Learn how to enhance your business communication, automate your interaction with customers, Auto Lead Creation on Incoming SMSes and much more. See how you can use SMS Magic Interact in your organisation through our use cases. At the end of this webinar, you will have gained the expertise to - - Automate your conversation with your clients/ leads using SMS Magic for Workflow - Define Actions on Incoming Messages. - Pre-plan you messages with SMS Magic Scheduler - Reach a larger audience in just a click with SMS Magic Campaigns. - Take your customer interaction to a whole new level with SMS Magic Interact New Version 1.30.

1. Optimise Your Business Interaction with
SMS Magic Interact

2. Presenters :
Nitin Seth
- CEO, Product Guy.
Jyoti Nimbalkar
- Customer Support Evangelist, Support Girl.
Tweet your questions to @smsmagic or you can type in
here itself.

3. Agenda
● SMS Magic - A Brief Introduction
● How SMS Magic helps businesses
● Who uses our app? Some Use Cases
● New Powerful Add ons
● Art of Reaching Mass
● Secret Ingredients of Success
● Why SMS Magic ?

4. SMS Magic - A Brief Introduction
SMS Magic Interact is Most Popular 2-way SMS application
on Salesforce Appexchange serving 500+ customers
globally.
● Send/Receive SMS from your Salesforce Org.
● Fire SMS’s from your Apex Code using our API’s or
Automate Conversation with SMS Workflows

5. SMS Magic - A Brief Introduction
● Schedule your SMS with SMS Magic Scheduler
● Reach Masses in just a few click with SMS Magic for
Campaigns
● Create Actions on Incoming SMS for eg. Auto-create
Lead etc.

6. Support Details
Active support
Skype id : smsmagic
Mail : care@screen-magic.com, sales@screen-magic.com
Go to meeting
Call Us : + 91 9923959465, 1(415) 689 9077,
Toll free : + 18885681315
Support Time : 2:30pm - 3:30am (AEST)
twitter handle : @smsmagic

7. How SMS Magic helps businesses
Business Scenarios:
● Qualify your leads or Launch quick campaigns - Get an
active pipeline in a matter of hours
● Listen to your Customers
● Alert your Subscribed Customers about bills,
documents, tips and tricks

8. How SMS Magic helps businesses
● Real-time actionable events - Price information,
System Downtime
● Run Campaigns - with offers, news, tips and tricks
● Service related alerts to your Customers

9. Who Use Our App ?

10. Qualify Suitable & Available Candidates
● Filter candidates matching a job description in SFDC
● Send them Job alert via SMS
● Interested candidates reply to SMS - You got a pipeline!
● Setup Interview Appointment - Give them time slots and
they confirm by replying to the SMS
Use Cases - Recruitment

11. Benefits
● Quick disbursal of job information to candidates
● Instant replies from candidates
● A recruiter saves time and money in reaching out to all
candidates
Use Cases - Recruitment

12. Use Cases - NFPs
A Non-profit wants to find out available volunteers for an
event
● Filter volunteers by applying filters in SFDC
● Send them an SMS to find who’s available for an event
● Interested and available volunteers reply to SMS
● Inform service recipients of volunteer availability

13. Use Cases - NFPs
Benefits
● Quick disbursal of event information to volunteers
● Instant replies from volunteers
● Reach masses in a cost effective way

14. New Powerful Add-Ons
SMS Magic for Workflow
For predefined business conditions (e.g. welcome message
to a new lead), automate communication with -
● Customers
● Leads
● Accounts
● Internal teams

15. New Powerful Add-Ons
How does it work?
● Create a workflow rule
● Choose task as an action
● Activate the workflow rule

16. SMS Magic for Workflow
Examples of conditions you may want to auto trigger an
SMS using SMS on Workflow Rule
● Welcome message to a new lead
● Confirmation message on case closure
● Automate follow-up on SMS with Leads/Account
● Auto SMS on escalation / closure
● Auto response messages to incoming messages
● Auto reminders and notifications.

17. SMS Magic Scheduler
SMS Magic Scheduler
Reach your target audience at a particular time even when
you are not in office with SMS Scheduler. You can schedule -
● A single message
● Bulk messages
● SMS Campaigns

18. SMS Magic Scheduler
How does it work?
● Click on Send/ Schedule SMS button
● Compose your message/ choose a template
● Set date and time of message delivery & “Schedule.”

19. SMS Magic Scheduler
Examples of situations when you can Schedule SMS
● Event notifications like upcoming webinars, venue
changes, admission application schedules
● Schedule messages to reach at the receivers’ local
time.
● Appointments reminders
● Holidays when there is nobody to send SMS, you can
schedule it.

20. Art of Reaching Mass
SMS Magic for Campaigns
Reach upto 500,000 receivers in just a click. Send
campaigns to with pre-configured templates to
● Leads
● Contacts
● Both
How does it work?
● Click on “Run SMS Campaign” button
● Select senderID & SMS template for lead and/or
Contacts
● Click on Run Campaign

21. SMS Magic for Campaigns
Types of Campaigns you can run? (All)
● Product release messages
● Reminders and alerts of events like webinars, trade
shows and exhibitions etc.
● Surveys, new offers and discounts.

22. Secret Ingredient of Successful
SMS Conversations
Common Misconceptions
● Unidirectional, low response rate
Best Practices
● Market segmentation
● Personalized communication
● Avoid spammers vocabulary - “claim” “reward” “promo”
● Respect customer privacy
● Check out our latest blog post to know more

23. Secret Ingredient of Successful
SMS Conversations
People Love Personalised Stuff
Strategic Content is the King

24. Secret Ingredient of Successful
SMS Conversations
Customer Segmentation makes sure that you
are sending right message to right person
People hate when their mobile phones are
spammed. Never Spam their Inbox.

25. Customer Flow
The interaction with customers should be contextual and meaningful, only then
you can engage them, retain them and take their loyalty to next level.

26. Why SMS Magic ?
What all you have to do to send one simple SMS?
● Go through procuring SMS pipe from aggregators
and manage SMS infrastructures
● Manage Incoming Number Procurement and
Rentals
● Setup API callout from Salesforce and manage
authentication

27. Why SMS Magic ?
● Manage Opt-in’s and privacy issues. Here you’ve
an informed partner and a package with available
settings
● Create package inside Salesforce with templates,
Workflow and all these features.
Typical startup time is 2-4 months and costs in
several thousand dollars!
We save your time and money!!!

28. Thank you
Questions Please ?
Skype id : smsmagic
Mail : care@screen-magic.com, sales@screen-magic.com
twitter handle : @smsmagic