Shinichiro Kawakami

Japan Japan

Deputy Dean, Professor in Entrepreneurship

Education

Wrote and editted articles and investigative reportings on Business magazine, especially in the area of marketing and customer satisfication for more than 5 yrs. Started Online Media of "Nikkei Business" to combine Mail-magazine with Membership website for customer retention, first in Japan. Now developing professional education in Business School, in both teaching methodology and the contents (textbook, business cases etc.). Specialties: Marketing Management on the Internet, Business Media Planning and Editorial, Professional Education Programmes Development