In our analysis for the top 10 e-commerce companies on Facebook, we have found that OLX, Junglee, Snapdeal were the the top 3 e-commerce companies.

1. TOP 10
ECOMMERCE BRANDS
ON FACEBOOK IN INDIA
AN E-COMMERCE INDUSTRY REPORT
JANUARY 2014

2. TOP 10 INDIAN E-COMMERCE COMPANIES ON FACEBOOK
S360
SCORE
1 OLX.IN
2 JUNGLEE
3 SNAPDEAL
4 BEWAKOOF.COM
5 BOOKMYSHOW
6 AMAZON INDIA
7 FLIPKART
8 JABONG
9 HUNGAMA.COM
10 LOOTORE.COM
69
68
64
61
60
58
57
56
54
53
S360 Score is derived based on a combination on various parameters like page engagement, fan engagement, fans growth and total number of fans.

3. Bewakoof.com
OLXIndia
Hungama.com
JungleeCom
Alma Mater
Lootore.com
Snapdeal
Wego India
YepmeShopping
BookMyShowIn
LimeRoad.com
Ixigo
Flipkart
fashionandyou
Yatra.com
Amazon India
Jabong
HomeShop18
AllSchoolStuff
ClearTrip
eBay India
Infibeam
KyaZoonga
The MobileStore
100bestbuy
ShopClues
Tradus
Gaadi.com
Myntra
Lenskart
Yebhi
UniverCell
Indiatimes Shopping
naaptol
Zovi
landmarkonthenet
Inkfruit
1,729
1,652
1,410
1,172
1,087
863
810
784
661
589
587
546
464
428
336
309
296
284
273
245
232
227
201
196
196
172
129
107
105
88
70
30
22
16
12
3,443
4,066
BEWAKOOF.COM IS WAY ABOVE OTHER BRANDS IN TERMS OF ENGAGEMENT
Engagement per post
Industry Average = 644
Source: Simplify360, Average engagement per post in the last 30 days

4. 21
408
Amazon India
103
102
Lenskart
ShopClues
UniverCell
13
11
Inkfruit
naaptol
landmarkonthenet
19
Zovi
54
72
91
114
AllSchoolStuff
Yebhi
114
155
Tradus
Myntra
161
Gaadi.com
118
173
Infibeam
The MobileStore
174
Indiatimes Shopping
Source: Simplify360, Average likes per post in the last 30 days
100bestbuy
225
417
Yatra.com
KyaZoonga
491
fashionandyou
233
516
Flipkart
eBay India
539
Ixigo
238
619
LimeRoad.com
ClearTrip
746
BookMyShowIn
254
767
YepmeShopping
HomeShop18
794
Wego India
309
967
Snapdeal
Jabong
996
Lootore.com
1,371
2,748
Alma Mater
1
1,394
10
Hungama.com
100
1,543
1,000
JungleeCom
OLXIndia
3,431
10,000
Bewakoof.com
AVERAGE LIKES PER POST OF THE INDUSTRY IS 554
Industry Average = 554

5. 36
2
2
2
1
Gaadi.com
Zovi
Inkfruit
10
Tradus
landmarkonthenet
10
Yatra.com
3
11
Infibeam
Lenskart
11
Myntra
3
11
Yebhi
KyaZoonga
12
Indiatimes Shopping
5
12
Ixigo
ClearTrip
14
Jabong
5
15
100bestbuy
naaptol
15
UniverCell
9
18
BookMyShowIn
Wego India
21
fashionandyou
9
24
Alma Mater
Amazon India
25
YepmeShopping
LimeRoad.com
33
eBay India
26
Source: Simplify360, Comments per post in the last 30 days
JungleeCom
33
HomeShop18
Flipkart
Lootore.com
ShopClues
Bewakoof.com
The MobileStore
Snapdeal
AllSchoolStuff
Hungama.com
OLXIndia
54
74
77
85
105
107
162
270
274
OLX INDIA IS NUMBER ONE BIN IN TERMS OF COMMENTS PER POST
Industry Average = 43

6. 2
1
1
0
0
Lenskart
landmarkonthenet
UniverCell
Inkfruit
Zovi
10
YepmeShopping
3
11
Amazon India
Yebhi
12
100bestbuy
3
14
Jabong
Myntra
14
Snapdeal
4
14
Alma Mater
The MobileStore
16
LimeRoad.com
5
17
ShopClues
Indiatimes Shopping
17
Flipkart
5
19
BookMyShowIn
KyaZoonga
19
HomeShop18
6
20
AllSchoolStuff
naaptol
31
Tradus
6
35
fashionandyou
eBay India
37
Yatra.com
9
Source: Simplify360, Shares per post in the last 30 days
Gaadi.com
38
60
Wego India
Ixigo
61
Infibeam
41
66
ClearTrip
102
83
Hungama.com
JungleeCom
Lootore.com
OLXIndia
Bewakoof.com
421
549
ONLY 7 BRANDS WERE ABOVE THE INDUSTRY AVERAGE OF 110
Shares Per post
Industry Average = 47

7. YEPME SHOPPING OVERWHELMED FANS WITH 33 POST PER DAY
33
17
9
8
Industry Average = 5
7
6 5
5 5 4
4 4 4 4 4 4 4
3 3 3 3 3 3 3
3 3 3 3 2 2 2 2 2
2 1
1 0

8. BEST TIME TO ENGAGE IS ON THURSDAY
25%
20%
15%
10%
5%
0%
Monday
Tuesday
Wednesday
Thursday
Engagement percentage
Friday
Saturday
Sunday

9. TOP 10 E-COMMERCE COMPANIES BASED ON FACEBOOK FANS
Rank
1
2
3
4
5
6
7
8
9
10
Brand Name
OLX India
Junglee.com
Yepme Shopping
BookMyShow
eBay India
Flipkart
Jabong
Snapdeal
Amazon India
Myntra
Facebook Fans
4,548,723
4,076,278
3,927,696
2,677,320
2,520,836
2,360,845
1,824,949
1,773,033
1,770,709
1,669,433

10. Ranking based on % of people talking about
Rank
1
2
3
4
5
6
7
8
9
10
Brand Name
bewakoof.com
Hungama.com
Amazon India
Yepme Shopping
Tradus
Lootore.com
Junglee.com
Zovi
Wego India
Wego India
Facebook Fans
1,250,207
697,569
1,770,709
3,927,696
767,005
682102
4,076,278
318,819
533,846
4,548,723
People
Talking
about
237,204
42,588
91,931
172,787
28,984
23,717
124,978
9,080
13,853
108,761
% of People
Talking about
18.97%
6.11%
5.19%
4.40%
3.78%
3.48%
3.07%
2.85%
2.59%
2.39%

11. Methodology:
Timeframe: December 08,
2013 – January 07, 2013
Geography: India
Brands considered: Top ecommerce companies In India
Data sources:
All the mentions on the selected E-Commerce companies were
tracked using Simplify360 tool. A total of 38 E-Commerce companies
were considered for the analysis

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13. Social Business
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