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	Choice						    我要吃飯Harmony  									Office  				Family  Relationship 						Efficiency  			www.Chifan.me   Business Plan www. Chifan.mobi  			Variety  Saving Time  							Quick Delivery   			Lunch 						      Dinner			Cuisine  Snacks  		我好餓! 					Chifan Inc.  2009.1.09
Executive Summary www.Chifan.me(CF)  is located in Nangang, Taipei.  CF is actively researching and developing a service for the food and service industry.  CF is an eCommerce/M-Commerce online food delivery service that provides  office professionals and individuals convenience with their preferred cuisine.  CF helps companies deliver their food to their customers.
5 Ways Chifan Generates Revenue
The Service Core business- delivering breakfast, lunch, snacks, dinner from a variety of restaurants of all cuisines to meet customer’s demands.  Healthy foods, Specialty restaurants, Local favorites
Management Team 4
Do customers demand our service?
Do suppliers need our service?
Market Approach Target Market Market Segments Office workers Business people young professionals   students (parties, exam time etc.) foreigners and people who live abroad families with busy parents and small kids people who value time, convenience Growing online generation ,[object Object],  executives, managers, government and    legislative workers 150,000 ,[object Object],240,000 ,[object Object],   Chinese from developed countries and 35,534 ,[object Object],20,000 Source: Taipei Statistics Report on Family and Expenditure Survey 2007  The estimated target market is ~450 000
Promotion
Competition  Companies that offer delivery with no minimum order.  www.Yummy-express.com.tw www.wahot.com(02)22156445 www.Food888.com.tw
Competitive Edge
Operating Plan 10 employees  4 executives/managers 5 delivery workers 1 Receptionist  Negotiable employee contracts limitation of liability/remedy Company office initially located in        Nangang, Taipei (near Taipei 101)  Pricing:  Limit purchase of 400NT Estimated 10-25% discount from our suppliers. 50% for partnership snack stores  Process:  Requires 2 hr order notice. For lunch and dinner.  Breakfast, the night before Snacks 30 mins  1 day-advance orders for over 50 units
Customer Loyalty Order flexibility -Online -Phone order  - Cellphone -Credit card - Paypal   -Cash payment Rewards Program Earn rewards +1pt for every 100NT spent, use rewards to obtain free meals and discounts. Information Collection Personal database  Stores past purchases, making future orders easier. Credit card info in database.  Informative monthly fliers/e-newsletters that include: Company history Restaurant reviews Spotlight suppliers Business catered party Healthy eating tips
Multi-platform.       Natural.         Personal. HOME PREVIOUS NEXT DETAILS BOOKMARK HOME • PREVIOUS • NEXT DETAILS • BOOKMARK ************* www.Chifan.tw Western Food Chinese Food Japanese Food Indian Food  European Food   Healthy Food  www.chifan.tw Western Food * Chinese Food * Japanese Food* Indian Food* European Food* Healthy Food* Catering * Next    Previous   Bookmark    Checkout    Reviews  HOME • PREVIOUS • NEXT DETAILS • BOOKMARK www.chifan.tw Western Food * Chinese Food * Japanese Food* Indian Food* European Food* Healthy Food* Catering * 360 Tour Video
Route Optimization
MOBILE GIS 1) enables delivery people           more orders/driver/shift delivered, low delivery cost/transaction.  2) Food, faster, fresher, hotter 4) 30 minute  guarantee 3) Ease of finding delivery  Location/ more tips
Expansion
Projected Sales/Expenses/EBITDA
Milestones
Funding sought Funding sought  Series-A round $5 Million to provide funding prior to scale-up business. Risk Time-to-Market – can the CF team execute? Customer Acceptance – fast switch over to CF? Competitive Landscape – copy cats? Length of Steady Growth – time for competition? Reward $ 5 million annual revenue (within 3 years) $15 ~ 20 million annual revenue (long term)
Exit Strategy Exit strategy  For acquisition or merger Premium exit valuation Food service companies typically receive 2-3x revenues Key ratio
www.Chifan.me ww.Chifan.mobi   info@chifan.me Tel: 0800-Chi-Fan  Thanks for your time!
Chifan.Me Business Plan Samuel Krushnisky

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Chifan.Me Business Plan Samuel Krushnisky

  • 1. Choice 我要吃飯Harmony Office Family Relationship Efficiency www.Chifan.me Business Plan www. Chifan.mobi Variety Saving Time Quick Delivery Lunch Dinner Cuisine Snacks 我好餓! Chifan Inc. 2009.1.09
  • 2. Executive Summary www.Chifan.me(CF) is located in Nangang, Taipei. CF is actively researching and developing a service for the food and service industry. CF is an eCommerce/M-Commerce online food delivery service that provides office professionals and individuals convenience with their preferred cuisine. CF helps companies deliver their food to their customers.
  • 3. 5 Ways Chifan Generates Revenue
  • 4. The Service Core business- delivering breakfast, lunch, snacks, dinner from a variety of restaurants of all cuisines to meet customer’s demands. Healthy foods, Specialty restaurants, Local favorites
  • 6. Do customers demand our service?
  • 7. Do suppliers need our service?
  • 8.
  • 9.
  • 11. Competition Companies that offer delivery with no minimum order. www.Yummy-express.com.tw www.wahot.com(02)22156445 www.Food888.com.tw
  • 12.
  • 14.
  • 15. Operating Plan 10 employees 4 executives/managers 5 delivery workers 1 Receptionist Negotiable employee contracts limitation of liability/remedy Company office initially located in Nangang, Taipei (near Taipei 101) Pricing: Limit purchase of 400NT Estimated 10-25% discount from our suppliers. 50% for partnership snack stores Process: Requires 2 hr order notice. For lunch and dinner. Breakfast, the night before Snacks 30 mins 1 day-advance orders for over 50 units
  • 16. Customer Loyalty Order flexibility -Online -Phone order - Cellphone -Credit card - Paypal -Cash payment Rewards Program Earn rewards +1pt for every 100NT spent, use rewards to obtain free meals and discounts. Information Collection Personal database Stores past purchases, making future orders easier. Credit card info in database. Informative monthly fliers/e-newsletters that include: Company history Restaurant reviews Spotlight suppliers Business catered party Healthy eating tips
  • 17. Multi-platform. Natural. Personal. HOME PREVIOUS NEXT DETAILS BOOKMARK HOME • PREVIOUS • NEXT DETAILS • BOOKMARK ************* www.Chifan.tw Western Food Chinese Food Japanese Food Indian Food European Food Healthy Food www.chifan.tw Western Food * Chinese Food * Japanese Food* Indian Food* European Food* Healthy Food* Catering * Next Previous Bookmark Checkout Reviews HOME • PREVIOUS • NEXT DETAILS • BOOKMARK www.chifan.tw Western Food * Chinese Food * Japanese Food* Indian Food* European Food* Healthy Food* Catering * 360 Tour Video
  • 18.
  • 19.
  • 20.
  • 21.
  • 23. MOBILE GIS 1) enables delivery people more orders/driver/shift delivered, low delivery cost/transaction. 2) Food, faster, fresher, hotter 4) 30 minute guarantee 3) Ease of finding delivery Location/ more tips
  • 27. Funding sought Funding sought Series-A round $5 Million to provide funding prior to scale-up business. Risk Time-to-Market – can the CF team execute? Customer Acceptance – fast switch over to CF? Competitive Landscape – copy cats? Length of Steady Growth – time for competition? Reward $ 5 million annual revenue (within 3 years) $15 ~ 20 million annual revenue (long term)
  • 28. Exit Strategy Exit strategy For acquisition or merger Premium exit valuation Food service companies typically receive 2-3x revenues Key ratio
  • 29. www.Chifan.me ww.Chifan.mobi info@chifan.me Tel: 0800-Chi-Fan Thanks for your time!

Editor's Notes

  1. Off time – 2:00PM, address questions what workers will be doing during off time
  2. Ask participating restaurants whether they can place our business cards or tell their customers about our service. Google Adwards and Facebook
  3. Existing companies doing the exact same thing in the US, imitation entrepreneurship
  4. Not just restaurants but also drinks and snacks 30 min lead time for afternoon snacks
  5. Operating Plan updated
  6. 20% increase in efficiency
  7. Units are 199.99/ tracking device, then subscription service
  8. Route optimization- use less vehicles to deliver more goods in more accurate timingArcGIS Mobile with ArcGIS Server Advanced Enterprise by ES
  9. 20% more effective
  10. Central and Kowlon
  11. Calculate NPV and IRR for project