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B2B MARKET STRUCTURE

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THIS PRESENTATION WILL HELP YOU TO GET THE PROPER IDEA OF B2B MARKET STRUCTUTE WITH IT'S ONLINE FEATURES.

Published in: Economy & Finance
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B2B MARKET STRUCTURE

  1. 1. SUBJECT – E- Commerce
  2. 2. Typical B2B Business Model
  3. 3. Examples • Amazon. • Flip kart. • Letzzz consider a hypothetical one.
  4. 4. B2B MARKETS • B2B describes commerce transactions between businesses, such as between a manufacturer and a wholesaler, or between a wholesaler and a retailer. • More than 94 percent of all Internet sales are B2B transactions. • Opens up foreign markets to sellers. • Largest segment of the business market. • The volume of B2B (Business-to-Business) transactions is much higher than the volume of B2C what is the primary reason?
  5. 5. FACTORS EFFECTING B2B MARKETS • INTERNAL • EXTERNAL • ENVIRONMENTAL • CUSTOMER RELATIONSHIP
  6. 6. Online B2B marketplaces • They have been redefining the Business to Business industry in India. • Made-from-India.com is one such B2B marketplace • Today, with more than thousands members, the B2B portal has proved immensely popular, and has established its image and credibility.
  7. 7. . • Today Facebook is one of the best ways to develop low-cost business-to-business leads, create business pages, update statuses on your business and communicate with potential clients about events. It also offers a great opportunity to generate a never-ending supply of leads. • But can companies focused in the B2B industry use Facebook to enhance a reputation and grow new business? ‘Absolutely.’ Here are five tips on building a Facebook fan page that will better support a B2B brand: • Create Two Way Conversation • Connect a Community • Build Relationships • Cross Promote Content • Make it Shareable
  8. 8. B2B Business Models
  9. 9. The advantages of the B2B model • It can efficiently maintain the movement of the supply chain and the manufacturing and procuring processes. • It can automate corporate processes to deliver the right products and services quickly and cost-effectively. The B2B model is predicted to become the largest value sector of the industry within a few years. This is said to be the fastest growing sector of e-commerce.
  10. 10. B2B communication • B2B is also used in the context of communication and collaboration. • There are tools within the business so employees can connect with one another. When communication is taking place amongst employees, this can be referred to as "B2B" communication.
  11. 11. Two B2B marketing rules that cross all forms of communication. • Keep it short. • Forget your big vocabulary.

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