Overview of the Official Hospitality Programme of the 2014 FIFA World Cup Brazil. Contact James Skubic at Cartan Global for additional information: 310.546.9662 | jamess@cartan.com

1. 2014 FIFA WORLD CUP BRAZILTM
Official Hospitality
Programme

2. FEEL THE PASSION

3. 2014 FIFA World Cup BrazilTM
The entire planet connected
by the beautiful game.
Imagine almost 200 million Brazilians living the magic, the vibrancy,
the incredible feeling of national unity that comes from hosting the
2014 FIFA World Cup BrazilTM.
The 2014 FIFA World Cup BrazilTM promises the most intoxicating
mix of geographic and cultural diversity, a vibrant economy,
supreme footballing action, passion and inspiration felt by all who
relish the People’s Game.
From 12th June to 13th July 2014, Host Nation Brazil will welcome
the best 31 teams in the world for the greatest football tournament
ever staged.
You can be part of it with MATCH Hospitality.
From left to right and up to down Superstock, Getty Images, Shutterstock, Getty Images, Getty Images, Getty Images, Getty Images.

4. Photo: Getty Images

5. HOSPITALITY CATEGORIES
Live an extraordinary experience!
MATCH Hospitality offers a select variety of hospitality products
meticulously designed to offer a choice of bespoke experiences
at the biggest sporting show in the world.
There are three Categories: Luxury, Business and Leisure which
include a total of five products.
MATCH MATCH MATCH MATCH
BOSSA
PRIVATE NOVA BuSINESS PAVILION PREMIER
SuITE STuDIO SEAT
Each product offers distinct characteristics to meet personal
preferences, business needs and budget.
Enjoy the 2014 FIFA World Cup Brazil™ and use your ‘ticket’ to the
world’s most sought-after hospitality programme to open doors in
Brazil and at home.

6. MATCH
PRIVATE
SuITE

7. MATCH Luxury Category
Private Suite
For those who want to entertain in privacy and comfort, the MATCH Private
Suite is unrivalled. An exclusive area offering the very highest standards of Photo: iStockphoto
luxury, reserved for you and your guests. Indulge in the finest that MATCH
Hospitality has to offer whilst following the action and drama on the field.
- xclusive private suite
E
(price varies according to suite location
and the number of seats).
- eats located directly in front of the suite
S
with an excellent view of the pitch
(view dependent on suite location).
- uperb selection of food and beverages
S
prepared in accordance with MATCH
Hospitality’s highest standards. Service
available throughout the match.
- Stylish décor and interior design concept.
Photo: Getty Images
- xclusive commemorative gifts and
E
deluxe hospitality kit.
- edicated welcome area with multilingual
D
hostesses.
- Preferential parking.
Drawings and stadium diagrams are approximate depictions, not actual.
Please refer to the full disclaimer in the Legal Notices Section on the last page.
Photo: iStockphoto

8. BOSSA
NOVA
STuDIO

9. Bossa Nova Studio Luxury Category
A truly unique and revolutionary concept available from MATCH Hospitality.
Watch the best football players from across the world in an elite and
sophisticated setting. For the quintessential experience, Bossa Nova Studio
is the ideal place to witness all the on-field action in style.
Photo: shutterstock
Bossa Nova (‘the New Thing’) is a smooth Brazilian rhythm. For Brazilians, to do something with
bossa, means to do it ‘with particular charm and flair’.
- Only one Bossa Nova Studio per venue.
- he best located and most exceptional
T
commercial lounge in each stadium, close to
the halfway line, with direct access to Business
Seats, more comfortable than regular seats
(usually cushioned and/or with armrests).
- enu and food service by an internationally
M
renowned chef.
- n outstanding selection of beverages
A
throughout the match.
- écor by one of Brazil’s best known
D Photo: Getty Images
interior designers.
- xclusive commemorative gifts and
E
deluxe hospitality kit.
- edicated welcome area with multilingual
D
hostesses.
- Superior parking.
The Bossa Nova Studio is only available in Venue Series.
For every two Bossa Nova Studio packages purchased, there
is an option to purchase one MATCH Pavilion Opening and/
or Final hospitality package. This option must be exercised Drawings and stadium diagrams are approximate depictions, not actual.
at the time the Bossa Nova Studio packages are purchased. Please refer to the full disclaimer in the Legal Notices Section on the last page.
Photo: iStockphoto

10. MATCH
BuSINESS
SEAT

11. MATCH Business Category
Business Seat
2014 FIFA World Cup Brazil™ is an ideal opportunity to entertain and network
with clients and friends. Relax in a select restricted-access hospitality area
Photo: FIFA via Action Images
inside the stadium, offering premium hospitality and the best-in-category seats.
The MATCH Business Seat combines an unforgettable hospitality experience
with the excitement of watching football in the stands.
- est available Business Seats, more comfortable
B
than regular seats (usually cushioned and/or with
armrests) and allocated within the top category
sector.
- shared hospitality experience inside the
A
stadium with reserved tables for you and
your guests.
- uffet-style catering before and after the
B
match, prepared in accordance with MATCH
Hospitality’s highest standards.
Photo: Getty Images
- remium beverage service before and
P
after the match.
- xclusive commemorative gift and
E
premium hospitality kit.
- edicated welcome area with multilingual
D
hostesses.
- arking.
P
Drawings and stadium diagrams are approximate depictions, not actual.
Please refer to the full disclaimer in the Legal Notices Section on the last page.
Photo: Infront

12. MATCH
PAVILION

13. MATCH Business Category
Pavilion
MATCH Pavilion offers you a dedicated, but less formal, hospitality option in
the Business Category. Take advantage of the opportunity to entertain your
Photo: iStockphoto
clients and friends in a shared hospitality area outside the stadium and watch
the match in a real spectator environment.
- Best available Category 1 match tickets.
- shared hospitality experience in a tented
A
structure adjacent to the stadium and within
the security perimeter.
- uffet-style catering before and after the
B
match, prepared in accordance with
MATCH Hospitality’s highest standards.
- remium bar service before and after the
P
match.
- xclusive commemorative gift and
E
premium hospitality kit. Photo: Getty Images
- edicated welcome area with multilingual
D
hostesses.
- Parking.
Drawings and stadium diagrams are approximate depictions, not actual.
Please refer to the full disclaimer in the Legal Notices Section on the last page.
Photo: Getty Images

14. MATCH
PREMIER

15. MATCH Leisure Category
Premier
MATCH Premier is a new product offering fans the opportunity to secure
their seat at the 2014 FIFA World Cup Brazil™ with MATCH Hospitality. Enjoy
Photo: Infront
informal hospitality with snacks and bar service, ideal for big groups, families
and those who want to relish the excitement of the biggest sporting event
in the world.
- Category 1 match tickets.
- ented hospitality structure located within
T
the stadium security perimeter area, with
standing tables, TV screens and a pub-style
bar counter.
- ospitality service with snacks and drinks
H
before and after the match.
- Welcome area with multilingual hostesses.
- Parking.
Photo: Getty Images
Drawings and stadium diagrams are approximate depictions, not actual.
Please refer to the full disclaimer in the Legal Notices Section on the last page.
Photo: Getty Images

16. Category Comparison
MATCH MATCH MATCH MATCH
BOSSA
PRIVATE NOVA BuSINESS PAVILION PREMIER
SuITE STuDIO SEAT
Category Luxury Luxury Business Business Leisure
Adjacent to the Adjacent to the
Location Inside the Stadium Inside the Stadium Inside the Stadium
Stadium Stadium
Shared – Best Shared – Tented Shared – Tented
Hospitality Area Private Suite Shared – Lounge
Lounge Structure Structure
Reserved Tables Yes Yes Yes No No
Best Available
Ticket Suite Seat Business Seat Business Seat CAT 1 Seat
CAT 1 Seat
Food Plated Plated Buffet Buffet Snacks
Outstanding Outstanding Beer, Wine
Beverages Premium Selection Premium Selection
Selection Selection Softdrinks
Service Dedicated Dedicated Shared Shared Limited
Parking Preferential Superior Reserved Reserved Yes
Commemorative
Yes Yes Yes Yes No
Gift
Hospitality Kit Deluxe Deluxe Premium Premium No
Dedicated
Yes Yes Yes Yes Yes
Welcome Area
Multilingual
Yes Yes Yes Yes Yes
HOSTESSES

17. An unrivalled opportunity to
develop your business and
personal relationships.
MATCH Hospitality, FIFA’s exclusive hospitality rights holder, will make
the 2014 FIFA World Cup Brazil™ a truly exhilarating and ‘once in a
lifetime’ experience!
The 2014 FIFA World Cup Brazil™ provides an excellent opportunity
to build relationships through our wide range of hospitality options
in the most exciting and exclusive settings. Alternatively you may just
want to treat your friends to a genuine ‘once in a lifetime’ experience!
The Hospitality Category Comparison summarises the key elements
and provides a concise and user friendly chart to help you decide
between categories and products.

18. Photo: Getty Images
A TRUE
SPECTACLE
OF TALENT

19. HOSPITALITY SERIES
A unique combination of matches.
Hospitality Series products are designed to offer a range of exciting matches.
Selected and bundled for an unparalleled 2014 FIFA World Cup BrazilTM experience.
Book hospitality packages for your favourite team/s and venue/s, or treat your guests
to the most sought-after Final Round Series.
- he Aquarela Series
T
All 19 matches hosted in Rio de Janeiro, São Paulo and Belo Horizonte, including the Opening,
both Semi-finals and the 2014 FIFA World Cup BrazilTM Final.
- he Venue Series
T
All matches at a particular venue (except for the Rio de Janeiro Venue Series in the Premier Category
which does not include the Final).
- he Final Round Series
T
The final knockout games of the tournament, available either as one Semi-final and the Final,
or both Semi-finals and the Final.
- he Team Specific Series
T
Watch one, three or all seven matches of the team of your choice.
There is a minimum purchase requirement of four Series. Please refer to the Product Request Form for details.

20. THRILLING ON-FIELD ACTION
State-of-the-art hospitality
THE MOST LUXURIOUS PRIVATE SUITES

21. AQUARELA SERIES
Aquarela Series
The Aquarela Series offers the ultimate 2014 FIFA World Cup
BrazilTM experience reserved for you and your guests.*
It includes all 19 matches hosted in Rio de Janeiro, São Paulo and Belo
Horizonte, including the Opening, both Semi-finals and the 2014 FIFA
World Cup Brazil™ Final.
The best-located Private Suites in each stadium are allocated to the
Aquarela Series.
Suite prices vary in accordance with their location in relation to the pitch.
The Aquarela Series is only available in the MATCH Private Suite Category.
* quarela do Brasil (Brazil watercolour). Written by Ary Barroso in 1939, is one of the most famous songs about the
A
country and appears in movies by Walt Disney, Alfred Hitchcock and Woody Allen.
Available in:
MATCH
PRIVATE
SuITE
From left to right and up to down Shutterstock, Shutterstock, Getty Images, Shutterstock, Getty Images, Shutterstock, Shutterstock.

22. Venue Series 1 ESTADIO MINEIRAO
4 Group Matches, 1 Round of 16, 1 Semi-final.
2 estadio nacional
4 Group Matches, 1 Round of 16, 1 Quarter-final,
6 Manaus 3rd-place Match.
Fortaleza 5
3 arena pantanal
Watch all the matches Natal 7
4
4 Group Matches.
in your favourite city.
arena da baixada
4 Group Matches.
Recife 9 5 estadio castelao
4 Group Matches, 1 Round of 16, 1 Quarter-final.
Salvador 11 6 arena amazonia
4 Group Matches.
Brasilia 2 7 estadio das dunas
4 Group Matches.
Cuiaba 3
1 Belo Horizonte
8 estadio beira-rio
4 Group Matches, 1 Round of 16.
9 arena pernambuco
Rio de Janeiro 10
4 Group Matches, 1 Round of 16.
São Paulo 12 10 estadio do maracana
4 Group Matches, 1 Round of 16, 1 Quarter-final,
Final.
Curitiba 4
11 arena fonte nova
4 Group Matches, 1 Round of 16, 1 Quarter-final.
12 arena DE sÃo paulo
Porto Alegre 4 Group Matches (including Opening),
1 Round of 16, 1 Semi-final.
8

23. Venue Series
SAO – CDCA Arquitetos (Anibal Coutinho)
For those who want to entertain or experience the 2014 FIFA World Cup BrazilTM
in a particular Host City, the Venue Series covers all games played in the
selected venue.
Venue Series is available in all Hospitality Categories:
- Luxury (MATCH Private Suite and Bossa Nova Studio).
- Business (MATCH Business Seat and MATCH Pavilion).
-
Leisure (MATCH Premier).
Note: he Rio de Janeiro MATCH Premier Venue Series does not include
T
the Final of the FIFA World Cup™.
MAN – GMP
Available in:
MATCH MATCH MATCH MATCH
BOSSA
PRIVATE NOVA BuSINESS PAVILION PREMIER
SuITE STuDIO SEAT
CUR – Carlos Arcos Arquite[c]tura

24. FINAL ROUND SERIES
Photo: FIFA via Action Images

25. Final Round Series
Enjoy our hospitality at the thrilling conclusion of the tournament.
The Final Round Series offers a choice of combinations for the most exciting
rounds of the 2014 FIFA World Cup Brazil™, the Semi-finals and the Final.
Options include Final Round Series 2 (FRS 2), with one Semi-final (selected
at the time of purchase) and the Final, or Final Round Series 3 (FRS 3) with
both Semi-finals and the Final.
The Final Round Series is available in the MATCH Business Seat and MATCH
Pavilion Categories.
Available in:
MATCH MATCH
BuSINESS PAVILION
SEAT

26. Photo: Getty Images
TEAM SPECIFIC SERIES

27. Team Specific Series
Undoubtedly the best way to follow your team.
Team Specific Series (TSS) options to follow the Team Brazil – Special Product Rules:
team of your choice, are as follows: - n order to qualify for the purchase of any single group match
I
package for the Brazil team, a customer must have purchased
- Any one group match (TSS 1) as selected at the time of purchase.
a Venue Series package for one of the nine venues not hosting
a Brazil group match.
- All three group matches (TSS 3).
- here is a minimum requirement to purchase four Venue Series
T
- ll seven possible matches (TSS 7) on the way to the 2014 FIFA
A to access four Single Match Packages for the respective chosen
World Cup™ Final*. Brazil group match.
- he Team Specific Series is available in the MATCH Business Seat,
T
MATCH Pavilion and MATCH Premier Categories. Team Brazil – Round of 16 and Quarter-final Special:
* f you have purchased a TSS 7 and the team you have selected is
I - razil’s possible Round of 16 and Quarter-final knockout matches
B
eliminated at any stage of the competition, the hospitality packages are sold in a special Series. To guarantee your seat at these matches,
for the remaining matches in your Series will be changed to those you can purchase all four possible matches for these two rounds as
taking place in Rio de Janeiro (except for the Semi-final, for which a Series.
you will receive hospitality packages for the match in Belo Horizonte).
- his Series includes two Round of 16 matches (Match 49 and 51)
T
Note: For the avoidance of doubt, if the team you have selected for and two Quarter-final matches (Match 57 and 59).
your TSS packages does not qualify to participate in the 2014 FIFA
World Cup™ at all, you will be entitled to a refund as specified in the - or the avoidance of doubt, if Brazil fails to qualify for any of these
F
Sales Regulations. matches, you will still receive your hospitality packages to attend
all four matches and no refund will apply.
If the team you have chosen is drawn to play the Opening Match - This Series will only be available in the MATCH Pavilion Category.
against Brazil, you will be required to pay the Opening Match
Premium as reflected in the Sales Regulations. The Opening Match
Premium for each category is as follows: Available in:
MATCH Business Seat: 1,450 USD
MATCH Pavilion: 1,000 USD MATCH MATCH MATCH
MATCH Premier: 400 USD BuSINESS PAVILION PREMIER
SEAT

28. Match Schedule Match Schedule is subject to change
Quarter- Semi- 3rd-place/
Group Matches Round of 16
finals finals Final
Wednesday
Wednesday
Wednesday
Wednesday
Thursday
Thursday
Thursday
Thursday
Thursday
Saturday
Saturday
Saturday
Saturday
Saturday
Tuesday
Tuesday
Tuesday
Tuesday
Monday
Monday
Monday
Monday
June 30
June 20
Sunday
Sunday
Sunday
Sunday
Sunday
June 26
June 29
June 24
June 28
June 23
June 25
June 22
June 27
June 14
June 16
June 19
June 18
June 13
June 15
June 12
June 21
June 17
July 10
Friday
Friday
Friday
Friday
Friday
July 13
July 12
July 11
July 4
July 6
July 9
July 8
July 3
July 5
July 2
July 7
July 1
5
BELO HORIZONTE C1 H1 15
F1 27
D2 40 1A 49
W57 61
Estadio Mineirao C2 H2 F3 D3 2B W58
BRASILIA E1 9
C1 21
A1 33
G2 46
1E 53
W55 60 L61 63
Estadio Nacional E2 C3 A4 G3 2F W56 L62
CUIABA B3 4
H3 16
F2 28
C1 37
Arena Pantanal B4 H4 F4 C4
CURITIBA F3 12
E2 26
B1 35
H2 48
Arena da Baixada F4 E4 B4 H3
FORTALEZA D1 7
A1 17
G1 29
C2 38 1B 51 W49 57
Estadio Castelao D2 A3 G3 C3 2A W50
MANAUS D3 8
A2 18
G2 30
E1 41
Rest Day
Rest Day
Rest Day
Rest Day
Arena Amazonia D4 A4 G4 E4
22
NATAL A3 2
G3 14 C2 D1 39
Estadio das Dunas A4 G4 C4 D4
PORTO ALEGRE E3 10
B2 20
H2 32
F1 43
1G 54
Estadio Beira-Rio E4 B4 H4 F4 2H
RECIFE C3 6
D2 24
A2 34
G1 45
1D 52
Arena Pernambuco C4 D4 A3 G4 2C
RIO DE JANEIRO F1 11
B1 19
H1 31
E2 42
1C 50
W53 58 W61 64
Estadio do Maracana F2 B3 H3 E3 2D W54 W62
SALVADOR B1 3
G1 13
E1 25 F2 44
1H 56 W51 59
Arena Fonte Nova B2 G2 E3 F3 2G W52
SÃO PAULO A1 1
D1 23
B2 36
H1 47
1F 55
W59 62
Arena de São Paulo A2 D3 B3 H4 2E W60

29. Price List Prices are per Series in USD
*Minimum purchase 4 Series
**Total of 6 Matches (excludes the Final)
MATCH Bossa Nova MATCH MATCH MATCH
M
Private Suite Studio Business Seat Pavilion Premier
Aquarela Series I-IV 19 1,400 000 – 2,300 000 n/a n/a n/a n/a
Venue Series
Rio de Janeiro – 4 GM, 1 R16, 1 QF, Final 7 445 000 - 560 000 40 250* 24 750* 16 350* 4 000**
SÃo Paulo – Opening, 3 GM, 1 R16, 1 SF 6 250 000 - 1,750 000 29 850* 18 400* 12 100* 4 950*
Belo Horizonte – 4 GM, 1 R16, 1 SF 6 425 000 - 615 000 27 700* 17 050* 11 250* 4 600*
Brasilia – 4 GM, 1 R16, 1 QF, 3rd Place 7 360 000 - 590 000 28 450* 17 500* 11 550* 4 700*
Fortaleza – 4 GM, 1 R16, 1 QF 6 375 000 - 600 000 24 150* 14 850* 9 800* 4 000*
Salvador – 4 GM, 1 R16, 1 QF 6 135 000 - 630 000 24 150* 14 850* 9 800* 4 000*
Porto Alegre – 4 GM, 1 R16 5 175 000 - 450 000 18 800* 11 550* 7 650* 3 100*
Recife – 4 GM, 1 R16 5 105 000 - 340 000 18 800* 11 550* 7 650* 3 100*
Cuiaba – 4 GM 4 120 000 - 360 000 14 300* 8 800* 5 800* 2 350*
Curitiba – 4 GM 4 220 000 - 465 000 14 300* 8 800* 5 800* 2 350*
Manaus – 4 GM 4 100 000 - 375 000 14 300* 8 800* 5 800* 2 350*
Natal – 4 GM 4 160 000 - 375 000 14 300* 8 800* 5 800* 2 350*
Final Round Series 2 – 1 SF, Final 2 n/a n/a 15 400* 10 150* n/a
Final Round Series 3 - 2 SF, Final 3 n/a n/a 20 900* 13 800* n/a
Team Specific Series International 1 – Single Match Group Phase 1 n/a n/a 2 550* 1 700* 700*
Team Specific Series International 3 – 3 GM 3 n/a n/a 7 300* 4 800* 1 950*
Team Specific Series International 7 – 3 GM, R16, QF, SF, Final 7 n/a n/a 30 900* 20 350* 8 300*
Team Specific Series Brazil 1 – Single Match Group Phase 1 n/a n/a 4 000 / 2 550* 2 700 / 1 700* 1 100 / 700*
Team Specific Series Brazil 3 – Opening, 2 GM 3 n/a n/a 8 750* 5 750* 2 350*
Team Specific Series Brazil 7 – Opening, 2 GM, R16, QF, SF, Final 7 n/a n/a 32 300* 21 300* 8 700*
Team Specific Series Special – 2 R16, 2 QF 4 n/a n/a 13 350* 8 800* 3 600*

30. Legal Notices
All sales of Hospitality Packages will be subject to detailed terms and conditions as set out in MATCH
Hospitality’s Sales Agreement. MATCH Hospitality will provide the Sales Agreement to customers
during the purchasing process. The Sales Agreement will comprise Hospitality Sales Regulations, the
2014 FIFA World Cup Brazil™ General Terms and Conditions for the Use of Tickets and the Stadium
Code of Conduct.
Please note that customers are not permitted to resell Hospitality Packages, individually or as part
of a travel package (for example combining flights, hotels and tickets). Further, Hospitality Packages
cannot be used in commercial promotions, advertising campaigns, or as prizes in competitions, lotteries
or sweepstakes. Hospitality Packages are for each customer’s own personal use or corporate use for
privately invited guests and may not be transferred for financial gain. More detailed rules are set forth
in the Sales Agreement.
MATCH Hospitality has appointed Sales Agents in certain territories to assist in identifying customers
and concluding the sale of Hospitality Packages. All sales of Hospitality Packages are made directly
between MATCH Hospitality and customers. Sales Agents are not authorised to bind MATCH
Hospitality and/or FIFA in any way.
Product category and seat allocation decisions are not yet final. Stadia construction/renovation
projects are on-going. Drawings and diagrams are approximate depictions, not actual and should
not be considered definitive. Each stadium and match will be configured differently. Final seat
and/or suite location assignments will take place in 2014.
The customer acknowledges and agrees that (i) parking passes are subject to availability; (ii)
must be specifically requested in writing; and (iii) will be allocated on the basis of one car space
per match for every four Hospitality Packages purchased per match or one bus space per match
for every forty Hospitality Packages purchased per match.

31. 2014 FIFA World Cup Brazil™:
Be there for the experience
of a lifetime!
For further information contact:
Phone: +41 (44) 583 2014
Fax: +41 (44) 380 3169
E-mail: sales@match-hospitality.com
Web: www.FIFA.com/hospitality

32. MATCH Hospitality AG
Zollikerstrasse 141 | CH 8008 | Zurich | Switzerland
Phone: +41 (44) 583 2014
Fax: +41 (44) 380 3169
Web: www.FIFA.com