StaPons
-­‐
tech
based
Solns
Emotel
Franchise
Model
IncubaPon
&
Skill
Centre
Advance
R
&
D
Startups
Technology
Solns
IncubaPon
&
Skill
Development
Centre
EV
JVC
India
&
Germany
JVC
Accessory
Component
plants
EV India - Entities Structures
Main
Assembly
Plant

23. Key Verticals of Master India Entity
The
main
Plant
which
assembles
the
EV
Modules
in
Line
with
Germany.
40%
of
product
will
be
exported
outside
india
mainly
Germany
and
remaining
Sold
though
strategic
partners
and
direct
sales.
The
Accessories
&
LogisPcs
enables
ease
procurement
and
logisPcs
of
distribuPons,
export
and
other
operaPonal
works.
.
EV
Assembly
Plant
&
Accessories
&
Logis8cs
The
Emotel
not
only
enabled
Franchise
Model
-­‐
also
enabled
UPlity
space,
relaPon
space,
Parking
space,
LogisPc
space,
Motel
along
with
EV
car
charging,
servicing
and
ba_ery
replacement
space.
The
model
enables
mulPple
revenue
and
technology
enabled
and
most
of
startups
developed
through
incubaPon
centre.
MulP
city
and
mulPple
places
in
ciPes
will
enabled
with
less
cost
to
company
and
another
revenue
stream
E
Motel
-­‐Charging,
Service
Sta8on
&
baNery
Soln
The
Centres
Enables
Startups
enables
EV
India
to
develop
Niche
Technology
soluPons
to
differenPate
products,
enable
be_er
markePng,
handling
services,and
also
helps
to
build
skilled
labours.
Incuba8on
&
Skill
Development
centre
Solar, Multiple Rental properties
are just help company to pay back
debt with interest over agreed
period. Any revenue generated in 3
verticales should be sufficient for
covering operation expenses.

24. 02
03
01
Financial Glance : Matching Revenue with Income
Export
Developed
01
Solar
Income
02
Rental
+
Govt
Subside
03
40%
of
manufactured
EV
will
be
exported
to
Germany
Company
iniPally
to
generate
revenue
and
remaining
60%
will
be
sold
through
VDN
+
Rental
+
Direct
Sales
(
InnovaPon
Centre
Companies)
100
Mw
Will
be
sold
and
10Mw
uPlized,
the
plant
of
10Mw
will
be
built
using
money
from
Solar
Income
0f
100Mw.
80%
of
money
will
be
used
to
repay
the
loan.
Office
Space
+
Open
Space
rental
+
Govt
Subside
(
one
Pme
or
overPme)
will
be
used
to
repay
the
Debt
funding
1500 Crores Debt Funding with Zero percent
Interest = EMI 9.67 crores = 116.04 crores
per year for 13 years.

25. 1. 500
acres
Land
(
60
Crores
)
2. Approvals
+
PPA
(
50
Crores)
3. Dept
Funding
(
600
Crores)
1. Revenue
from
1
year
2. Shares
load
of
paying
Whole
project
Funding.
3. Protect
lands
next
to
plant
-­‐
can
be
used
for
expansion
or
Sold
at
beNer
price
later
on
1. Supply
of
electricity
to
plant
2. Brand
image
-­‐
as
eco
friendly
3. Selling
carbon
credits
1. Separate
En8ty
with
own
Balance
sheet
and
accoun8ng.
2. Any
EMI
payment
of
whole
project
is
considered
as
buying
equity
in
those
companies,
as
per
that
year
valua8on.
Solar Plant - 100 Mw + 10 Mw
What
is
needed?
Other
Usefuls
Org
Structure
01
02
03
04
Value
AddiPons
of
Solar

26. Rental Revenue
Combined
from
all
sources
Rental
Income
15%
5%
65%
15%
1. Accessories
Plants
2. Startup
Incuba8on
Space
3. Skill
Development
Space
with
Rental
/
Lease
Income
1. Food
Courts
2. Sports
Space
&
Resort
space
3. Exhibi8on
&
Event
Space
AmeniPes
Rental
1. Rental
Income
from
250
crores
Ready
commercial
complex
2. Rental
Income
from
400
crores
Ready
Commercial
complex
Rental
from
400
Crores
+
250
Crores
Commercial
Complex
1. Per
City
Logis8c
&
marke8ng
and
office
space
rental
2. E-­‐Motel
Space
Rental
Sharing
between
company
&
Franchise
Rental
from
Per
City
Nodal
Space
&
E-­‐Motel
Space

27. 02
03
01
Projected Income Sheet - Full Debt Payment
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is
simply
dummy
text.
01
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is
simply
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text.
02
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is
simply
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text.
03
EV Plant - Will Need to
Generate revenue projected to
make debt payment as planed.
Rental Incubation, Skill Develop
should generate Revenue per
year as per plan
Solar + Rental Commercial
Property Covers ~80% Loan
Taking 3 years moratorium without
interest and EV, Rentals along with Solar
and rental income make smooth debt
payment

28. 03
High Technology Incubation centre
- Enables Adapting changing needs,
with disruptive solutions from New
age startups
Incubation
Centre
Business Plan - Bird’s View
Incubation & Skill Development Centre : Key for
Smart EV, Disruptive marketing Methods,
Developing USP of EV India compared to other
EV in terms of Technology products. Innovations,
patents, collaborations and adopting to new
technology.
Why Incubation & Centre
Beyond Startups
How IC enables Blue
Ocean Strategy for EV
India
Revenue Projections
& Break even
Funding & Equity
Sharing with EV India

29. Why Incubation Centre?
TV/phone/home
appliances
became
Smart
&
connected
,
even
home
became
Smart
&
connected,
Now
Pme
for
Auo(EV)
to
become
smart
&
Connected.
Else
they
will
die
due
to
disrupPon
from
new
startups
like
Old
TV
or
Phone
Manufactures
who
doesn't
Adopt
closed
done
-­‐
Kotak,
Nokia,
etc.
New
Concepts/
disrupPons
emerges
from
incubaPon
centre
and
hence
having
one
must
to
adapt
changes
in
industry
Smart
&
Connected
EV
EV
India
can
use
New
disrupPve
SoluPons
created
by
startups
and
enhance
overall
value
addiPons
by
10X
compare
to
other
EV
players
by
building
blue
ocean
strategy
with
less
investment
from
EV
India.
IncubaPon
centre
collaboraPon
enabled
Pick
and
choose
soluPons
among
many
and
hence
blue
ocean
strategy
to
differenPate
with
Other
EV
players.
Blue
Ocean
strategy
● Gives
financial
immunity
from
startup
failures,
while
enabling
best
soluPons
to
own
arer
trial.
● No
need
to
put
lot
of
money
for
building
product
or
building
team
or
maintain
them
or
buying
innovaPve
companies
.
if
new
soluPons
developed
by
a
startups
groomed
at
incubaPon
centre,
then
easy
to
integrate
with
EV
India
Best
SegregaPon
&
CollaboraPon
Indian
startups
adapPng
new
trends
at
same
Pme
with
other
startups
of
world.
Indian
Startups
have
all
essenPals
-­‐
govt
support,
insPtutes
support
to
compete
word
stage.
When
Big
high
end
Car
manufactures
adapPng
such
disrupPve
soluPons,
EV
India
can
also
because
of
IncubaPon
Centre
approach.
Best
opPons
to
build
new
niche
Unique
soluPons
ahead
of
other
EV
players,
who
can't
adapt
and
hence
became
lead
adapter
in
Marketplace
in
our
segment.
Level
play
at
DisrupPve
Technology
1. Building
several
InnovaPve
soluPons
in
house
very
difficult
compared
to
providing
plasorm
and
a_racPng
several
startups
with
DisrupPve
idea
to
incubate
at
incubaPon
centre
;
Be_er
to
collaborate
with
several
startups
instead
of
Build
Big
R&D
team.
2. Govt
Support,
VC
support,
Other
InsPtute
support
available
for
building
Good
incubaPon
centre.
Indian
Young
&
Smart
people
a_racted
towards
Startups
to
build
disrupPve
soluPons
instead
of
working
at
inhouse
R
&
D
team,
as
risk
reward
raPo
good.
3. No
Opex
burden
for
developing
such
rissky
soluPons
and
we
have
opPons
to
pick
and
choose
in
owning
them
as
we
closely
working
with
them
at
own
incubaPon
centre.
Core
R
&
D
vs
IncubaPon
Centre

30. 02
03
01
Incubation Centre - Beyond Startups
Skill
Development
Centre
01
ConsulPng
&
Advance
Research
Centre
02
High
Tech
Advance
Degree
with
Other
Universi8es
03
Centre
will
help
upskilling
employees,
building
new
skilled
labours
for
the
EV
India
and
companies
who
working
at
the
centre.
Building
skilled
labour
reduces
the
cost
burden
for
the
EV
India
and
companies
at
centre
as
supply
of
skilled
resources
intact.
Encouraging
building
Research
staff
-­‐
with
Phd
from
elight
university
along
with
working
on
cuVng
edge
technologies
&
startups.
Enabling
them
to
take
up
consulPng
work
help
them
to
work
at
IncubaPon
centre
and
hence
builds
reputaPons
of
centre
and
good
startups.
Along
with
Other
universiPes,
Eminent
Research
staff,
we
can
build
High
Tech
advance
Degrees
and
provide
Degree
to
students
using
technology
and
hence
enabling
skilled
people
and
encouraging
to
build
startups
in
EV
domain.
Such approach help to build EV Centre of Excellence and
attract more startups, research staffs to join Incubation
centre and hence help EV India to build better product &
generate alternative income.

31. This is a sample
text. Enter text here
Skill Development
Centre - basic
Essential Skills
High End Research
Centre With
Consulting BV
Advance Degrees by
Collaborating with
Other Universities
01 02 03 0401 02 03 0401 02 03 0401 02 03 04
Incubation Centre Scopre Road Map
Incubation Centre -
EV COE

32. Key In-house Startups - EV India Blue Ocean Strategy
Startups
For
EV
India
Enable
EV
india
to
Build
EV
Models
best
in
Industry
2
1. Rash
Driving
Detect,
NoPfy
&
Guide
Solns.
2. Service
StaPon,
ba_ery
Replacement
&
Info,
Charging
StaPon
Guide
-­‐
GPS,
Map
Based,
One
Touch
SoluPons.
3. Accident/
Failure
based
Support
-­‐
Dynamic
Remote
Diagnosis
&
Support
system
4. Lot
advance
Technology
SoluPons
Developed
in
CollaboraPons
with
Startups
IOT,
AI,
Big
Data
VR
based
SoluPons
inside
EV
1
VDN,
Central
Vehicle
DistribuPon
Test
Driver
LogisPcs
The
Virtual
DistribuPon
Network,
with
DistribuPon,
Test
Driver,
Ba_ery
Replacement
Tech
bases
LogisPc
SoluPons,
AdverPsement
etc
Advance
Technology
Plasorms
-­‐
3D
,
VR
&
AI
based
Customer
Interface
4
1. Develop
ApplicaPon
Specific
SoluPons
to
Make
product
Sought-­‐arer
EV
Model
like
Safe
-­‐
Tracked,
NoPfied
School
Bus,
connected
InnovaPve
Ambulance,
LogisPc
Enabled
EV
Model
etc.
2. Make
EV
Easy
to
work
with
Connected
Car,
Smart
Car,
Easy
IntegraPon
with
Smart
TransportaPon
System,
Smart
Healthcare
Ecosystem,
Corporate
Shu_le
Ecosystem,
Smart
City
Ecosystem,
Share/Lease
ecosystem
etc
ApplicaPon
Specific
Unique
Soln
first
in
industry
Technology
Startups
Enables
-­‐
ApplicaPon
Specific
Unique
Soln
&
New
Trend
EV
brands
3
Rental/PaaS/RideShare
/Shu_le
Services
&
CollaboraPon
based
markePng
Technology
Based
Enable
Different
Mkt
Modules
1. Rental
/
Paas
Module
pay
as
use
or
revenue
sharing
Models
with
best
Startups.
2. RideShare
/
Lease
EV
Modules
with
tech
Startups.
3. CollaboraPon
-­‐
Shu_le
Services,
School
Bus
Shu_les,
Hospitality
CollaboraPon.
4. LogisPcs
/
EComm
/
Retail
CollaboraPon
-­‐
Tech
based
SoluPons
Startup & Incubation Centre - help Build Unique products for New Market &
Niche Market Segments

33. Value Addition Of Incubation Centre
Advance
R
&
D
Centre
In
EV
Technology
-­‐
Enhance
Sales
of
EV
-­‐ Forward
VerPcal
IntegraPon
DistribuPon,
Services,
New
MarkePng
OpPons
-­‐ Forward
VerPcal
IntegraPon
Build
Strong
R
&
D
Startups
with
less
Opex
to
Compete
with
Big
Players
AdaptaPon
of
New
Technology
Trends
-­‐
IOT,
M2M,
AI,
Big
Data,
BlockChain
etc
Gets
Govt
Grants,
Tax
Benefits
&
Collaborate
with
Well
Known
InsPtutes
Another
source
of
Income
and
opPons
to
pay
back
Investors
Helps to supply skilled labour
for startups, companies in EV
park.
Enables company to develop
Advanced technologies to
beat competitors, Blue ocean
strategy for EV company.
Enables company to create
Monopoly in Market

34. 02
03
01
Financial Glance : Incubation Centre + Startups
Tech
R&D
cost
-­‐
Staff
cost
01
Infra
/office
cost
+
Opex
02
Revenue
+
Govt
Subside
03
EV
Related
ApplicaPons
-­‐
VDN,
Service
LogisPc
,
Ba_ery
LogisPcs,
Sharing
/
Rental
SoluPon,
Insurance
&
Second
Sale
App,
Technology
SoluPons
-­‐
IOT/AI
&
Other
soluPons
-­‐
50
Crores.
50
Crores
for
Funds
for
Car
rental/sharing/PaaS
model
-­‐
so
that
startups
won't
face
hugh
loan
Infra/office
space
cost,
OperaPng
Expenses
to
Run
the
Show
-­‐
Above
soluPons,
Cost
to
own
vehicles
Pll
repayments
done.
OperaPng
Expenses
of
IncubaPon
and
other
soluPons
-­‐
200
crores
Revenues
-­‐
Rentals
from
cars,
skill
development,
technology
consulPng,
industry
courses
Along
with
UniversiPes
revenue.
Startups
equity
sales
revenue
+
Govt
Supports
Rentals , Skill Development, Govt Grants
should raise > 5 crores Revenue yearly so
that after dept funding, remaining should
cover Opex of Incubation, Skill Develop,
Startups expenses.

35. 02
03
01
Incubation Centre - Investment & ROI
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text.
02
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text.
03
Initial Investment from EV & RE India - for 20% Equity in Incubation Centre - 100 Crores for
Building Key in house products for EV India + 200 Crores for Infra/office and operation
expenses for 3 - 4 years of incubation Centre & inhouse Solutions
When centre Self Sustaining, it can expand building presence across india & abroad and
give 10X ROI for investment in centre over Next 7-8 years. EV & RE india can hold equity
or sell off based on that time situation.
Incubation centre should be self sustaining within 5-7 years and start generating
revenues so that after 4th year till, it break evens, it can run partly using revenue
generated + Secured loan on the infra.
Investment in Incubation centre not only enables EV India to compete with Big
Players by helping to build Blue ocean strategy, it also gives 10X ROI in 15-16
years time frame. It is a strategic Investment for EV & RE India

36. 02
03
01
Incubation Centre Income Sheet - Potential income
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01
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is
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text.
02
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03
Skill Development + Courses +
Technology Consulting
Revenue
Rental + Govt Support -
Subsidies/grants
Startup Revenue + stake
Sales revenue
Initially Govt Support and rental Revenue,
Then Staffing, consulting revenue
increases In phase 4 onwards, Revenue
grows 5X every 3 years.

37. 04
New Age EV Ecosystem - Around
Emotel Concept & Incubation
Centre Solutions
E-Motel -EV
Ecosystem
Business Plan - Bird’s View
E- Motel Ecosystem / EV Infrastructure Modules & How it helps EV India
E - Motel concept connect with Govt Schemes & Market Scope
Revenue Model, Revenue Projections & Break even
E Motel Expansion Road map & Funding Need & ROI Model

38. EV Car Service Stations,
Battery Replacement Solns
Charging Stations, Parking
Spaces
Logistic Hub / Lockers,
ATMs, EShopping, Share
Riding/Shuttle Point Etc.
Motel, Recreation Space,
Utility Space With Solar
Panels
E-MOTEL - EV Infrastructure

39. E
D
C
B
A
EMotel
Detachable,
a n d a b l e
e over Open
- At City
n t r e ,
h W a y s ,
w a y s / B u s
ns.
r P a n e l s
hise Model
ective space
tion
h E n a b l e d
ations
nfra Ground
Plug & Play
Space Point for Rental /
PaaS EV
Shuttle, Ride
Share points,
Test Drive
Models, Short
Exchange Point
for Better
Sharing/Shuttle
Rental / PaaS
Land Owner, Station Investors
& Individual Space Renter will
share Revenue.
EV India build Partners to
Effective use space and earn
revenue from several things.
The Tech enables Deep
analysis along with booking to
enhance revenues
Franchise Model &
Strategic Collaboration
Service Centre,
Charging
Stations, battery
Solns. Parking
Space.
EV Infra
Book Stay,
Refresh, Lounge,
Meeting Rooms.
Basic Utility
Spaces, ATM,
Shopping Trails
Space, Logistic
Collection Points
etc
Recreationals
Tech Based
Booking,
Payment,
Analysis etc
Dynamic Space
Modifications -
Expansion /
remodeling

40. 1. Strengthens EV India to Compete with Big
EV Players.
2. Enables EV India to build Smart EV with
New Trends - Connected, Integrated,
Collaborated, Smart & Plug and Play
Solns
1. Provides Skilled Resources.
2. Add On revenues.
3. Hugh Solution Pool to Choose
4. Unique & Effective Marketing, Distribution,
Sale Solutions
1. Innovative & unique Solns, Better
Services for EV Products
2. Easy Scalability for EV India
3. Low Cost & Good Products
Incubation Centre, Skill Development & EV Infrastructure - Benefits to EV India ?
1. Helps to build Vertical Integration
Strategy for EV India
2. Enabled Blue Ocean Strategy for
EV India
1. Enables Company Adaptive Changes,
Incorporate new Technology Trends to
Compete with Big Players
2. Funding Flexibility and Reduced Burden
on Main Entity
3. Easy to run Isolated Entities & Multi
Options to Payback Investors
1. Easy to Collaborate with International Players,
Other strategic Partners
2. Get Govt Support & VC Funding for Scaling
Business, Setting up Nodal Agencies across
words to get Better solutions to EV India.
3. Best Ways to Run Integrate EV India Business

41. 01
02
03
04
Low Cost Motel &
G e t T o g e t h e r
Place, Pay per use/
time used.
Connect with Swachh
B h a r a t & S m a r t
Recreation Space,
Smart Parking Space
Build Bigger Networks
of EV Points Vs Other
Players and more
Sales
E n a b l e s L o t o f
Revenues to Company
with less Investments.
Easy Scalable
Enabled EV India to Expand
Service Points, Battery Logistics,
Test Drive Points to Main Places
within city and multiple Cities -
Low Cost, Good Revenue Model
Prime Places within city,
Highways, Stations, SEZ
etc will be expansed
easily with this Model -
Multi purpose, Useful
Place - Wifi, Fun, etc.
Govt Support, Building
Brands, Using for Logistic &
rental Services & Blue
Ocean Strategy for EV India

42. How
E-­‐Motel
Helps
EV
India
-­‐
Growth
&
Compe88veness
Business Development
Having more service points - reduces
the service hassles and hence create
better image & sales for EV India
One Point Service Place
Apart from serving, provides lot of options
to customer like parking space, rental and
lot of recreations enabled to create better
image in customer mind
Multiple Utility System
Apart from serving, it enables better
Sharing, Pooling Business for EV
India based Startups and hence
Good business for EV India
New Business Models
Rental, PaaS enables new Business for EV
India, also enables more EV india product
on road and hence better image/brand
awareness leads more business
Additional revenue
Model
Not Only E-Motel provides
Additional revenue to company, it
also helps EV owners to earn
additional money
Unique Model of Service
Unique model, first mover advantage
helps rapid expansion of EV Service
points across India and hence Bigger
business for EV India.
E-Motel
- EV
India

43. Stage 1: EV Infra setup at few places
in Bangalore, Mysore, Hubli-Dharwad,
Mangalore
Stage 2: Major Metros - Pune, Mumbai,
Chennai, Hyderabad and Highways
Connecting these cities. All Districts of
karnataka
Stage 3: State Capitals, Smart Cities, Known Cities
Across India. Major Highways connecting cities
selected and Other high traffic ones. Lot of
Places( Bus/ Metro/ railways Stations, SEZ, major
Locations) within major cities
Stage 4: All Districts, Major Towns/Amrut
cities, Industrial Hubs. All NH and major SH
and good locations within those cities.
E- Motel Expansion Road Map

44. 02
03
01
E-Motel - Investment & ROI
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Initial Investment from EV & RE India - for 20% Equity in E-Motel - 100 Crores for Building
Initial E Motel Business + 200 Crores for Infra/office and operation expenses for 3 - 4 years
For fully functional E-Motel Model with few Places installation.
When centre Self Sustaining, it can expand building presence across india & abroad and
give 10X ROI for investment in E-Motel over Next 7-8 years. EV & RE india can hold
equity or sell off based on that time situation.
E-Motel should be self sustaining within 5 years and start generating revenues so that
after 4th year till, it break evens, it can run partly using revenue generated + Secured loan
on the infra.
Investment in E-Motel centre not only enables EV India to compete with Big
Players by Building Service Points, Marketing Points across India along with ,
Better brand image for EV India, It also gives 10X ROI in 15-16 years time
frame. It is a strategic Investment for EV & RE India

45. 1. Revenue from Motel, Space
Booking - Lounge,
Conference, Refreshing, Fun/
Games.
2. Parking Space, Restrooms
3. Tea / light foods
4. Solar Electricity Revenue
1. Franchise fee
2. SW & HW technology
Revenue
3. Advertisement Revenue
1. EV Service, Charging/
Battery/Other services.
2. Rental / Rideshare/ lease /
Shuttle etc.
3. Test Drive, Logistics
Revenues
1. Revenue sharing - Logistics,
ATM, Bill Payment, Service
Booking, Other Bookings
etc.
2. E-shopping, Trail Space, Wifi
& Music & games etc.
3. Strategic Partnership to
leverage space and revenue.
E-Motel & Solar
Franchise Revenue
Core Revenue
Sharing
Utility & Collaboration
Players
E - Motel Revenue Model

46. E-Motel - Revenue Projection & Break Even
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4-5 year, as EV
India Models hit
road, Revenue
starts picking up.
By 5th year
onwards, E-Motel
should Break
Even.
Revenue generated
should be used to
Expand E-Motel
across india and
several places and
Revenue started
Exponential
growth.

47. 06
Overall Business Plan - Over all
Marketing Plan and Collaboration
Plan, Future Road Map
Business
Strategy
Business Plan - Bird’s View

48. SWOT ANALYSIS - EV India
STRENGTHS
IncubaPon
Centre,
EV
Infra
Model
which
helps
to
build
Unique
products,
be_er
Networks
with
Less
burden
and
add
on
revenues.
New
Ways
of
MarkePng,
Sales,
Service
&
Advance
Technology
SoluPons.
First
Mover
advantage
of
Such
verPcal
Forward
IntegraPon
Strategy
WEAKNESSES
Not
having
Experience
and
deep
experPse
Auto
R&D
and
manufacturing
like
other
Major
Players.
Not
having
Deep
Pockets
&
brand
images
like
other
Major
Players.
Well
Established
network
-­‐
DistribuPon,
Services,
and
suppliers.
Not
easy
to
collaborate
with
Best
Partners
like
Established
Players
OPPORTUNITIES
New
technology
like
IOT,
AI,
Big
Data
and
disrupPve
Concepts
like
Connected
Car,
Smart
LogisPc
SoluPons,
Smart
City,
Integrated
Transport
systems
etc
provide
opportunity
for
new
entrant
who
build
disrupPve
soluPons.
Several
Technology
Companies,
InsPtutes
&
Major
players
keen
to
Collaborate
with
New
Startups
and
hence
have
be_er
opportunity.
Govt
coming
up
new
schemes,
policy
to
support
EV
and
Customers
aware
about
EV
and
willingness
to
move
EV
THREATS
Most
of
Auto
Players
are
Moving
aggressively
to
EV
domain.
Dealy
by
EV
India
may
hurt
in
long
run.
New
InnovaPve
EV
players
are
entering,
with
DisrupPve
soluPons
from
China,
Europe
&
USA.
India
yet
to
provide
be_er
policy,
Support
and
infrastructure
to
Build
best
EV
Players.
Ba_ery,
Solar
Power
Storage
Technology
CollaboraPon
Not
yet
Done

49. E
D
C
B
A
Vertical
Forward
Integration
Strategy
Using
Advance,
Disruptive
Solutions Startup Solutions
- Provide
Opportunity to
forward
integration with
Technology
Solutions Also
EV India have
more options
Incubation
Centre -
Startups To be Successful,
Lot of Verticales,
Lot of Solutions
Integration, From
Scratch execution
- creates more
hurdles, Dealy
and issues
- Needs many
Leaders to
Driver
Complex
Module to
Drive
Helps Multiple Revenue
streams, Good margins.
Help to build Blue Ocean
strategy - using integrated
solutions. First Mover
advantage - in India, Right
time for Such Strategy due
to startup ecosystem,
customer & Govt willeness
to explore
Good Margins,
Unique / Niche
Segments
Gives better
Services, Cost
effective
Solutions,
Flexibility to Add
more Unique
Solns
EV Infra &
Accessory
Plants
Gives Flexibility &
Options to
Choose, Reduced
Management
Complexity
Loosely
Coupled,
Collaborated
Approach

50. Contact
Us
EV
India
Strategy
Team
Sateesh Ambesange ( Sateesh.ambesange@gmail.com)
+91-974100742
https://www.linkedin.com/in/sateesh-ambesange-3020185/