Formed in 2011, The Infotention Network, LLC focuses on developing courses, tools, and the learning networks required to enable the fullest participation of an informed citizenry and the development of a sustainable capable and confident workforce.
8. • There are two key vectors involved, in
understanding information overload and
mastering Infotention skills. These are:
• The source or origin of
new information- arising
internally, behind the firewall
versus externally, from
outside the firewall; and
•The nature of the
conversion of that
information to value, flowing
into the enterprise from
outside, or flowing out from
the enterprise to the
marketplace.
The Infotention Matrix (continued)
9. The Infotention Matrix (continued)
• Infotention skills focus on the needs and
requirements of every employee regardless
of his or her location in the Infotention Matrix.
Whether residing:
In Zone I, and involved with comparison of
internal and external actors, risks or
competition;
Zone II, charged with the most sensitive
proprietary assets and processes of the
enterprise;
Zone III, responsible for management and
capitalization of intellectual capital and
assets; or,
Zone IV, responsible for external
communication, whether marketing, sales,
communications or recruitment,
Everyone is challenged to source, process, store and
disseminate information in an efficient, automated and
masterful way.