cisco case study

1. CASE STUDY 10~ RECRUITMENT
AT CISCO
ALMUHAIMIN BIN MOHD ZAHRIN
SHAIRAZI AIMAN BIN ABDUL WAHID
Company
LOGO

2. Contents
CASE STUDY REVIEW
BACKGROUND
QUESTION 1
QUESTION 2

3. CASE STUDY REVIEW
RECRUITMENT AT CISCO
 Cisco sources revealed company policy of
attracting top 10-15% people in networking
industry
 Vision statement “attracting, growing, and
retaining the great talent is critical to
sustaining Cisco’s competitive advantage.

4. BACKGROUND
 Cisco was founded in 1984 by a group of
computer scientists at Stanford, who designed
operating software called IOS (Internet Operating
System).
 This software could send streams of data from
one computer to another, which was loaded into
box containing microprocessors specially
designed for routing.
 In 1993, Cisco installed an Internet-based system
for large multinational corporate customers.
 By 1995, it introduced applications for selling
products or services on its website.

5. Question
RECRUITMENT
AT CISCO
QUESTION 1 QUESTION 2
Discuss various tools Evaluate the
adapted by the emergence of e-
company to attract the recruitment as a
best talent and how the strategic tool for IT
company benefited companies in the
from them changing business
environment

6. Question 1
 Various tools – friends program (online
recruitments), Make a Friend @ Cisco online
program and buddy
 Internet era on 1990’s
 Only 10% for the first round of layoffs
 Cisco’s management use revolutionary
techniques like “build the buzz”
 After the first attempt to attract best talent at
competitive level
 Use wanted advertisements in newspapers.

7.  Listing job openings
 Featured internet address
 Attract happily employed people through focus
groups ( professional like to watch movie in their
free time
 Also hired in house for manager candidates
through Amazing People Program
 External recruitment techniques which is give
new ideas(new blood), large pool available,
unbiased and talented easily brought

8. Benefited
 Job page hits 500,000 hits per month by late
1999
 Generated stream of reports who visited website
 Management impressed with high fine-tuned
strategy
 New recruitments initiatives established
 Approximately between 8000 people a year was
hiring by Cisco’s

9. Cisco’s Diagram
81%
Resumes from Website
66%
Website resumes sender
45%
Recruits from Amazing People

10. Question 2
 E-recruitment become new methods
 Related with internet
 No needed budget(decrease budget)
 Faster and more cheaper than many traditional
methods.
 Internet rapidly becoming methods of everything
 E-recruitment can even speed up the hiring
process such as faster posting job, faster
received the resumes and faster received
applicant response
 Also promote organization

11. E-recruitment
Low cost More
faster
Quality
candidates advantages
Timeline
No
budget

12. Company
LOGO