9. Content Strategist
6 5 K / Y E A R
Content Marketing Team
Researcher/Editor
5 5 K / Y E A R
Copy & Paster
2 0 K / Y E A R
Advertising
1 8 K / Y E A R
Outsourced Design/Dev
4 0 K / Y E A R
Content Promoter
4 0 K / Y E A R
13. Research
1. Study competition
2. Find top keywords in your industry
3. Validate demand
4. Look on forums, FB Groups, Quora for questions
5. Look for content gaps
14. Ideation
1. Freestorming
2. Associative brainstorming (aka content circles)
3. Write about your customer's problems
4. Ask your audience
5. Zoom in or out of a popular article
http://sujanpatel.com/contentmarketing/brainstormingexercises/
26. Advertise your content
1. Launch Facebooks Ads
- Use customer audience
- Use lookalike audience
- Mobile Audience network has low cost clicks
2. Outbrain
3. Quuu Promote
27. Email
1. Send your content to your email list
2. Email everyone included in the article
3. Pitch your content to email newsletters in your
industry