Personal Information
Organization / Workplace
Canada Canada
Industry
Technology / Software / Internet
Website
www.desouzamarketing.com
About
High-performance driven marketing leader with 15+ years of integrated demand generation, marketing operations, product and digital experience supporting Technology Start-ups and Fortune 100 Financial companies.
Highly experienced in: Marketing automation (Eloqua, Marketo, Pardot, Act-on), CRM (Salesforce.com and Microsoft Dynamics), database management and marketing, Webservice APIs and complex integrations - (Covers Strategy, Solution Design and Architecture and Implementation)
Specialties: Demand generation, lead generation, nurture marketing, marketing automation, marketing operations, ROI, social media, digital strategy, data governance, campaign management, lead scoring, closed lo
Tags
demand generation
marketing
customer relationship management
lead management
lead nurturing
data-driven marketing
b2b marketing
email marketing
big data
marketing automation
internet marketing
customer experience
buying cycle
sales pipeline
sales cycle
modern marketing
b2c
b2b
direct marketing
digital footprint
marketing software
content marketing
lead generation
database
marketing strategy
mobile marketing
mobile web
responsive design
revenue performance
demand center
on the web
See more
Presentations
(15)Likes
(6)The 8 Pillars of Demand Generation Executive Preview
Scott Levine
•
9 years ago
Inbound vs Outbound Marketing and Marketing Budgets
Desouza and Associates Inc.
•
8 years ago
Big Data and Big Profits
McKinsey on Marketing & Sales
•
10 years ago
Mark Organ presentation on disruptive marketing technology for IHR 2013 conference
Mark Organ
•
10 years ago
[Report] Organizing for Content: Models to Incorporate Content Strategy and Content Marketing in the Enterprise, by Rebecca Lieb
Altimeter, a Prophet Company
•
11 years ago
Crap. The Content Marketing Deluge.
Velocity Partners
•
11 years ago
Personal Information
Organization / Workplace
Canada Canada
Industry
Technology / Software / Internet
Website
www.desouzamarketing.com
About
High-performance driven marketing leader with 15+ years of integrated demand generation, marketing operations, product and digital experience supporting Technology Start-ups and Fortune 100 Financial companies.
Highly experienced in: Marketing automation (Eloqua, Marketo, Pardot, Act-on), CRM (Salesforce.com and Microsoft Dynamics), database management and marketing, Webservice APIs and complex integrations - (Covers Strategy, Solution Design and Architecture and Implementation)
Specialties: Demand generation, lead generation, nurture marketing, marketing automation, marketing operations, ROI, social media, digital strategy, data governance, campaign management, lead scoring, closed lo
Tags
demand generation
marketing
customer relationship management
lead management
lead nurturing
data-driven marketing
b2b marketing
email marketing
big data
marketing automation
internet marketing
customer experience
buying cycle
sales pipeline
sales cycle
modern marketing
b2c
b2b
direct marketing
digital footprint
marketing software
content marketing
lead generation
database
marketing strategy
mobile marketing
mobile web
responsive design
revenue performance
demand center
on the web
See more