A personalized indulgence! Join me in savoring the sweet sensation of Subway's latest innovation. Discover the joy of customizing your own footlong cookie with delicious toppings. Let's embrace this unique treat together!

1. Start Page
Digital Marketing
Indulge in the
Sweetness:
Subway's Footlong
Cookie Campaign
Presented by:
Nicole Anzures
MRK 634 - SCC
Seneca Polytechnic College
Presented to Professor Jyoti Sharma
Contact
Menu
About

2. Digital Marketing
Introduction
Subway's Footlong Cookie: A new
offering in the realm of sweet indulgence
As a self-proclaimed cookie enthusiast,
stumbling upon this campaign was a
delightful surprise.
Learn More

3. The Concept
Subway's Footlong Cookie
introduces a novel twist to the cookie
landscape.
What intrigued me the most was the
option to personalize and add
toppings, offering a unique and
customizable experience.
Read More. . .
Digital Marketing

4. Digital Marketing
Why It's Compelling
The idea of a footlong cookie captured my attention instantly. It's a bold move by Subway,
showcasing its innovation and ability to cater to diverse tastes.

5. Personal
Experience
Digital Marketing
Upon trying the Footlong
Cookie, I was swept away by its
decadence. The combination
of a soft, chewy texture with
the richness of customizable
toppings elevated the
experience to new heights.
Order Now
You can have your subway
footlong cookie!
Through Doordash, UberEats
Delivery Food
Order Food

6. Digital Marketing
Market Niche
Subway's expertise in footlong
offerings positions them
uniquely in the market.
The Footlong Cookie taps into
this niche, offering customers a
sweet alternative to savoury
options.

7. Collaboration
Partnership or
Sponsors
Engaging the
Audience
To engage the audience effectively, Subway
could leverage social media platforms.
Interactive contests inviting customers to
share their personalized creations could
generate excitement and foster brand loyalty.
Digital Marketing

8. Digital Marketing
Success Metrics
Success metrics for the campaign may
include sales figures, customer feedback,
and social media engagement.
By setting clear targets, Subway can
measure the effectiveness of the
campaign and adjust strategies
accordingly.

9. Digital Marketing
Conclusion
Subway's Footlong Cookie
campaign is a testament to
its commitment to
innovation and customer
satisfaction. I am excited to
see how this campaign
unfolds and look forward to
indulging in more delicious
moments with Subway.

10. Thank you!
Thank you for joining me on this sweet
adventure.
Digital Marketing