1.
Presentation on -USP UNIQUE
SPACE PLANNING CONCEPTS
for LIFESTYLE
APARTMENTS
stylish spaces since 2009
A R C H I T E C T U R E . I N T E R I O R S . T U R N K E Y . P M C
SPACE STUDIO
Chennai
a r c h I t e c t u r e . p l a n n I n g . i n t e r I o r s

2.
Client Testimonials
“By god’s grace, finally, we have found a team of enthusiastic young architects who are
consummate professional’s, patient, humble and are here to stay for a long time. You
guys have proved that DESIGN IS THE SOUL OF ANY PROJECT. Their solutions help greatly
in marketing ourselves. Looking forward to working with them in future projects as
well” – Mr.Rajesh Shankaran, Director, Rajmani Builders
“An enthusiastic, sensible, talented and hard working team of architects. Their
designs are very stylish and executed perfectly. They are sincere, dedicated and
pleasant. We would like to hire them for all our projects” – Mrs. & Mr. Annamalai,
Stevedores and ship dubash
“Good designers, very practical and highly time conscious. I appreciate the great work they did for
my house interiors” - Mr. Sabari Raja , Business Man / Son-in Law of Music Maestro
Mr.Ilayaraja
“ Space Studio Chennai has done a great job with the interior design of our house. We
are very happy with their stylish design concepts, timely delivery and we enjoy the
house designed by them totally. They have high levels of integrity, honesty, sincerity
and hardworking capacity. They ensure every minute detail is taken care ”– Mr. Raju
Gajaraj, Senior Manager , Standard Chartered Bank

3.
Client Testimonials
“My thanks to Space Studio Chennai and especially to Shashi Rekha for the excellent creativity expressed
while designing my home “Juhi Villa” . She is a true mind reader who has come out with a simple yet
elegant design for my Dream Villa”– Mr. Sivakumar Radhakrishnan, Head – Energy at Schneider
Electric
“Maintains a good relationship with client. Gives importance to client’s
requirements. Sincere, hardworking and committed to the fulfilment of task”
“Top qualities: Personable, High Integrity, Creative” - Mr. Ghireedharan
Rengarajulu, Managing Director, Shreenivas Promoters
“Thank you Space Studio Chennai for coming up with a wonderful concept for our
fashion store, in a short span. The colour theme, display systems, lighting and
everything about the store is excellent. We are very happy and thankful. Your
enthusiasm and dedication is a motivation for us. You guys completed the store in
21 days and it has come out really well. ” – Chirag Batavia, Anjali Batavia & Dia ,
AB Creations, KNK Road, Ch
“ Classy, stylish, systematic and simply wonderful. These guys have done a great job on my home
interiors and I feel absolutely no difference between the interior spaces in the US and what they created
for my home here in India ” – Sangeetha Subramnaiam , ICI , USA

4.
S t u d i o P r o f i l e
SPACE STUDIO CHENNAI
A boutique design firm specializing in Architecture
and Interior design , based in Chennai with
associate offices in Tanjore, Mumbai, Bangalore
and Australia.
We are an enthusiastic team of Creative,
Intelligent, well qualified and Inspired
professionals who believe in designing well
balanced utilitarian spaces artfully conceptualized
to create both a sense of usability and an
appreciation of space forthe user.
We are inspired by great design , we are moved by
great design , we enjoy great design and we simply
love to let ourlove fordesign show in ourwork.
The team: Architects, Interior Designers, Project
Managers Qualified Draftsmen, Engineers, 3D
Visualizers, Skilled Carpenters and other support
staff.

5.
We are driven by
Designs that stimulates,
thrills and excites the
designer , the owner
and the onlooker
Clients who love to stay
in touch even after the
project is completed
Team that thoroughly
enjoys designing and is
happy and focused
Motivation

6.
Vision , Mission and Values
Vision To create 1 million SFT of exemplary living
spaces by 2015 | To emerge as the most preferred
architects in India by 2020
Mission To enhance the way people experience spaces
and to create a built environment that is a total
joy to be in.
Value Systems To give the best at each given opportunity
with utmost sincerity, dedication and perfection

7.
Dedicated to Designing lifestyle apartments that have a distinctive design quality
Unique design feature to differentiate each apartment from the other
Stylish design elements and bringing in a special experience to each apartment
project through a fussy planning process
Obsessed with adding a new dimension to apartment living
The SPACE STUDIO EDGE
We specialize in designing unique, stylish apartments where each apartment is a
masterpiece in itself, making it easy foryou to promote yourprojects.
We arrange, rearrange, scrap and start all over again and do anything that is needed
to bring out the best possible plan within the site limitations and regulatory
bindings – The result is a space that yourbuyers simply love to use.
WE STRIVE TOMAKE APARTMENTS MORE LIVABLE
LIFESTYLE APARTMENTS

8.
Key design considerations
Marketability –of the apartments to support the client with
designs and support material that are easy to market
Vasstu compliance in each individual units
Good lighting , full height windows for living spaces
 /Entrance foyer shoe space
Privacy for each apartment living room
Cross Ventilation for Bedrooms
Minimal and clear circulation space
Comfortable kitchen space with utility
 , ,Markings for electrical duct AC outdoor units hidden clothes
lines
 - ’ ’Minimal size for master bedroom as 12 X 14 clear excluding
, ’ ’wardrobe Minimal master toilet size of 5 x 9
Projected wardrobes in bedrooms for clear internal space
Avoidance of internal ducting to the maximum extent possible
 Pride of ownership ,from the designers promoters and end
client

9.
Key differentiators
No template designing of apartments. Each floor plan is evolved
individually to bring in the unique quality to every project
Timely delivery of documents.
Clarity of communication in drawings Our designers are exposed to site and
trained to think like an executing engineer while preparing detailed documents
Documents verified by seniorarchitects and not by draftsmen or interns
Highly talented and thoroughly professional architects, structural engineers,
MEP consultants and other engineers /consultants.
Classy elevation with intelligent use of materials to optimize cost
Detailed 3Dvisual with minute details on materials and finishes
Trendy designs, use of latest yet tested materials to bring freshness
Periodic site visits at strategic stages to ensure the design translates to a
building as envisioned together by the client and architect
Support forinternal changes requested by the buyers Flexibility in space
planning to allow minimal changes as may be required by the buyer and
adequate support to the builder in carrying out the changes where permissible.

10.
Key differentiators
Clearunderstanding of Planning regulations and adherence to norms
ClearUnderstanding of structural , services and other related
requirements of a building and specific attention to integrating services
ensuring engineering excellence
Specific attention to lighting layout plans and exterior lighting
Striving towards zero errors in documents through a rigorous process of
multiple checks and reviews
Approaching the Elevation design from a holistic, sculptural perspective
Focused on long termrelationship with the client and dedicated to
offering continuous support
Ability to handle issues with emotional equanimity , a positive attitude and
utmost sincerity and dedication
Strategic Site meetings to ensure the intended design is understood
clearly by the executing team
Detailed specifications for materials and selection of unique materials at
optimal cost
Promotional material support including high resolution photo realistic 3D
visuals of interiors and exterior for brochure, rendered floor plans ,
Participation fromconcept to completion

11.
Distinctive Design Features
A super active terrace
space, barbeque terrace ,
gazebos in the corners
Private Balcony attached to
all bedrooms
Private terrace for the first
floor premium apartments
Spacious , sensible space
planning
modular friendly kitchen
designs
Separate Main dining and
breakfast table
Good lighting , adequate
ventilation for all rooms
Vaastu Compliant Plans for
each individual units
“SHREE NIVAS ENCLAVE” , Luxury
Apartments, Tanjore , 15,000 sft, 11units

12.
First Floor Plan: SHREE NIVAS ENCLAVE , at Tanjore

13.
“Blossoms“, Ramapuram , Chennai for GM Constructions
4000 sft of built space , 6 apartments , 6 car parks
6’ wide window openings for
the living space and for all
bedrooms in all three types
Good Natural Lighting ,
Optimal Cross Ventilation
Vaastu Compliant Plans
Efficient use of space without
compromising on user comfort
Distinctive Design
Features
Independent, spacious parking
bay for each of the six apartment
unit with a comfortable driveway
space and adequate turn radius
for parking

14.
“ “,CANOPY @ Ramnagar Chennai for WINTECH CONSTRUCTIONS

15.
All the
convenience of
an independent
home
Sky lit flats
Double height
atriums
Zoning
demarcation for
guest spaces
:Floor Plan CANOPY for wintech constructions

16.
LENA’S LUXURY APARTMENTS ,
Karaikudi , 22 units , 24,000 sft
“COCOON “, Thoraipakkam, Chennai for
Wintech Constructions
“MATHURA “, Kolapakkam ,
Chennai for Rajmani Builders,
7units , 28000sft

17.
“ ”NOOR Residential Apartment for Jan Son Builders at ECR
Chennai
Distinctive
design feature
Vertical garden
Exterior
laminates for
elevation
Zen garden in
terrace with a
meditation
pavillion
Bamboo
Gazeebo in
terrace
No sunshade
projections
Place holderfor
wall murals

18.
Distinctive design feature
Combining kitchen and dining
instead of combining living and
dining gives betterprivacy for
the dining space and permits a
large open kitchen
Sliding folding partitions give
small home owners the
flexibility of having a larger
party space when required and
an option to host stay in guests
easily and effortlessly

19.
‘NOOR’ – LIFESTYLE APARTMENT IN ECR - BRANDING

20.
‘KAMADHENU’– LIFESTYLE APARTMENT
STILT FLOOR: 2 lawns and a
outdoor community space in a
60' x 80' plot, planter box in
stilt, separate vehicular and
pedestrian entry , exclusive
two wheeler parking space
that is often neglected, a
secure lobby space, clear
5'x6' space provision for the
lift, comfortable parking space,
a common toilet in stilt,
janitor’s closet below stairs,
provision for power generator.

21.
‘KAMADHENU’– LIFESTYLE APARTMENT
TYPICAL FLOOR : 1400 SFT, 3
Bedroom, 3 baths, living, dining,
kitchen - Foyer with shoe space, total
privacy upon entry, art niche
opposite main entry, vaastu
compliance, exclusive living space to
manage levels of privacy, large open
kitchen and large dining space of up
to 14 seat capacity, utility space,
niche for refrigerator, dish washer
and cutlery store, pooja shelf,
comfortably sized bedrooms,
conveniently sized baths, ample day
lighting , provision for good
ventilation, full height windows,
window seating, French balconies,
full length balconies, large size lofts
to stow away those travel trunks, AC
ODU (Outdoor Unit) access at every
floor level.

22.
‘KAMADHENU’– LIFESTYLE APARTMENT

23.
FOCUS ON SERVICES
Universal sockets in all rooms
Position of fans to the centre
of the bed
Masking of TV wires
Provision for Aqua guard and
other electrical appliances in
kitchen
Provision for dryer and
washing machine in utility in
larger apartments

24.
Distinctive Design Features
Stepped Terraces
Private terrace for four
premium apartments
designed as penthosues
Common Terrace spaces
at two levels
Large covered entry way
and luxurious lounge space
at ground level
Good lighting , adequate
ventilation for all rooms
Vaastu Compliant PlansSchematic Design for 2 BHK Apartments
Bangalore , India

25.
Distinctive Design
Features
Large luxurious
lounge space at
ground level
Total utilization of
the buildings outer
surface for lighting
and ventilation
Good lighting ,
adequate
ventilation for all
internal spaces
Vaastu Compliant
Plans
Schematic Design for Single Bedroom Studio Apartments, Bangalore , India

26.
Schematic Design for two bedroom apartment with Vaastu compliance
Distinctive Design
Features
Plan
conceptualized for
the working class
people with a
separate service
entry that can be
locked away from
the rest of the
house
Good lighting ,
adequate
ventilation for all
internal spaces
Vaastu Compliant
Plans

27.
SPACE SAVING , STYLISH IDEAS FOR SMALL APARTMENTS
Low height wall dividers
between spaces to give
a sense of larger space
in a smaller apartment
Floor Plan : Apartment for Isha Builders at Choolaimedu
Space to
include a
collapsibl
e guest
bed

28.
DESIGN IDEAS - Window seating in Apartments
Floor Plan : Concepts for a two BHK apartment REFERENCE IMAGES

29.
FLEXIBLE SPACE PLANNING FOR TRENDY APARTMENT
Option to
convert 2
BHK to a 3
BHK
without
any civil
changes
Schematic floor plan for an apartment in Alwarpet
REFERENCE
IMAGES
USED TO
CONVEY
CONCEPTS

30.
MASTER LAYOUT PLAN
50 acre township at Khasra Indore

31.
Other design works done by the STUDIO – INDEPENDANT HOMES

32.
Other design works done by the STUDIO – INDEPENDANT HOMES

33.
Other design works done by the STUDIO – RETAIL INTERIORS

34.
Other design works done by the STUDIO – HOME
STYLING – RESIDENTIAL INTERIORS
Other design works done by the STUDIO –
OFFICE INTERIORS

35.
Creating a Distinctive Design Edge - Concepts for lifestyle
apartments
Unique branding for each project through design concepts , Unique
design features Skylights , Window Seating , Concept baths that can
be executed at optimal cost , Privacy for main entry Entrance
Foyer , Flexible Space Planning -Sliding Walls , Convertible spaces ,
Contemporary in Style, minimal, Stylish , Modern and Futuristic
Apartments designs , Attics as space saving concepts, Private
Terraces in apartments , Integration of Vaastu/ Feng Shui Concepts
in planning , Interesting mix of materials , Energy Saving concepts,
Green homes , Interesting lighting elements – natural and
artificial , Storage use of vertical spaces to create designer storage
systems, Vertical gardens , Zen gardens, Terrace gardens ,
Penthouses , AC outdoor unit access at every level , Sufficient
utility area with space for washers and dryers , separate two
wheeler parking, elements of visual interests, pride of ownership
Design
is
not
just
what
it
looks
like
or
feels
like.
Design
is
how it
works
–
Steve
Jobs
And many more space concepts that evolve and take shape as scintillating space designs
as we work along

36.
CREATING A LIFESTYLE APARTMENT – KEY ASPECTS
HOW TO POSITION YOUR APARTMENT AS A LIFESTYLE
APARTMENT AND HOW TO JUSTIFY THE CLAIM AT OPTIMAL
COST
1. PLAN AND ELEVATION - concepts that convey sense of space in floor plan , a
simple yet stylish elevation
2. CONCEPT BATHS – designer bathrooms, walk in closets
3. SECURITY – secure access, improved and tiered security at optimal cost
4. CONCEPTS FOR COMMON SPACES –lounge/lobby, simple yet stylish concepts for
lobby, corridors and common spaces , interactive terrace space,
5. LANDSCAPE CONCEPTS – minimal yet stylish landscape concepts, terrace
gardens , stone seatings
6. LIGHTING – mood lights, dimmers, warm white LED glow, exterior lights
7. ENERGY EFFICIENY – energy efficiency like rain water harvest, solar energy
utilization for power backup
8. INTELLIGENT BUILDINGS – one touch lighting control, one touch control for
blinds/curtains, remote viewing
9. BRANDING YOUR APARTMENT – creating a unique name for each project in line
with the design theme, support with promotional materials including rendered
plans, interior views, landscape views for your promotional material
10.PRIDE OF OWNERSHIP – Promoting pride of ownership

37.
esenting visuals for your promotional material - apartment interiors
Interior Views
of 3 BHK
apartment
created for a
client

38.
esenting visuals for your promotional material - apartment interiors
Interior View of 3 BHK apartment created for a client

39.
CONCEPT BATHS THAT CAN BE EXECUTED AT OPTIMAL COST
Concept baths or Designer bathrooms need not mean expensive tiles
,sanitary ware and fittings. Using a base tile with minimal highlighters ,
combining basic tiles in the right sizes, colors and shapes, careful selection of
minimal yet elegant CP fittings and sanitary ware can give a designer look to a
bathroom at optimal cost.

40.
Our extensive research on design concepts based on
space saving design ideas, trendy space planning,
designs based on a key differentiator in each project,
will give you a USP (UNIQUE SPACE PLANNING) in
creating a lifestyle apartments that makes your
project stand out as a preferred option for buyers
Reach us on spacestudiochennai@gmail.com

41.
INDIVIDUAL CLIENTS
Er. Rethinaswamy , Managing Director , RR Builders
Mr. Sivakumar , Vice President, Dalkia Automation
Mr. Pradeep, Senior Vice President, Photon Infotech
Mr. Annamalai, Managing Director, Annamalai Shipping Corp, Chennai
Dr. Anbarasu, Kaliappa Hospitals
Ms. Aarthi , Senior Project Head , Cognizant Ltd, Chennai
Ms. Padma , Regional Asset Integrity Manager (East) ,Shell India Marketing Private Limited, Chennai
COMMERCIAL INTERIOR
COLLAGE , Designer Store , Chennai
AB Creations, Fashion Store, Chennai
OFFICE INTERIOR
Economic Intelligence Bureau ,
Mumbai
Lawyer Ghireedharan’s Office,
Tanjore
Partial List of clients

42.
BUILDERS & PROMOTERS
Concepts, Indore
GM constructions , Chennai
Isha Developers , Chennai
Janson Builders, Chennai
Lena’s Promoters, Karaikudi
Maya Projects , Karaikudi
Parsn , Chennai, Coimbatore
Rajmani Builders, Chennai
Shreenivas Promoters, Tanjore
Sukriti Foundations, Chennai
Vijay Associates, Chennai
Wintech Constructions , Chennai
Partial List of clients

43.
Contact Us
E.Mail: spacestudiochennai@gmail.com
Mobile: +91-44-42106687
GOOD
DESIGN
DOES’NT
COST,
BUT IT
PAYS
Richard H
Drieuhas
Studio Locations
Associate Offices:
KR Puram , Bangalore
AR Nagar , Tanjore
STUDIO:
Mahalingapuram, Chennai
International Associates:
Jones & Williams, Sydney, Australia
Social Media
Website
https://www.facebook.com/SPACESTUDIOCHENNAI.ARCHITECTS.INTERIORDES
http://www.spacestudiochennai.com/