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This is a presentation to Kelas Blogger Jakarta Indonesia about the video content on brand
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Video content marketing brand perpective - sharing session kelas blogger upload
1.
KELAS BLOGGER #6
JKT CONTENT MARKETING IS THE NEW SOCIAL VIDEO SENO PRAMUADJI
2.
3.
4.
TOTAL POPULATION ACTIVE INTERNET USER ACTIVE SOCIAL MEDIA
USER DIGITAL in INDONESIA 255,5M 72,7M 74M Source: We Are Social SG MAR 2015 URBANISATION: 51% PENETRATION: 28% PENETRATION: 29%
5.
ACTIVE MOBILE SOCIAL USER 64MURBANISATION:
51%
6.
MILLENIALS LIKE (TO WATCH)VIDEO
7.
8.
MEDIA CONSUMPTION Source: AGB Nielsen Media Research
9.
SMARTFREN SOCIAL MEDIA
ASSETS https://plus.google.com/smartfrenworlds http://www.youtube.com/user/smartfrenworld http://instagram.com/smartfrenworld https://twitter.com/smartfrenworld https://www.facebook.com/smartfren http://www.smartfren.com
10.
11.
12.
SOCIALBAKERS DID A FANTASTIC STUDY ON ENGAGEMENT IN NATIVE VIDEO VS YOUTUBE.
13.
Facebook videos are
more engaging than their YouTube links of the same video. 40 Source: Socialbakers
14.
USER at the
AGE 15-24 IS WEB VIDEO SEARCHING 46 Source: ComScore Media Metrix
15.
SHARE OF NUMBERS
OF VIDEO POSTS
16.
SHARE OF INTERACTIONS
17.
INDONESIA USERS 89%18-34 yo ACTIVE
USERS Rises 2XYear on year INDONESIA USERS 89%18-34 yo, once a week. FEMALE DOMINANT Sumber: Instagram internal
18.
Sumber: Instagram internal VIDEOS ON SOCIAL
MEDIA INSTAGRAM = 15”, 30” NATIVE VIDEO TWITTER VINE SNAPCHATS
19.
WEBSERIES, VIDEO SMARTREN
20.
21.
22.
23.
24.
www.generasi4g.com
25.
26.
Seno Pramuadji Maturnuwun! Social Media & Digital Enthusiast @seno_pramuadji Seno Pramuadji Seno Pramuadji senopramuadji0101@gmail.com
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