The Traits Zombie Theme Product Owner aims to discuss the special characteristics of a Zombie Product Owner, who plays a very important role in making a mediocre Product. Then, what can Scrum Master do and Development Team do when they meet with a Zombie Product Owner.

1. Kevin Yudistira
Product Guy - Bukalapak

2. Once upon a time,...

3. “our dev teams are awesome…
they use scrum + kanban + devops..
yet, our products are sh*t”

4. I replied “zombie virus outbreak om

5. and it can infect anyone.
literally each and
everyone

6. including our beloved Pos”

8. Our Quest
how to identify the symptoms & traits ?
how to spread these “zombiness” ?
how to be the ultimate zombie PO ?

9. ITS TIME TO MAXIMIZE COLLECTIVE
INTELIGENCE

10. Zombie Symptom & Traits

11. NO VISION
its somewhere hiding in the abyss
the great zombie need no vision

12. NO LOVE FOR CUSTOMER PROBLEM
the leader of zombie nation said “zombie has no
love”

13. FIXED MINDSET
no need to grow, we are the ruler of the world, we
are immortal

14. “ABS” ORDE BARU STYLE
asal bapak senang aja deh

15. FAILED TO ARTICULATE NO
as a zombie a can’t say no, i barely even say anything

16. SPREADING THE “ZOMBIENESS”

17. NO PSYCHOLOGICAL SAFETY
you can not fail

18. TOXIC CULTURE
“i love toxicity”, resident of 213 Zombie Street,
Federal Republic of ZombieLand

19. BUT, WHAT IF WE WANT TO BE SURVIVOR IN
ZOMBIE PLAGUE

20. WHAT IF WE WANT TO BE
SURVIVOR IN ZOMBIE PLAGUE

21. RADICAL PRODUCT THINKING
“Exercise Time”

22. RADICAL PRODUCT APPROACH
Way of thinking to create vision-driven change

23. THE PATTERN
1. Finding the problem that you are inspired to solve
2. Envision the world where that problem is solved
3. Engineer your product to create that world

24. DEFINING YOUR IMPACT
1. Observe the people whose world you could
impact
2. Feel their pain
3. How could you change the world for them?

25. ENVISIONING THE WORLD
1. Whose world are you changing?
2. What does their world look like today?
3. Why does their world need changing?
4. How are you going to change it for them ?

26. ENGINEER THAT WORLD
By defining
1. Vision
2. Strategy
3. Roadmap

27. SINGAPORE

28. RADICAL VISION WORKSHEET

29. KEY TAKEAWAY
1. Love the problem, over the product
2. Realising that in complex, volatile environment
failure is needed
3. Test your assumption early and often
4. Remember the human side of your product

30. FURTHER READING

31. THANK YOU