Corporate brief Doreen Group

1. Government gave permission for establishing cement industries in Bangladesh in
FY1995. Initially the cement industry took place without the proper analysis of
the demand and supply of cement in the country.
Within the span of the two to three years, industry attained expanded capacity of
the product with stable growth rate of consumption.
· Meghna Cement (owned by Bashundhara group)
· Eastern Cement (currently known as Seven Horse)
· Chatok Cement
· Chittagong Cement (taken over by Heidelberg where the local brand is called Ruby)
After a decade, currently 123 companies are listed as cement manufacturers
in the country. Among them 63 have actual production capacity while 32 are
in operation.
Flash back – History of
Bangladesh Cement

2. 27%
73%
Multinationals ,
Manufacturers,

3. Overview of Cement Industry
Total Production capacity 20 Mn MT
Industry average utilization rate 70%
Actual capacity excluding obstacles (mn MT) 13.96
Local consumption (mn MT) 13.93
Per capita consumption 95 Kg
Total factories registered 123
Factories started operation 63
Currently plants in operation 32
Factories exporting cement to India 8
Size of export in FY2010 (K MT/year) 260
Construction % of GDP 10%
Construction sector growth in FY2014 12%
Expected industry growth rate in next 5 years 25%
Largest 13 cement companies hold (market share) 78%

4. Serial Market share of cement companies Bags /day MT / Day
1 Shah cement 14.2% 142,000 7,100
2 Heidelberg Cement 9.3% 93,000 4,650
3 Meghna Cement (MCML-King) 7.4% 74,000 3,700
4 Seven Circle BD Ltd. 6.9% 69,000 3,450
5 Lafarge Surma Cement Ltd. 6.7% 67,000 3,350
6 Holcim BD Ltd. 6.0% 60,000 3,000
7 Unique Cement (Fresh) 5.5% 55,000 2,750
8 MI Cement (Crown) 4.9% 49,000 2,450
9 Premier Cement 4.0% 40,000 2,000
10 Akij Cement 3.3% 33,000 1,650
11 Royal Cement 3.0% 30,000 1,500
12 Cemex 2.0% 20,000 1,000
13 Elephant 2.3% 23,000 1,150
14 MTC Cement (Tiger) 2.0% 20,000 1,000
15 Basundhra 3.5% 35,000 1,750
16 Seven horse 2.0% 20,000 1,000
17 Diamond 1.0% 10,000 500
18 Aman 1.0% 10,000 500
19 others 15.0% 150,000 7,500
Sub total 100.0% 1,000,000 50,000
Yearly 365,000,000 18,250,000

5. Eastern Cement Industries Limited a unit of Doreen Group having it Head Office at Walsow
Tower (16th Floor), 21 Kazi Nazrul Islam Avenue, Dhaka-1000 and Factory at Sumilpara,
Siddirgonj, Narayangonj, established on July 1999. The other units of Doreen Group are ;
1. Eastern Cement Industries Ltd.
2. Doreen Garments Ltd.
3. Doreen Fashions Ltd.
4. Doreen Apparels Ltd
5. Doreen Washing Plant ltd
6. Nurun Nehar Textiles Mills Ltd.
7. M.N. Nabi Textiles Ltd
8. Doreen Attire Ltd
9. Doreen Printing & Dyeing Ltd
10. Doreen Washing & Dyeing Ltd
11. Doreen Power Generations & Systems Ltd.
12. Doreen Power House & Technologies Ltd.
13. Doreen Developments Ltd.
14. Doreen Hotel & Resorts Ltd
15. Nur-E-Alam Siddique & Co.Ltd.

6. He is an icon in Bangladesh. Known all throughout
singularly by his name, repute and historical significance
to the movement of the Independence of Bangladesh, he is
known to be one of the bearers of history in Bangladesh.
The Chairman came from an upright and highly
politically oriented astute family background
guided by the basic fundamentals of good educated moral
teachings and serve for the betterment of the nation.
Education & Career
He completed his Masters degree in three different majors (Political Science, Bengali literature and History)
from the reputed University of Dhaka with distinction. He is also enrolled as an advocate and a member of
Supreme Court Bar Association.
Member of Alumnae Association of Dhaka University, Member of Dhaka Lawyers Association
Member of Bangladesh bar Council, Member Bangladesh Supreme Court Bar Association, Former
Member of Parliament, Former President of Dhaka Stock Exchange, Existing CIP, Former president of
Bangladesh Chatra League Central Committee, Founding General Secretary of Bangladesh Awami Jubo
League, Former President of Shadhin Bangla Kendrio Chatra Songram Parisad.
Nur-E -Alam Siddique
Chairman, Doreen Group

7. Wife of Mr. Nur-E-Alam Siddique, She is also the Vice-Chairman of
Doreen Developments Ltd., the
Director of Eastern Cement Industries Ltd.,
Doreen Fashion Ltd., Doreen Garments Ltd., Nurun Neher Textiles Ltd
M.N Nabi Textile Ltd., Doreen Apparels Ltd., Sob Apparels Ltd.,
Walsow Ltd. She has actively engaged in performing and managing the
industrial as well as business activities. She has long experience
in Marketing, Financial and Product Development.
TAHZEEB ALAM SIDDIQUE- Managing Director
Tahzeeb Alam Siddique, an MBA from Cornell University, USA is the
Managing Director of the company. He is Managing Director of Doreen
Power Generations & Systems Ltd and Doreen Power House &
Technologies Ltd. He is also director of Doreen Fashion Ltd.,
Doreen Housing Ltd.,
Doreen Garments Ltd., Nurun Nehar Textiles Ltd., M N Nabi
Textile Ltd., Doreen Apparels Ltd., Sob Apparels Ltd., Walsow Ltd.
He is very dynamic in performing and executing business activities. He has
acquired vast experience and knowledge in diversified industrial ventures.
He is a goal-oriented man with broader vision.
Mrs. Parveen Alam is the Chairman of Doreen Hotel & Resorts Ltd,

8. Mr. Tanzeer Alam Siddique, an L.L.B from
Queens Mary University, London
& L.L.M from Westminster, U.K is the
Managing Director of Doreen Housing Ltd.
Director of
Doreen Fashion Ltd.,
Eastern Cement Industries Ltd.,
Doreen Garments Ltd., Nurun Nehar Textiles
Ltd., M.N Nabi Textile Ltd., Doreen Apparels
Ltd., Sob Apparels Ltd., Walsow Ltd.
He is a highly experienced personality in
trade & industrial arena and renowned
person in the society‘ He is very dynamic in
performing and executing business activities.

9. Chief Executive Officer
Mr. Saleh Mujahid has joined with Eastern Cement
Industries Ltd and Doreen Development Ltd as CEO
(Chief Executive Officer) on May 03, 2014.
Mr. Mujahid obtained MBA with specialization in
Marketing from IBA,University of Dhaka
Prior to joining DOREEN he worked with Dekko
Accessories Ltd. As Head of Operation.
•OTOBI Limited
•Gemcon Group,
•ACI Logistics
•Bata Shoe Company (Bangladesh) Ltd.
•Oxford International
•Cathay Pacific Airlines and
•GSA Vantage International in different position.
Mr. Saleh Mujahid

10. Mr. Kamal Chandra Piplai has joined with Eastern
Cement Industries Ltd of DOREEN as Head of Plant on
July 16, 2014. He is responsible to oversee the entire
operation related activities of ECIL Factory.
Mr. Piplai obtained B.Sc. in Chemistry from
Calcutta University in 1974 and D.Mech from
Tata steel Technical Centre in the year 1996.
Prior to joining DOREEN he worked with
Heidleberg Cement Bangladesh Ltd. as Plant
Director.
Mr. Piplai also worked with Jojobera Cement,
Lafarge Cement,
Tata Steel and
Orissa Cement Ltd in different positions.
Mr. Kamal Chandra Piplai
Head of Plant

11. Mr. Armanul Kabir
Head of F & A, Doreen
FCMA, more than 14 years
of experience
Experience in OTOBI &
Mega Com
Mr. Mamun Hasan
Head of Supply Chain
MBA, from DU
& Masters in Chemistry
More than 15 years of experience
In BTI, Otobi, MGH Ect

12. Shabbir Hasan Monwar
Head of Business Dev
EMBA & Masters in Mkt, from DU
15 years of Experience in
Leading companies
•Partex Group
•ACI Ltd.
•Olympic
•DEKKO
•RANGS
•Roxy Paints
Mr. TA Hassan
GM & Head of Sales
Masters from Rajshahi university
More than 20 years of experience
10 of which are in cement
ACI Ltd.
Basundhara Group
Anwar Group

13. NETWORK, LOGISTICS & REACH
TOTAL DEALERS 100
TOTAL RETAILERS 3000
TOTAL CORPORATE CLIENTS 100
TOTAL DIRECT & INDIRECT SALES STUFF 120
TOTAL COMPANY OWNED VEHICLES 52
TOTAL VASSELL 5
TOTAL WORKFORCE -ECL 500

15. 1. Name of the Company : EASTERN CEMENT INDUSTRIES LTD
2. Factory Location : Shumilpara, Siddirgonj, Narayangonj.
3. Head Office : Walsow Tower, (Level-1), 21 Kazi Nazrul
Islam Avenue, Dhaka-1000
4. Chairman : Nur-E-Alam Siddique
5. Production Capacity : 1500 MT Bagged Cement
6. Utilization : 80% of total capacity.

16. Corporate Office

17. To suit the specification of ISI for Portland cement proportion amount of Clinker, Dry Slag and Gypsum is
mixed properly through various Hopper with a fitting of Load Cell which goes through a Master Hopper
with Vibrator and put to the Main Cement Mill consisting to a finished required Mess.
Later it puts through an expansion chamber and with the help of blower pushed through a sealed pipe and
sent to the chamber and with the help of blower pushed through a sealed pipe and sent to the Cement Silo
it comes through a rotor and vibrating screen to the automatic packing Machine and the sacks are put to
truck with a conveyor ced by grinding Clinker, Gypsum and Fly Ash:
The grind-ability the waste cement goes through covered Screw Conveyor to the expansion chamber to
save any waste.

18. A.G.M.
Manager/ Asst. Manager/ Sr. Chemist (01)
Chemist/ Asst. Chemist Chemist/ Asst. Chemist
(Physical)- (02) (Chemical)- (03)
Lab Attendant (08)
Lab Helper (02)
Profile of QA Head (AGM, QC )
Mr. Habib un Nabi, Msc. Chemistry, RU
•More than 10 years of Experience
• Lafarge
• Ultatech
• Crown
• Basundhara

19. SL # Equipments Name – Physical Lab
1Mini Ball Mill
2Autoclave Machine
3Distilled water Machine
4Compressive Strength Machine
5Digital Scale (CSA)Max.5kg
6Digital Scale (Max.200gm)
7Blaine Apparatus
8Vibrating Machine
9Mixer Machine
10Mortar Mixer
11Jolting table
12Vending Machine
13Lechetelier Water Bath
14Length compactor
15Humidity Cabinet
16Water Consistency Machine
17Vicat Apparatus
18Slum test Machine
19Mortar
20Setting Ring Mould
Equipments Name – Physical Lab
Cylinder (200 ml)
Strength Celebrating
Setting Niddle
Setting Ring Mould
Final Setting Niddle
Pest Mixer Machine
Digital Balance (Max 200g)
Digital Balance (Max 5 kg)
Digital Balance (Max 15 kg)
Distilled Water Machine (10 L)
Vicat Apparatus (ASTM)

20. Physical Test
Daily compositste
panel
Watert consistency
Initial setting
Final setting
Compressive Test
Sound ness
Fineness
Blend
Residual
Chemical Test
Test from each Batch of
Productiion
So3
Cao
IR
Cloride
free lime
moisture
loss on ignitions

21. Equipments – Chemical Lab
1 Chemicals
2 Burette (100 , 50 ,25 ml)
3 Beaker (500 , 400 , 250 ml)
4 Funnel
5 Pipette
6 Filter paper (40,41,42)
7 Electric Furnace
8 Electric Heater
9 Electric Hot Plate
10 Crucible
11 Flame Photometer
12 Spectro Photometer
13 Electric Oven
14 Moisture Analyzer
15 Electric balance
16 Computer

22. Advance Development Technology-Sd-LCUS 000155 Biswas Builders
Apartment design and development Ltd Dhaka Mercantile Corporation -LCUS 292
Concord Entertainment Com. Ltd-L384 Jamal & Company LCUS-000394
Concord Real Estate & Development LCUS 000259 Khusboo Real Estate
Concord Real Estate & Building -LCUS 272 Monir Construction-LCUS378
Concord Consortium Ltd-312. Mosharaf Composit Textile Mills Ltd-LCUS 000159
Gemcon City Limited LCUS-000366 Nassa Design & Development Ltd-375
Project Builders Ltd Nassa Holding Ltd. LCUS-000374
Antime Knit Composite Orchid Holding Ltd-LCUS 000164
ABC Real Estate Ltd-LCUS 000148 Projukti Development Ltd-Sd
Rupayan Housing Estate Ltd-LCUS219 R .M.M Sweaters Ltd

23. CERTIFICATIONS
BSTI YES
BUET TEST DONE ON REGULAR BASIS
DEPT OF ENV YES
PWD IN PROGRESS
COD IN PROGRESS
DGDP IN PROGRESS
BEPZA IN PROGRESS
LGED REGIONAL OFFICE ARE BEING DONE

25. Assurance of Guranteed Quality
Net weight – 50 kg
Suitable for Bangladeshi weather
Excellent Finishing
Better Fineness
Higher final strength

26.  Faster setting
 High chemical
resistance
 Strength development
beyond 28 days
 Low heat of hydration
 Better early strength More durable
 High adhesion
 Better Workability

27. Cement produced by latest art of grinding technology followed by the
Best formulations in the industry combining clinker, Gypsum and
limestone are from the best of available sources as per EN CEM-II
•Presence of high C3S helps to increase early strength in PCC Cement at the
quickest possible time.
• Low permeability & dense concrete gives better finishing with
minimum air pocket hence no corrosion with reinforcement.
•Since the granules in the cement are highly coherent at a desired
level it is highly durable in any aggressive environment like high
alkali sulphate etc.
•Minimum water cements ratio lead to increase the durability for a
longer period of time.

28.  While mixing with water very less amount of heat gets generated which
is not much variable with the outer surface as a result there are no cracks
in the walls or in pastures. Low heat of hydration and it is ~ 30 K.Cal/Kg
which is appropriate for mass concrete and underwater construction. This
will helps to prevent concrete from major cracks.
 Good quality of cement strength start increasing at an angle of 45 degree
up to 28 days, beyond the period the rate of increase is on the parallel.
This type of increasing strength behavior is best suitable for any kind of
construction. Our product has been tested accordingly.

29. Thanks for your
patience