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The basic theory of color
and how to use it in your slide	




                           Photo by Rocco Lucia via photo pin
Color can break up into 3 elements.	



      1. Hue

      2. Saturation

      3. Intensity	



                                ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
1
How to use color in your slide documents
           to make it looks professional?	




                                 ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
2
Define the main
       color of your slide
       and stick to it. 	




           ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
3
Do you like the usage of the color below? or



      Buying Process	




      Attention Interest   Desire    Motive                       Action




                                        ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
4
Do you think this one looks much professional?



      Buying Process	




      Attention Interest   Desire   Motive                      Action




                                      ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
5
Add meanings to color you use.
      Only highlight the point you want to emphasise.




                    #2 share	
                This is
                                            important!!	


                     #3 share	

                                   #4
                                  share	

                                                      ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
6
3 good things to use less color.




                            ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
7
Your slide rocks!


                          ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
8
Easy to understand




                           ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
9
When your slide photocopied in
       black & white the slide is still
       understandable.

                                ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
10
3 Learning Points




                   ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
11
1. Define the main
         color of your slide
         and stick to it. 	




            ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
12
2. Express grades by graduation.


       Buying Process	




       Attention Interest   Desire   Motive                      Action




                                       ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
13
3. Use thick color at the point
         you want to emphases.	



                   #2 share	
               This is
                                          important!!	


                   #3 share	

                                 #4
                                share	


                                                    ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential
14

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How to use color in you slide

  • 1. The basic theory of color and how to use it in your slide Photo by Rocco Lucia via photo pin
  • 2. Color can break up into 3 elements. 1. Hue 2. Saturation 3. Intensity ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 1
  • 3. How to use color in your slide documents to make it looks professional? ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 2
  • 4. Define the main color of your slide and stick to it. ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 3
  • 5. Do you like the usage of the color below? or Buying Process Attention Interest Desire Motive Action ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 4
  • 6. Do you think this one looks much professional? Buying Process Attention Interest Desire Motive Action ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 5
  • 7. Add meanings to color you use. Only highlight the point you want to emphasise. #2 share This is important!! #3 share #4 share ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 6
  • 8. 3 good things to use less color. ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 7
  • 9. Your slide rocks! ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 8
  • 10. Easy to understand ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 9
  • 11. When your slide photocopied in black & white the slide is still understandable. ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 10
  • 12. 3 Learning Points ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 11
  • 13. 1. Define the main color of your slide and stick to it. ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 12
  • 14. 2. Express grades by graduation. Buying Process Attention Interest Desire Motive Action ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 13
  • 15. 3. Use thick color at the point you want to emphases. #2 share This is important!! #3 share #4 share ©2011 Shoe-G Ueyama All Rights Reserved. | Proprietary and Confidential 14