This document provides an overview of email marketing and how to set up an email marketing campaign in 1 hour. It defines email marketing and explains why it is effective and cost efficient. It outlines the key steps to set up an email marketing campaign including choosing tools like Sendinblue or Mailchimp, creating an email list, designing a landing page for lead capture, setting up email promotions and automations. The document also provides links to additional resources on the benefits of email marketing and examples of how it can be used at different stages of the customer lifecycle. It concludes by announcing upcoming training sessions on other digital marketing topics.