Personal Information
Organization / Workplace
Greater Los Angeles Area United States
Occupation
Senior Vice President Strategy
Industry
Advertising / Marketing / PR
Website
http://www.kernagency.com
About
As Senior Vice President of Strategy, Scott guides and facilitates the development of a holistic view of all clients’ and prospective clients’ business, creating innovative strategic communications solutions to a diverse array of business and marketing challenges. Scott leads strategic initiatives across Digital and Traditional methodologies directing internal and external resources for KERN, An Omnicom Agency.
Scott has developed strategic plans for some of the worlds’ largest and well known brands, including several Fortune 500 clients as KERN is the agency to 5 of Advertising Age’s 2013 Top 100 Advertisers. Scott is a strategic leader with a strong business acumen who understands th...
Tags
#medicaremarketing
#marketing
marketing
#b2b #marketingstrategy
marketing strategy
#digitalmarketing
medicare
#martech
medicare marketing
modern marketing
demand generation
strategy
b2b
#advertising
marketing technology
cmo
#healthmarketing
#email
#socialmedia
#landingpage
#contentmarketing
#nativeadvertising
#videoadvertising
#searchenginemarketing
#sem
#healthinsurance
#healthcare
#medicareaudience
#websites
#marketingstrategy
#marketingtechnology
healthcare marketing
martech
marketing agency
digital marketing
healthcare
baby boomers
b2b marketing
group
webinar
webcast
See more
- Presentations
- Documents
- Infographics