Summer Internship project presentation. This Power point presentation will help the MBA and other management students of various universities to make an effective presentation at their Viva. The management graduates doing their internship in the telecom and other service will be benefited more from this slide.
INTERNSHIP PROJECT EXPERIENCE
VODAFONE SOUTH LIMITED
Reg No: 121GCMA126
India is the second fastest growing telecom market in
the world witnessing lowest tariff rate.
Liberalisation of sector to private players.
Dominance of private players.
Rapid growth in subscriber base & teledensity from
12% in 2002 to 79.28% in 2012.
Huge imbalance between rural and urban teledensity.
Vodafone Group Plc, world's leading international
mobile communications group with over 404.6 million
Vodafone India, formerly known as Hutchison Essar
and Vodafone Essar.
Entry to Indian market in 1992.
Second largest mobile network operator serving over
170 million customers in India with a presence in all 23
VISION AND MISSION
Vision: “Our vision is to be recognised as the leading Indian
telecom company, for our responsible and ethical behaviour,
contributing positively to the world around us”.
Mission: "We will enhance value for our stakeholders and
contribute to society by providing customers with innovative,
affordable and customer friendly communication services.
Through excellence in our services we aspire to be the most
respected and successful telecommunications company in
India. We see our customers, employees, shareholders and
the community we operate in as our most important
PRODUCT & SERVICE
Mobile broadband and internet
Voice and messaging
Machine 2 Machine solutions
Martin Pieters (CEO)
O .D South
HR & Administration Department:
Functions and Initiatives
Towards a Safer work place
Ensuring infrastructure and hygiene work place
Marketing and Sales Department
Karnataka circle is divided in to 8 zones.
It helps to build a strong customer base, good customer
Deliver innovative products and services
Promotion by effective advertisement campaigning
Product penetration and target acquisitions
This department has been contracted to IBM
Providing IT support to all departments
Ensure IT applications and systems availability and
scalability to meet growth and market challenges
Ensure data security
24*7 Handling Network failures
Review existing and new IT infrastructure
Customer Service Department:
Customer service requires a great deal of patience
Main point of contact for a customer
Customer problem handling
Reducing voluntary subscriber churn
Process management of store retentions
Maintenance of customer touch points
Brand recognition & Strong international presence
2nd highest subscriber base in India
Strong advertising strategies
High customers churn
Rural India unable to relate to the brand
Poor network in rural areas
No 3G license in many circles
Emerging markets and expansion
Tower sharing business
Product and services expansion
Growing Enterprise solution market
Capital through IPO in India
Highly competitive market
Still lags behind major competitor in India
Extremely high penetration rates in key markets.
Statement of the Problem: Analysis on awareness of
internet and 3G mobile services among the rural flock
Methodology: Interview conducted among 100
respondents in rural Tumkur, Chikkaballapur,
Chikkamagalur and Kolar.
Objective of Study
Understand the rural awareness of internet and 3G in
Most of the respondents have income more than 50000
30% of rural respondents use mobile internet
Low consumer awareness on 3G
Launch “made for rural” internet and 3G offers
Adopt the tower sharing scheme for network coverage
Offer affordable internet services to penetrate in to the
Findings of the Study:
High ethical principles of the company in business
High ethical values and Zero bribery rate
Strict adherence to rules by the employees
Friendly culture without discrimination on the basis
of job positions
Employee safety plans through HSW Policy
Various employee recognition programmes
LEARNING & CONCLUSION
Wide knowledge about telecom industry
Consumer behaviour in rural market
Work place behaviour of employee
Organisational culture at Vodafone
Relationship between the departments
Knowledge about other industries through experienced
Importance of ethics and CSR activities