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SUPPLY SIDE INFLATION &
DEMAND SIDE INFLATION
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

Let’s understand the
difference between Supply
Side Inflation and Demand
Side Inflation.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

It is summer holidays and kids living in a
posh building – “Inflationary Heights” are
having great fun. Their parents have filled
their pockets with money and the kids now
have buying power. There is an ice cream
parlor down the street. The man in charge
of the parlour is glad for making all the
children happy with his different ice cream
flavours.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

There is a nice balance between the joy of
selling and buying ice cream. But this
summer something happened.
The kids from Inflationary Heights start
consuming double the volume of ice
cream that they normally do.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

The parlour man soon realizes that the
children from Inflationary Heights are
eating more ice cream. He increases prices
and the demand continues unabated. While
the parlour man gets richer by the day, the
other children of the area can’t afford the
ice cream any longer.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

They decide to meet the parents of the
children of Inflationary Heights. They
request the parents to reduce the pocket
money allowance of their children so that
the price of ice cream drops.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

The parents are in a fix. They know that this
will not be accepted by their children. But
they do understand that if they reduce the
allowance, their kids would have less money
and consequently the demand for ice cream
would drop. Thus the inflation in ice cream at
the parlor could be reduced by reducing the
availability of money.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

In a similar fashion to the parents having
the option to regulate the prices of the ice
cream parlor, the RBI (Reserve Bank of
India) has the option to regulate the flow of
money into the economy and control prices.
This is called demand side inflation. This
may get controlled by monetary policy
measures.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

So what is supply side inflation?
Let's get back to the story.
After the meeting, one of the parents,
Mr. Idea Shankar. The next day, Mr. Idea
Shankar calls on a few competitors of the
Ice Cream Parlor and informs them of the
huge business potential in their area.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

He tells the competition that the children of
Inflationary Heights have more cash to
spend due to their higher allowance.
Within two days, four new parlours spring
up in the area. Seeing this and fearing that
he would lose business to competition, the
parlor man immediately brings down prices.
Now there are enough parlors and enough
customers.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

In this scenario, the higher allowance does
not impact prices in the parlours because
there is enough supply. In fact, some of the
parlors start offering discounts. All the
children on the area are happy now. In fact,
they can now eat more due to the discounts.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

The manner in which prices were regulated
was by increasing the supply of ice cream,
in the same manner, the government may
control inflation by making the necessary
provisions for increasing the supply of
products and services in the economy.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

This is the concept of supply side inflation.
While it is easier to set up a few ice cream
parlors, it is not as easy to set up many
factories and services for the government
as it would need land, labor and capital plus
time to set up the supply.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

However, controlling
inflation from a supply
perspective is more
inclusive and sustainable.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

On the other hand, using monetary policy
to stem inflation is short term in nature
and not inclusive. Beyond a point,
monetary policy ceases to be an effective
tool for inflation control.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION

To some extent, the Indian economy stands
at a cross road because the role of RBI to
control inflation is diminishing and the need
for creating additional supply is getting
imperative. Policies need to be drafted that
attract entrepreneurs to invest in the
economy so that they can create supply and
demand by way of creating jobs. This could
try and bring balance back to the economy.
SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION
CURRENT ACCOUNT DEFICIT
Let us see the formula of the Current Account Balance (CAB)

CAB = X - M + NI + NCT
X = Exports of goods and services
M = Imports of goods and services
NI = Net income abroad 

[Salaries paid or received,
credit / debit of income from
FII & FDI etc. ]

NCT = Net current transfers

[Workers' Remittances

Hope this lesson has thrown some
(unilateral),

Donations, Aids &

light on the difference between

Grants,

Official, Assistance and

supply side inflation and demand
Pensions

etc]

side inflation.
Please give us !
your feedback at!
professor@tataamc.com!
DISCLAIMER!
The lesson is a conceptual representation and may not include
several nuances that are associated and vital. The purpose of
this lesson is to clarify the basics of the concept so that readers
at large can relate and thereby take more interest in the product /
concept. In a nutshell, Professor Simply Simple lessons should
be seen from the perspective of it being a primer on financial
concepts.!
Mutual Fund investments are subject to market risks, read all
scheme related documents carefully.!

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Supply Side & Demand Side Inflation

  • 1. t SUPPLY SIDE INFLATION & DEMAND SIDE INFLATION
  • 2. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION Let’s understand the difference between Supply Side Inflation and Demand Side Inflation.
  • 3. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION It is summer holidays and kids living in a posh building – “Inflationary Heights” are having great fun. Their parents have filled their pockets with money and the kids now have buying power. There is an ice cream parlor down the street. The man in charge of the parlour is glad for making all the children happy with his different ice cream flavours.
  • 4. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION There is a nice balance between the joy of selling and buying ice cream. But this summer something happened. The kids from Inflationary Heights start consuming double the volume of ice cream that they normally do.
  • 5. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION The parlour man soon realizes that the children from Inflationary Heights are eating more ice cream. He increases prices and the demand continues unabated. While the parlour man gets richer by the day, the other children of the area can’t afford the ice cream any longer.
  • 6. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION They decide to meet the parents of the children of Inflationary Heights. They request the parents to reduce the pocket money allowance of their children so that the price of ice cream drops.
  • 7. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION The parents are in a fix. They know that this will not be accepted by their children. But they do understand that if they reduce the allowance, their kids would have less money and consequently the demand for ice cream would drop. Thus the inflation in ice cream at the parlor could be reduced by reducing the availability of money.
  • 8. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION In a similar fashion to the parents having the option to regulate the prices of the ice cream parlor, the RBI (Reserve Bank of India) has the option to regulate the flow of money into the economy and control prices. This is called demand side inflation. This may get controlled by monetary policy measures.
  • 9. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION So what is supply side inflation? Let's get back to the story. After the meeting, one of the parents, Mr. Idea Shankar. The next day, Mr. Idea Shankar calls on a few competitors of the Ice Cream Parlor and informs them of the huge business potential in their area.
  • 10. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION He tells the competition that the children of Inflationary Heights have more cash to spend due to their higher allowance. Within two days, four new parlours spring up in the area. Seeing this and fearing that he would lose business to competition, the parlor man immediately brings down prices. Now there are enough parlors and enough customers.
  • 11. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION In this scenario, the higher allowance does not impact prices in the parlours because there is enough supply. In fact, some of the parlors start offering discounts. All the children on the area are happy now. In fact, they can now eat more due to the discounts.
  • 12. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION The manner in which prices were regulated was by increasing the supply of ice cream, in the same manner, the government may control inflation by making the necessary provisions for increasing the supply of products and services in the economy.
  • 13. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION This is the concept of supply side inflation. While it is easier to set up a few ice cream parlors, it is not as easy to set up many factories and services for the government as it would need land, labor and capital plus time to set up the supply.
  • 14. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION However, controlling inflation from a supply perspective is more inclusive and sustainable.
  • 15. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION On the other hand, using monetary policy to stem inflation is short term in nature and not inclusive. Beyond a point, monetary policy ceases to be an effective tool for inflation control.
  • 16. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION To some extent, the Indian economy stands at a cross road because the role of RBI to control inflation is diminishing and the need for creating additional supply is getting imperative. Policies need to be drafted that attract entrepreneurs to invest in the economy so that they can create supply and demand by way of creating jobs. This could try and bring balance back to the economy.
  • 17. SUPPLY SIDE INFLATION / DEMAND SIDE INFLATION CURRENT ACCOUNT DEFICIT Let us see the formula of the Current Account Balance (CAB) CAB = X - M + NI + NCT X = Exports of goods and services M = Imports of goods and services NI = Net income abroad  [Salaries paid or received, credit / debit of income from FII & FDI etc. ] NCT = Net current transfers [Workers' Remittances Hope this lesson has thrown some (unilateral), Donations, Aids & light on the difference between Grants, Official, Assistance and supply side inflation and demand Pensions etc] side inflation.
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  • 19. DISCLAIMER! The lesson is a conceptual representation and may not include several nuances that are associated and vital. The purpose of this lesson is to clarify the basics of the concept so that readers at large can relate and thereby take more interest in the product / concept. In a nutshell, Professor Simply Simple lessons should be seen from the perspective of it being a primer on financial concepts.! Mutual Fund investments are subject to market risks, read all scheme related documents carefully.!