COCOONERS - Making It Happen - No 15, March 2024

COCOONERS
How can an international development
agency effectively unify its expanding
team, align strategic planning with on-the-
ground action, overcome silos and reinforce
alignment in the face of rapid growth and
evolving challenges? [...]
How can ecosystems of organizations
catalyze collective positive impact on
business towards a better society?
In the last few decades it’s become [...]
Cultivating team
success
Nurturing relationships
for positive change
Meet the World
Evolution Institute
for Regeneration and
Development (WEIRD)
A word about Cocoon Pro Beats of Beautiful Work Meet LiquidOTM
OUR STORY IS YOUR STORY FROM THE FAMILY
COCOONERS IS PRINTED ON RECYCLED PAPER
N°15 - MARCH 2024 MAKING IT HAPPEN
Read at page 14 Read at page 10 Read at page 16
LIVE FROM THE ECOSYSTEM
MAKE SPACE
The importance of relationships is a theme
close to my heart, and one that I have experi-
enced firsthand in my experience as an
entrepreneur and manager with +25 years of
experience and now as CEO and co-founder of
Fattor Comune Benefit Society.
Read at page 4 Read at page 8
Read at page 6

2
T
he 7th edition of the Ohana Meetup holds a signifi-
cant place in my heart. Once again, it proved to be an
extraordinary experience for several reasons and two
key learnings, in particular, resonated deeply with me.
The importance of creating spaces
Within families, organizations, communities, and individuals,
establishing rhythmic safe spaces where expressing your-
self and sharing your thoughts is paramount. On the basis of
inclusivity and respect, it’s possible to deeply exchange diverse
perspectives and enrich our collective outlook. Implementing
methods and tools that promote active engagement and equi-
table participation enhances the depth of our interactions,
unlocking the full potential of collaborative endeavors and a
sense of belonging.
The power of stories
Stories possess the ability to reshape our beliefs about the world.
When our beliefs undergo transformation, our entire worldview
shifts. Storytelling serves as a common thread in processes of
healing, fostering awareness, and seeking meaning and under-
standing. Through stories, we can break free from entrenched,
stagnant patterns and progress forward. Through stories we
have the capacity to craft narratives of future success and
reframe past experiences with fresh perspectives.
Combining these two insights, I recognize a powerful formula
for instilling life and shining into any being: protect and enable
spaces where it’s possible to share, to listen, to co-create stories!
When we enter any of these spaces we know it immediately,
and the incredible thing is that we can
actively author such moments! We need
not passively await their occurrence. By
fostering creation spaces that nurture
trust, collective intelligence, stigmergy,
and a shared consciousness among people
we can free magic! Isn’t that incredible?
WHAT’S UP
I
n an era where the cult of perpetual busyness is often
hailed as the hallmark of success, there exists an under-
valued beauty in the art of embracing stillness and the
profound learning that comes from simply being.
This wisdom, ancient yet timeless, suggests that in the quie-
tude of not being incessantly occupied, we unearth the space
to truly listen, learn, and cultivate an acute awareness of the
intricate dance of thoughts, emotions, and sensations that
occur within us, and the ever-evolving tapestry of life that
unfolds around us.
This pause from the relentless pursuit of doing allows indi-
viduals and organizations alike to tap into a wellspring of
creativity, empathy, and resilience, fostering an environment
where innovation is born not out of sheer volume of work, but
from the depth of understanding and insight.
Moreover, as we navigate this journey of introspection and
outward observation, we are often confronted with the chal-
lenge of judgment and criticism, particularly towards the unfa-
miliar or misunderstood. This inclination to judge, however
superficially, not only constrains our own growth but also
perpetuates a cycle of division. The act of passing judgment
without seeking to understand undermines the very essence of
wisdom, which is rooted in the openness to explore, to ques-
tion, and to embrace the myriad perspectives that make up
our world. It is through the suspension of judgment and the
embrace of curiosity that we can truly learn and grow, both as
individuals and as collective entities.
This journey, rich in its slowness and deliberation, invites us
to a higher plane of consciousness where
wisdom flourishes, not in the noise and
haste, but in the quiet spaces where we
allow ourselves to simply be and becoming.
EMANUELE
RAPISARDA
CLAUDIA
PELLICORI
Cocooners - n° 15 - March 2024

3
WORK HARD. PLAY HARDER
SOME OF OUR HIGHLIGHTS FORTHE SECOND HALF OF 2023
5ACTIVE CORETEAMS
12 PEOPLE INVOLVED
3 COUNTRIES INVOLVED
COCOON CORETEAMS
TALKINGABOUT US
3 NEW CONTRIBUTORS
5 PEOPLE SHIFTS
7 COUNTRIES INVOLVED
CP OPEN GOVERNANCE
3
WSC
TRAINING
LEVA
TRAINCONSULTING
1WEIRD GOVERNANCE SET UP
2 CHANGE PLAYING MEETUPS
1 MUSIC SHIFT
KEY INITIATIVES
T
he heartbeat, breathing and tides are events made by
several moments that are alternated rhythmically, by
passing the baton. The same act of living is simply a
succession of cycles, but why does the phases alterna-
tion change depending on what and how we are looking at it?
It is crystal clear that the seasons alternate during the year. After
the cold arrives milder climates and the leaves fall in order to
allow new life to sprout. Then, why do we not consider and greet
all our life moments in the same way, even those in which not
everything goes as we would like (or imagined) without commit-
ting ourselves to accept them as something completely natural?
Just as there’s no season more important than another, or
anything useless in nature, why shouldn’t we live our life in
harmony with the differences that different phases bring with
them? Each stage prepares and sows the seeds in order to create
the next one, thriving until it reaches the end of its cycle ready to
give way to a new present.
The secret is based on the change of perspective by freeing
ourselves from any kind of judgment. It is realizing that only
intentionally living each moment allows us to truly live. Let’s
stopgivingattentiontowhatwearemissing,bystartingenjoying
everysinglemomentbecausedarknessisnottheabsenceoflight,
and emptiness is not lack of content. Being
inside a void is as amazing as experiencing
the full, and practicing both is an art and a
constant exercise. Doing it can help us to
love the stages alternation and to smile at
the beauty that relies on difference.
C
an you remember for a moment about the last time
you were captivated by something truly beautiful?
Was it captured by your brain or your heart? Was it
about seeing or feeling? Did it make you cry or smile?
Did it make you mad? Did it give you goosebumps?
If we consider beauty as a subjective and dynamic event that
occurs between you and something else, then it can happen
at any time, depending on the context and the way you look
at it. What one person finds beautiful, another may not share
the same sentiment. Yet, therein lies the magic of it all – the
ability for each of us to discover and appreciate beauty in our
own unique way.
And what if that something else was work? Can work be beau-
tiful? Perhaps it’s the irregular patterns of a piece of pottery
that tell the story of that clay and the hands that touched it,
the melodic harmony of a musical composition, organiza-
tions reshaping themselves to cope with a better planet… What
makes a work beautiful? Is it the precision of its execution, the
passion behind its creation, the journey to bring it to life or the
impact it has on those who encounter it?
In the midst of a world full of information, what if we pause
more often to talk, to reflect together, to make space for what
can be born from a collective that inhabits
the spaces it exists in, the work it organ-
izes, the people who go through it? Why
and what are we working for?
ALESSANDRA
CIANCHETTINI
ISABELA
CARIA

The importance of relationships is a theme
close to my heart, and one that I have experi-
enced firsthand in my experience as an
entrepreneur and manager with +25 years of
experience and now as CEO and co-founder of
Fattor Comune Benefit Society.
Everything always stems from a simple
handshake, an exchange of glances, the sharing
of ideas and passions. Sometimes casual
encounters trigger connections that generate
fruitful collaborations and valuable projects.
Let’s think of Stelio, whom we met virtually
and then met in person, with whom we
immediately hit it off and started a partnership
that led to the collaboration for the realization
of the Ohana Meet Up 2024. Or Donatella, a
journalist we met in Milan, who triggered
a meeting with Stelio thanks to a comment
on one of my LinkedIn posts, creating a real
domino effect of positive relationships.
And again, Emil, whom I met in Rimini six
years ago, who inspired me with his speech
on the topic of startups and innovation and
whom, thanks to Stelio, I found again and with
whom we are now planning the Beautiful Work
Week for fall 2024.
These are just a few examples of how relation-
ships can generate positive impact. By pooling
different resources, skills, passions, and
visions, we create the basis of a collective
intelligence capable of accomplishing extraor-
dinary things, and in my opinion, this needs to
be taken care of with special attention.
In an ever-changing world, uncertainty is the
only certainty. But it is precisely this uncer-
tainty that has pushed us to see things from
new perspectives and find new ways to achieve
common goals.
We are experiencing a real cultural revolution,
whichisnotjustabouttheuseoftechnology,but
about the way we think and do things. Bringing
diversity together is a complex challenge, but
the results more than repay the effort.
Commitment is key, both to partners and to
ourselves. Promising to do one’s best and
overcome one’s limitations is the key to
discovering new capabilities and achieving
new goals.
Doing this together with other people is even
better. Not by chance, collaboration and
sharing are the principles on which the Fattor
Comune model is based.
We strive to create value for our world and the
relationships in it, with the goal of making it
better. By pooling, we create opportunities
for everyone in a world that is increasingly
uncertain but that we can address with the
right mindset.
Evolving world of work
The evolution of the world of work is a topical
issue. The future of work will be increasingly
geared toward collaboration, sharing and
co-creation. In this context, relationships take
on an even more important role, becoming the
We are glad to share the pages of this number of Cocooners
with Fattor Comune, a benefit corp that truly embodies the
essence of collaborative ethos. One of the most committed orgs
when it comes to contributing to the innovation and growth of
both their business community and the local territory.
fattorcomune.com
FROM
THE
FAMILY
4
BY GIANLUCA METALLI
NURTURING
RELATIONSHIPS
FOR POSITIVE CHANGE

trigger for new reactions and opportunities.
Connections between people with different
skillscangenerateatruecollectiveintelligence,
capable of tackling the complex challenges of
our time. The ability to collaborate and build
positive relationships will therefore be a key
factor for success in tomorrow’s world of work.
Fattor Comune firmly believes in this value and
is committed to promoting a culture of collab-
oration and sharing. Through our projects
and initiatives, we seek to create connec-
tions between different people and foster the
exchange of skills and ideas.
Connections, relationships and collaborations:
this is the common thread that binds our work
and drives us to look to the future with confi-
dence.
Because, “together we can increase impacts.”
Therefore, relationships, which then trigger
positiveimpactreactions,areevenmorecrucial
today where social networks have changed the
way people relate to each other and, in my
view, pushed people apart. This is also why
we are creating a large collaborative space in
Rimini where we connect diversity, experience
and talent, young people and businesses, local
realitie s with global opportunities.
Continuing to cultivate positive, authentic and
meaningful relationships is the key to a better
future for everyone.
COCOON PRO
WEB
HIGHLIGHTS
www.cocoon-pro.com
5
Going Incremental:
Embracing the Emergence of
a New Organizational Setup
The System version
of LEGO Serious Play
What has always made playing with LEGO® unique
is the fact that the bricks provide the freedom to
invent a different game each time. Unlike other “coded” toys like a ...
This is the story of a fast-growing scale-up that, in a
crucial phase of its lifecycle, decided to bet on her internal, widespread ...
“Perfection is not attainable, but if we seek
perfection we can achieve excellence.” - These words, generally
attributed to Edward Deming, are often what makes the difference ...
Developing Successful
Organisations: The Key
Role of the Facilitator

OPEN SPACE
D
espite initial
apprehensions,
the adoption of Open
Space Technology
introduced at the end
of the first day proved
to be paramount
in fostering
meaningful dialogue
on topics that truly
mattered for the
people involved.
By eschewing
rigid agendas in
favour of organic
conversations, the
team discovered the
power of emergent
discussions in
W
hen we met,
the UNDP
Maldives team had
experienced a sudden
growth, tripling
its size in just two
years. The upcoming
staff retreat marked
the first in-person
gathering since the
pandemic and was
seen as a crucial
event to tackle the
developmental
O
ne of the
primary aims
of the retreat was to
bridge interpersonal
gaps, reconnect to
organisational values,
and enable team
members to leverage
individual differences
for collective
success. When the
34 participants
finally met in
presence, the first
day was intentionally
dedicated to a deep
How can an international development agency effectively unify its expanding team, align strategic
planning with on-the-ground action, overcome silos and reinforce alignment in the face of rapid growth
and evolving challenges? Here is the story of UNDP Maldives’ team that, in a pivotal moment in their
journey, decided to seek not just to plan and deliver, but also to cultivate shared purpose, resilience and
bonds through a three-day Strategic Offsite.
driving innovation
and problem-
solving. Through
the fluid exchange
of ideas, they
unearthed insights
and identified
evolutionary tensions
to guide future
actions, getting ready
to converge their
energy on concrete
goals, with much
more alignment and
clarity.
OUR STORY IS YOUR STORY
6
A SHARED
IDENTITY
dive into personal
and team identity,
with a focus on where
efforts and energy
were allocated, and
what value was
generated and how.
Supported by our
CORE2 methodology,
the team engaged in
open dialogue, letting
emerge a shared
understanding of
their current work-
system as-is.
COCREATE
THE FLOW
challenges outlined
in the new Country
Programme. To
ensure the offsite
success, we set up
a preparation team
involving key people
from the customer
side, to agree on the
objectives, format
and expectations, as
well as the necessary
arrangements for the
workshop.
SUCCESS
CULTIVATING TEAM

WORKINGDAYS
T
he whole retreat
was conceived
as a safe space in
which everyone could
contribute to define
their vision for how
UNDP Maldives wants
to show up as a team.
Merging a carefully
designed process
with customised
facilitation tools,
the third day was
dedicated to define
the key objectives
and concrete
activities that
A
midst the
evolving
landscape, the
offsite provided a
playground for the
team to recalibrate
and envision its
future trajectory.
By fostering a culture
of adaptability and
effective cocreation
participants were
empowered to
navigate challenges
with courage and
creativity. Through
the exploration of
emerging tensions
and opportunities,
“At the beginning there was scepticism,
but throughout the process trust took
over. We ended up in a good place, people
can see where we are going and now
believe they collectively can surpass any
kind of future challenge. It was the most
important thing for me to see.”
E. Gaveglia, UNDP Maldives
FINAL THOUGHTS
1WORKSHOP PARTICIPANTS
34
SOME DATA
FACILITATORS
3 3
7
NAVIGATE
CHANGE
the team identified
pathways for
evolutionary growth,
leveraging the new
tools, the renewed
enthusiasm and their
collective wisdom
as a soundboard
to effectively
keep working
and powerfully
resonating with the
context after the
retreat.
ACTIONABLE
STEPS
would help them
achieve their desired
results. By aligning
individual aspirations
with collective goals,
participants gained
clarity on their roles
in driving sustainable
outcomes, laying
the groundwork
for impactful
collaboration
and truly owned
accountability.

Here’s to the system of value flows we work in. Our ecosystem. No initiative, tool,
competence, result can exist without roots in the liminal spaces between these flows,
between organizations, across narratives. Enjoy.
Meet the World Evolution Institute for
Regeneration and Development (WEIRD)
LIVE FROM THE
ECOSYSTEM
NURTURING SHARED VALUE
STUFF WE’VE LOVED!
Read the full article
Why are we stuck behind social
acceleration?
How to have a good life in light of rapid social acceleration?
Prof. Rosa argues about the odds between social acceleration and
feeling happy, by overcoming the feeling of mute and silent world…..
Generations Debate
Generations Debate is a report, a collection of stories from 4
different generations and an event about the perception of work.
Watch the video
How can ecosystems of organizations catalyze collective positive impact
on business towards a better society?
In the last few decades it’s become clearer that our civilization is fac-
ing a huge system of complex challenges, what some have called a me-
ta-crisis. They are putting at risk our survival as a species and, in the
meantime, increasingly wreaking havoc on the life conditions of billions
of people and on the whole biosphere. None of these challenges can be
solved on their own. They are deeply interconnected and they are rooted
in how our species is choosing to relate to life itself. Yet, they can possi-
bly be overcome all at once by evolving this very relationship.
Groups of people have been autonomously organizing the world over,
giving their contribution to this evolution. A culture of regeneration has
been rising everywhere in a multitude of forms. Permaculture, bio-re-
gions, regenerative finance, collaborative governance, solarpunk, for
example, are just a few of the names these efforts have taken. Awareness
and motivation have sprouted. The technological tools exist. It’s about
time to allow all of it to coalesce, to come together and give birth to the
first examples of a better way.
Within this context WEIRD, the World Evolution Institute for Regener-
ation and Development, was born. An emergent playground in which
caring people can embody a better type of society together. A living
ecosystem of people, principles, values (assets), and organizations, with
simple and bold rules of engagement based on the full awareness of our
deep interdependence and on embracing diversity and reciprocity as the
precious seeds of regenerative emergence. It is meant to support new
generations to thrive in stewarding all life on Earth.
In practice, it’s a space of belonging for different organizations and
communities to come together around streams of work through an
open-governance system that allows shared sense-making, direction
and resources allocation, and an economy of non-scarce value to be fos-
tered among people and enabled by the latest tech.
In 2012, LiquidO –the open governance framework– was being designed,
and since then we’ve been learning and improving, along with the eco-
system, better ways of organizing. In the past year, we held 4 polycentric
meetings with different people and organizations around the world to
design WEIRD. Now, 2024 begins with the first governance team formed.
It has begun!
What is it that you and your organization would like to implement to-
wards a better way of organizing as a living ecosystem?
If you are interested to know more, contact us
Start from our public telegram channel
@CocoonPro
The Importance of Understanding
Context
I’ve met a remarkable woman with remarkable insights. Her work
seeks to answer the question: “How can we improve our perception
of the complexity we live within, so we may improve our interac-
tion with the world?”....
Read the report
8

Read on Mozaic
Isabela Caria
OHANA MEETUP
Living in a time marked by great upheaval
and volatility, we need a new approach to help
leaders navigate a world where organizations
flourish, ecosystems thrive, and people feel
alive. This is what Regenerative Leadership is
all about.
The book integrates existing theories —
complexity theory, cybernetics, develop-
mental psychology, systems theory, holistic
science, and indigenous wisdom — into a
practical and profound framework. Organi-
zations are seen as dynamic, life-affirming
living systems, and in this space leaders
become ecosystem facilitators, nurturing the
conditions for this evolution according to the
unique needs of their context.
Overall, it’s a rich roadmap for those who
aim to lead their organizations into a more
adaptive, interconnected, and regenerative
future.
SPOT ON: HERE’S HOW IT FELT
FRESH STORIES FROM MOZAIC
What would the world of work look like if it
were more beautiful?
In our everyday work, the different things
we do create a story of what we are passion-
ate about and what we aim for. What happens
when people that are driven by the same pas-
sion for a better world of work and determined
to use their creative genius to make it happen
everyday, no matter what, finally get togeth-
er? It could be a revolution, and it would defi-
nitely be fun!
For this reason we created the Ohana Meetup,
six years ago. A Work Revolution Party for all
the people caring about, and working for, a
better world of work. A place to truly get together, play with our ideas and hopes, perceive the inter-
dependence between all of us, all while we deeply enjoy our time together. When the Ohana meets
up, it can be a blast.
And so it was, once again, in Rimini this year, when 40 people from 4 continents met for a 7th edi-
tion rich in diversity, experiences and points of view. The energy is already informing new collabo-
rations and paving the way for the next Ohana Meetup. Don’t miss it!
Alessandra Cianchettini
Read on Mozaic
Vera Di Cristinzi
Read on Mozaic
VISIT
Ohanameetup.party
Un viaggio nella bellezza
del mondo del lavoro
Gli ultimi 10 giorni sono stati intensi e
bellissimi. Ho incontrato persone incredibili,
professionisti che hanno abitato quattro [...]
It was between a Wednesday and a Thursday,
in the simultaneity of a no and a yes, that the
way home made room for the world to call.
A formless state took charge: to leave the [...]
Il lunedi mattina
e i contesti di lavoro
Taking the leap
Quando pensi al lunedì mattina, o più in
generale alla giornata in cui ricominci la tua
routine lavorativa, come ti senti?
9
FIND THE BOOK
by Giles Hutchins
and Laura Storm

WORK
How can team offsites contribute to elevated team performance?
It’s a question that has fueled our journey as we’ve witnessed the
transformative impact of bringing not only our distributed teams
together in person, but also diverse teams –distributed or not– from
the organizations with which we had the pleasure of working with.
Whatever the sector or contexts, we have discovered recurring
patterns underlying some of the advantages of making space for a
developmental offsite for your team.
We have distilled some of the key benefits, together with some real
life examples and learnings from running team offsites with different
customers worldwide, in a short presentation.
Enjoy it below! And if you would like to explore how this could be
adapted to your context, reach out.
10
ELEVATE TEAM
PERFORMANCE
There is a growing need for tools and approaches that truly help
organizations to speed redesign processes and transform culture
quickly, so that systems not only embrace change, but can thrive on it.
At the very beginning of our journey with Cocoon Pro we were lucky to
meet a true Master in this field, who over the years became a mentor,
a partner and a friend. Meet Paul Tolchinsky! Co-founder of EODF
and a pioneer in applying socio-technical and Whole-Scale™ Change
principles to organizations, Paul is a true trailblazer with a passion for
unleashing the magic in organizations.
Dive into this article full of real-life stories and anecdotes he shares,
offering profound insights, gleaned from decades of firsthand expe-
rience in navigating the ever-evolving landscape of organizational
dynamics.
MEETING
A MASTER
DOWNLOAD
THE PDF
READ MORE
ON MEDIUM
BEATS OF
BEAUTIFUL
PLAYING
BEAUTIFUL WORK
PLAYING BEATS OF

What kind of future are we giving life to, by how we work and why?
What would the world of work look like if it were more beautiful?
Beautiful work is not just a hope for the future. It’s here, everywhere. We welcome you to
this carefully curated space where you can find insights, stories, ideas and resources that
can support you in the journey of creating a reality of beautiful work, today.
Stay tuned for additional stories and resources on
the evolution of the world of work by subscribing
to our monthly newsletter at cocoon-pro.com
11
JOIN THE BEAUTIFUL
WORK WEEK
THANK GOD IT’S MONDAY!
A PODCAST
We have all witnessed moments in which work appeared in its essence
of beauty.
Be it a small act by a bartender, the deep care of a school teacher or a
revolutionary approach in organizing for unleashing human poten-
tial, beautiful work it’s already here. What is needed is helping each
other see it and gather the courage to dare become it.
That’s why we are joining forces to organize the first Beautiful Work
Week ever, happening in Italy on November 12-16. Five-day event
involving 200+ participants in keynotes and hands-on experiences
spanning from regenerative economy to serious games and org
design, in partnership with Fattor Comune, the EODF and the Global
Serious Games Institute.
For more info check the link below (will be updated regularly).
If you want to join us in making it happen please reach out!
How do Mondays make you feel?
According to the 2023 State of the Global Workplace Report only 19% of
people in Europe are thriving at work. For the rest, working hours often
feel like a burden to endure. It doesn’t have to be so!
Imagine work as the means through which you express who you are
and contribute to the world, while having fun in the process. How
would that feel to you? That’s what this podcast is about!
Join us every Monday as we dive into the stories of trailblazers who’ve
revolutionized the way work is thought of and done. What chal-
lenges do they face? What learnings, tools and practices propelled
them forward? How are they doing? Nice chats and real deep
dives around how to generate a reality of Beautiful Work, today.
Warning: you may find yourself craving your Mondays like never before!
DISCOVER
MORE INFO
LISTEN TO
THE PODCAST

JAM NEWS
A Cocoon Pro Jam happens twice per year, at the beginning of each half. It is the most important CP governance event,
open to all members and contributors and lasting two or three days. During the CP Jam we cocreate our direction for the
next 6 months. Here below you can have a peek at our last Jam.
HIGHLIGHTS
Our Winter Jam unfolded in the heart of our Rome HQ and marked a
significant milestone as the first gathering post the CP Music Shift,
infusing our co-creation space with fresh rhythms of possibilities.
As the sun set over Rome, we gathered for a special screening of the
documentary “We Are the World,
” a celebration of music’s power to unite
and inspire. Against the backdrop of this iconic film, we were reminded
of the transformative potential of collaboration and the timeless beauty
ofcreativeexpression.Itwasapoignantreminderoftheprofoundimpact
we can make when we come together in pursuit of a shared vision.
As focuses are defined, we carry with us the echoes of another
unforgettable Winter Jam
MY FIRST JAM
“
#Meaningfulpresence
Vera Di Cristinzi
“
#Beautifulwork #People #Evolution
12
”
”
What I found is very related to the why of Cocoon, and it was the
best thing I could find being completely new in CP. Listening to
others and discussing the why and, in some way, how to imple-
ment it was an incredible opportunity, really fulfilling and sati-
sfying. Plus, it was a smooth experience, the time flew by!
Daniele Guiotto
The Jam has been a moment of clarity and growth for me, both
in my personal and professional life. Through dialogues among
people from different generations, lives, and countries, I bring
home the strength of the group and the richness of the facets
that allow you to look at a problem in its entirety, with different
approaches, thus having many more tools to focus on what we do.
#Emergentstrategy

#CPJAM
@hoxeheome
The first day of #CPJam #2024H1 was an interweaving of deep and
concrete conversations. Great passion, accountability and energy.
@letiziapian
#CPJam starts with a compelling invitation, no fixed agenda, lot
of trust. It always ends with a clear co-created direction, efforts
alignment, deeper bonds, shared memories, meaningful to do
lists, tons of fun + the feeling you are part of something beautiful
#2024H1 @CocoonPro
@ShiverTweet
You will find very few stages bearing real artists, while all the
other shows and noises may be distracting you from recognizing
the vast nourishing beauty performing far from any stage.
#art #ohana #walknotalk #CPjam #2024h1 @CocoonPro
@hoxeheome
Twodaysofconversationsandmomentsthatengagedmind,intuition
andemotionstonowarriveatdefiningthedirectionsthatwillguideus
over the next 6 months. Every moment led here. @CocoonPro
@Pellicors
Thrilled for the incredible cocretion unfold at our #CPjam. The
synergy of minds and shared vision was truly inspiring. Here the
power of presence and togetherness! #2024H1 @CocoonPro
13
@CocoonPro
It’sbegun!#CPJam#2024H1#teamretreat@letiziapian@ShiverTweet
@isabelabcaria@hoxeheome@Pellicors@Guido_Martini@emagorse
@ShiverTweet
“When I don’t know who I am, I serve you. When I know who I am,
I am you” It’s never been clearer than in this #CPjam #2024H1

A WORD
ABOUT US
Cocoon Pro is a last-generation company devoted to enabling a
healthy evolution of the very concept of work, worldwide since
2011. Her customers are organizations longing for deep shifts in
how people and technologies, together, can raise unprecedented
performance.
It’s been designed to be effective, open and adaptive for culti-
vating evolutionary mastery. First in Europe in devising
a completely emergent organizational setup, and known globally
as a “small giant” generating exponential value, Cocoon Pro is
directly involved in the edge of international efforts evolving
work itself.
We foster the birth of a world of work based on interbeing
awareness and generative practices. And we know that this
quest enables unparalleled levels of relevance, resilience and
resonance for our Customers. We’re able to design and co-ex-
ecute tailored evolutionary paths for any organization on the
many interdependent scopes of this scenario.
Our goal is to make this change really happen.
We work iteratively. Establishing a rhythmic heartbeat of small
interventions for a deep and concrete evolution. Our commitment
is to leave you better at every iteration, while we navigate towards
your full potential. Our own way of doing so is called Evolution
Flow, and it is the result of more than 10 years of experiences
working with very different organizations all around the world,
deep study across many decades of work and methodologies by
outstanding giants, and — not least — a decade of collaborations
with experienced professionals in the domains of org develop-
ment, change, strategy, org design, psychology, team work, and
much more.
The Evolution Flow is the art, science and craft of answering one
simple and key question:
As simple as the question is, finding good answers requires a
profound respect for the identity, context and trajectory of each
organization. It demands attention to the whole depth of the
human system and, most importantly, to the intimate relation-
ships between its technical and social layers.
The Evolution Flow integrates in a coherent framework entire
systems of thought like Socio-Technical Systems Theory, Lean
Thinking, Complex Adaptive Systems theory, and it is based on
a few original conceptual frameworks of what a human work-
system is and how it evolves towards its full potential.
Applying it is an iterative journey based on the careful repetition
of three steps. First, disturbing the work system, introducing
something that calls for an adaptation. Second, discovering how
the system digests it, in the whole of its depth. Third, directing
the energy that this variation generates towards the desired
evolution, also building momentum for the next iteration.
We carefully introduce new habits as disturbances, able to nurture
three types of evolution in harmony with each other: operational,
behavioral, and psychological evolution. And we do it through the
design and execution of group or large-group workshops, oper-
ational coaching, work-system design sessions, methodological
and foundational inceptions, internal events, work-streams and
communities seeding and evolution.
WHAT IS COCOON PRO?
HOW WE WORK
What is the next natural step of evolution
that this organization can make?
Learn more about the Evolution Flow here
14

We work with about 40 different tools, and commit
to continuous mastery development on each.
All the tools we use are devised to engage the
wholeness of the person, rational and emotional.
Whatever the mix of tools we design for, our
utmost attention is on the flow experience of the
participants, be it live or remotely.
Over many years, we have seen all kinds of people
having fun while achieving their greatest results.
In Cocoon Pro we practice first-hand and continuously
evolve today’s most relevant work principles and tech-
niques. These ongoing flows of learning, together with
intense and continuous field operations at the side of
national and international Customers, highlight Cocoon
Pro as the ideal partner for true strategic and operational
evolution.
We have designed our whole service framework to provide
you with sound results in boosting three vital and
interdependent characteristics of your organization:
relevance, resilience and resonance.
RELEVANCE
How to have a bearing on your stakeholders’ lives in
a rapidly changing world? Surviving as an organiza-
tion implies keeping your relevance. Growing it, means
attracting increasing streams of resources from all of your
stakeholders and, ultimately, thriving.
RESILIENCE
The rate of change is bursting. Your work scenario evolves
quickly, and it impacts both your decision making and
operational priority management. Resilience is, at least,
the ability to adjust to the stress of these changes. At best,
it is feeding on it and becoming stronger and better.
RESONANCE
In a context of increasing complexity, the good news is
that exponential dynamics are readily at hand. Instead of
focusing on warfare-like strategies based on conquering
and protecting, you can now tap into ecosystemic opportu-
nities able to amplify your energies by orders of magnitude.
WHAT WE CAN DO FOR YOU
In the evolution of your organization across the three
scopes of relevance, resilience and resonance, we
provide specific services in these nine different areas
THE TOOLS WE’LL BRING YOU
www.cocoon-pro.com
GET IN TOUCH WITH US, LET’S HAVE A CHAT
15

What is LiquidO™
You might have heard of a new breed of organisational models,
responding to the fast growing adaptability, engagement and collab-
oration needs within modern company structures. Or you might
have simply experienced the sound problems of slowness, rigidity,
bureaucracy, disengagement along with various kinds of waste and
bottlenecks that “traditional” organisational models generate and
suffer nowadays.
This is what LiquidOTM
is all about: the original “liquid organisation”
model for governance, born from direct experience within Cocoon Pro
and in use in a growing number of for profit and not-for-profit organi-
sations willing to get liquid.
Liquefying an organization means disrupting the industrial-age
driven assumptions on which rigid structures are designed and move
on to make it adaptive, dynamic and anti-fragile. Based on lean
management and open collaboration principles, the LiquidOTM
model
is fluid, meritocratic and value-driven, enabling stigmergic
behaviour and “organic” effectiveness.
Rigidly structured organiza-
tions cannot cope with the
current pace of innovation
and its complexity, let
alone exploit it. We need
a completely different
mindset and consequently
new models. And we need
them to be simple and
people-centric.
This is exactly why LiquidO™
was born.
1. Real-time adaptability.
The industrial age organisational
approach, where each area is defined
as a restricted group of activities
coherent to one another, has its biggest
limitations in the risk to fall in fragmented,
sealed administration and culture. As the company
grows, so grows the complex ramification, branching and costs of
these models. Lack of communication, heavy bureaucracy, disastrous
efficiency.
The completely different perspective realized by LiquidO™
, in fact
relying on people and competences without fixed roles, provides an
integrated and adaptive business management scenario shifted to a
systemic approach, pragmatically meritocratic and inherently capable
of real time adaptability to any context. It’s just like water, some would
say.
2. Better and faster information processing.
Hierarchies are a sound bottleneck both for decision making and
competences evolution. Too many info to process in order to succeed.
Moreover, on the other hand, the distance between where and how in
the organization strategies are created, and where and how they have
to be executed too often creates waste, lack of effectiveness or even
complete failure.
Non-peer evaluation, silos and recruiting inefficiency are additional
heavy side-defects of an organizational design philosophy based on
the two illusions of control and predictability, and therefore actualized
with structural divisions between thinking and doing.
LiquidO™ is a viable and operational way to let all the brilliant people
in the company effectively emerge. Anybody can join each wave,
surf it and enrich it, so to say. And leveraging different viewpoints,
backgrounds and competences today is definitely critical to succeed in
taking better and faster decisions.
3. Engagement and spontaneous leadership.
People are key in this picture. In fact, within
LiquidO™ everyone can decide whether to join
a process or not, try, and consequently
determine her level by fast feedback
loops from frequent and specific
peer-reviews driven by the actual
delivered value.
Besides a natural engagement
due to continuous feedback
and consequently improving
results, within this scenario
it’s really difficult to deny
emerging problems. Within
the old way of thinking the
organizations very often
conflicts, work overload,
sense of impotence, lack of
decision power, absence of
endorsement, unfair treatment
and misalignments are among the
real causes of failures.
There is much more that can be done
today, if only we let go of control, predict-
ability and rigidity. LiquidO™ moves structures,
processes and the organization itself away from the
center, where it is assumed that people have to adapt to them, instead
shifting the focus on people and truly empowering them to dynami-
cally find their maximum value creation spot within the organization,
expressing leadership effectively and without fear, naturally growing
and being rewarded for this.

COLLABORATIVE
WORKING BOARD
REPUTATION
TRACKING
CONTRIBUTION
ACCOUNTING
COLLABORATIVE
DECISIONMAKING
MEET LIQUIDO™
Why you would
want it in your
organisation
Read the whole LiquidO™ whitepaper. It is available in
Creative Commons at liquidorganisation.info
16

COCOONERS - Making It Happen - No 15, March 2024

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