Move over, Facebook & Twitter! There’s a new contender in the arena. If you’re a business owner or marketer, you can’t afford to not be on SlideShare. Or, you might have used SlideShare, but what you might not know is that: it is more than just a document-sharing platform. SlideShare can be the most effective marketing tool for your business! In this presentation, we share our proven approaches to using SlideShare as a lead generation machine, brand and traffic growth engine for your business. We’ve grown ours from scratch using this platform. Now it’s your turn! Want more? Grab the digital book on SlideShare Marketing here: www.publishizer.com/slideshare-marketing

1. How to Create
SLIDESHARES
THAT
CONVERT.

2. A confession:
WE LOVE SLIDESHARE

4. it became our only form of
marketing for the past year

5. You could say...
it Became our
secret
weapon.

6. SlideShare is more than just
a document sharing platform.

7. POWERFULmarketing tool
It can be a

9. Have a
game PLAN

10. am i using SlideShare?
Ask yourself this:
WHY

11. “BECause creating slides are fun?”

12. “BECause creating slides are fun?”
FAIR ENOUGH
but how does it help your business?

13. You either want to:
CONVERT! ENGAGE!
Purchase
Subscription
Web clicks
Social Shares
Views
Comments
or

15. What if you had 1 million
views, but only one
person buys your
offering?

16. are you maximizing
your resources?
TIME effort CASH

17. content structure
& call to action
Optimize your
based on your objective(s).

18. BUY NOW
Want em to buy?
Link to order/contact page.
I WANT TO ORDER

20. Remember to
MeaSURE
success

22. FOR RESULTS
OPTIMIZE

24. NOBODIES
WE started as unheard
LOL. whoare thesejokers?

25. and became
Go-To expertsusing SlideShare

26. People buy experts over the
‘know-a-little-of-everything-guys’.
hey..aren’t
you those
slide guys?

27. so.. whoare you?
entrepeneurship, design, analytics, web
development, ui, ux, law, pr, marketing,
logistics, engineering, outsourcing,
systems, it, online dating, fitness
guy/gal.
i’m thea:

28. so.. whoare you?
entrepeneurship, design, analytics, web
development, ui, ux, law, pr, marketing,
logistics, engineering, outsourcing,
systems, it, online dating, fitness
guy/gal.
i’m thea:
NO.

29. so.. whoare you?
entrepeneurship, design, analytics, web
development, ui, ux, law, pr, marketing,
logistics, engineering, outsourcing,
systems, it, online dating, fitness
guy/gal.
i’m thea:

30. so.. whoare you?
entrepeneurship, design, analytics, web
development, ui, ux, law, pr, marketing,
logistics, engineering, outsourcing,
systems, it, online dating, fitness
guy/gal.
i’m thea:
marketing
Alright.so you do:
(the internet kind hehe.. )

31. So aim to be the
on your topic.
EXPERT

32. or at least try...

35. BORING SUCKS
DECK DECK DECK DECK DECK DECK
DECK
YOUR
DECK
DECK DECK DECK DECK
DECK DECK DECK DECK DECK DECK
DECK DECK DECK DECK DECK DECK
( same = lame )

36. DECK DECK DECK DECK DECK DECK
DECK WOW! DECK DECK DECK DECK
DECK DECK DECK DECK DECK DECK
DECK DECK DECK DECK DECK DECK
AIM TO WOW
(GET NOTICED & STOP BLENDING IN)

37. IF everyone else is doing THIS:
John
‘Boring’
Doe
Schemas
for
hard
workers
(A simple search shows..Oh no.. Not another one...)

38. DO THIS INSTEAD:
John ‘Exciting’ Doe
WHAT THE **** IS A
Schema?
( consider revising language )

40. VALUABLE &
actionable
provide
content

41. wow! Ilearnedsomething!
AFTER VIEWING DECK:
I CAN USE
THIS RIGHT
NOW!
I NEED TOSHARE THISWITHEVERYONE!
WHERE
CAN I GET
MORE?!

42. BY GIVING THEM
TOOLS & TRICKSTHEY CAN APPLY instantly!

43. free
tool!
TOOLS & TRICKS?
links hacks tools
Blog posts
Resources
Processes
Walkthroughs
Free programs
Templates
what exactly are

44. MARKET
actively
and promote

46. SHARe
it pays to
especially if it’s a good thing

48. get viewer
spikewith early features:

49. from the makers ;)
Click here!
some tips

50. get attention
from blogs
for more embed views.

51. Y U NO
SHAREMY SLIDE!
Some begging helps too.;)

52. CONVERSIONS
ask and you shall receive:
Bonus tip:

53. for your business.
OPPORTUNitY
Every single view is an

54. So they can receive
more awesome stuff
from you!
Offer free resources
& use Landing Page Software for opt ins

55. unique subscribers
in 1 month!

56. Recap....

57. READY
are You
to start leveraging on
SlideShare for your biz?

58. Oh wait!
Not quite yet..

59. ?to SlideShare Marketing
that you haven’t heard yet!
There’s more

61. No time
to Design your SlideShares?
Click here!
Get The SlideShare-Tailored Template!

62. Share to
download!
Like this presentation?
( See what we did there? :P )
click the button!

63. Our Inspiration:
@sarahsmason @Prezly
@Rosssimmonds @newhaircutCo