At a certain stage in your career, your ability to think strategically primarily decides your future course. Professionals who are well versed in strategic management are deeply valued in industry as they can expertly steer organizations to success through competitive landscape. IIM Calcutta's Advanced Programme in Strategic Management for Corporate Leaders (APSMCL) demystifies Strategy for senior professionals and takes them on an insightful journey into the world of strategic management theories, models and practices essential for long-term success. Admissions to the 16th batch of the programme will close this month. bit.ly/IIMC-APSMCL

1. 5 REASONS TO JOIN
ADVANCEDPROGRAMME
INSTRATEGICMANAGEMENT
FORCORPORATELEADERS
INDIAN INSTITUTE OF
MANAGEMENT CALCUTTA
APSMCL-BATCH16

2. 1
Understand the complexities of the strategic
decision-making process and develop the skills
to think critically and analytically.
LEARN TO MAKE
LEADERSHIP DECISIONS

3. DRIVE THE DIRECTION AND
GROWTH OF THE BUSINESS
Translate the goals and objectives of your organisation
into tangible plans that can be implemented and
monitored for continued business growth.
2

4. THINK, PLAN AND
ACT STRATEGICALLY
Develop a strategic approach to business, so that
you can think through the implications of different
strategies on the organisation’s performance.
3

5. Focus on the bottom-line-driven strategies so that
you can develop strategic plans for the future.
4
CREATE BOTTOM-LINE
DRIVEN STRATEGIC
MANAGEMENT INITIATIVES

6. TACKLE BUSINESS
CHALLENGES EFFICIENTLY
Take a structured approach to tackling business
challenges, developing and implementing solutions
and assessing the effectiveness of those solutions.
5

7. EXPAND YOUR INSIGHT
INTO DIFFERENT STRATEGIC
MANAGEMENT THEORIES,
MODELS AND PRACTICES.

8. 8-month Programme
Certificate of Completion
11 days On-Campus Module
Live Online Classes Once a Week
IIMC Executive Education Alumni Status
For details,
Call +91 8506099081
IIM CAlcutta's
Apsmcl batch 16