Certainly! Pitching ideas effectively is crucial for success in both business and life. Whether you’re selling a product, presenting a startup idea, or sharing a concept, mastering the art of pitching can make a significant difference. Here’s a step-by-step guide to help you create compelling pitches: Start with a Problem or Story: Begin by identifying a problem or challenge that your idea addresses. Frame it in a relatable and engaging way. Use storytelling techniques to capture your audience’s attention. People remember stories better than dry facts. Share a Concise and Clear Value Proposition: Clearly articulate what your idea offers. What value does it bring? How does it solve the problem? Keep it concise—avoid jargon or unnecessary details. Your value proposition should be easy to understand. Explain Your Idea with a Pitch Deck or Demo: If applicable, create a pitch deck or demo to visually illustrate your idea. Use slides or visuals to enhance your presentation. Highlight key points, benefits, and features. Show how your idea works in practice. Use Proof Points, Real Examples, and Successes: Back up your claims with evidence. Share success stories, case studies, or data that demonstrate the effectiveness of your idea. Real-world examples make your pitch more convincing and relatable. Learn the Art of Stage Presence: Confidence matters. Practice your pitch until you can deliver it smoothly and confidently. Maintain eye contact, use gestures, and vary your tone. Engage your audience emotionally. Master Your People Skills: Understand your audience. Tailor your pitch to their needs, interests, and preferences. Be open to feedback and adapt as necessary. Building relationships is essential. Remember, successful pitches are persuasive without being pushy. Whether you’re in an elevator, a boardroom, or a casual meeting, these principles apply. So go ahead, refine your pitch, and make your ideas shine!

1. Team name: Team splash
Title:Water logging alert
system for urban and smart cities

2. LEARN NOW
1. The Overview
Create a overview of your Innovation
We are the students of trident
trident academy of technology.
technology.
My team under the guidance of prof.
guidance of prof. SK mohammed ali
Our IoT based solution approach to the
approach to the problem in an
in an affordable as well as reliable
well as reliable manner, in solving the
manner, in solving the water logging
water logging issue.

3. LEARN NOW
2. The Problem
What problem are you trying to solve? Is it really a problem?
In the country like India the management of drainage
management of drainage is difficult for both private
difficult for both private authorities as well as
authorities as well as municipalities.
municipalities.
Manual identification of the blockages is tideous task
blockages is tideous task and time consuming.
time consuming.
So this IoT model will be helpful for solving
helpful for solving blockage issues of municipal
issues of municipal authorities of urban and smart
authorities of urban and smart cities as well as for
cities as well as for private players like industrial
players like industrial plants and gated
and gated communities.
Basically in the large row of drainage if there is a blockage at any point then the detection of
blockage at any point then the detection of blockage precisely is very difficult and because of
precisely is very difficult and because of that the sewerage/effluent get spill over and make
sewerage/effluent get spill over and make situation unhygienic and disturbing.
unhygienic and disturbing.
So our model will display the location of blockage and the water level measured using
the water level measured using ultrasonic sensor continuously.
continuously.

4. LEARN NOW
3.The Solution
Describe how are you planning to solve the problem
In our model we used ultrasonic sensor to As we are using JSN-SR04T which is a industry graded
a industry graded ultrasonic sensor so the life of our
sensor so the life of our model is high and cost effective.
high and cost effective. Just a single raspberry pie can
single raspberry pie can accommodate several
accommodate several ultrasonic sensor simultaneously,
sensor simultaneously, and the built in wifi module will

5. Problem statement canvas
Context:
Whenever anyone throws plastic
and biodegradable waste in
drainage system then the blockage
occurs and water spill over creating
a lot of mess.
Problem:
The root cause of problem is
blockage and sudden water flow
like that of rainy season.
The cause can be natural or
artificial .
Alternatives:
During water spill over people
generally change their path of
travel to avoid jams and the private
players generally apply regular
checking to check for presence of
any blockage.
Customers:
Our probable customer are
1. Municipal corporation
2. Gated communities
3. Apartment complex
Emotional impact:
When people suffer from this
problem the they get upset and it
creates disappointment.
Alternatives shortcoming:
The alternative ways adopted by
people may cause late in workplace
and institution and thus damaging
beauty of city.

6. LEARN NOW
4. The innovation
Describe how are you planning to solve the problem
As the model we have developed is designed for urban areas and smart cities we
have potential market. This project's primary goal is to maintain the city's
cleanliness, safety, and health. By using various sensors for water level
measurement we can replace the manual job of drainage monitoring and
monitor the current situation by identifying drainage system issues
Value Proposition of product
product
install and maintain any time.
time.
affordability and quality is what we provide.
is what we provide.
PoC:
We have demonstrated our model at
model at various competition and
competition and exhibition like at IIT,
exhibition like at IIT, allegeretto, etc.

7. LEARN NOW
Gain creator:
Ease of work
because of
wirelessness.
One time selling to
municipal
corporation.
No action is possible unless
water spills out.
Monitoring and prediction
are absent
Pains:
Job:
He need to install, monitor and
take necessary action
Gains:
The tedious work is now
easiest work.
Proper maintenance is
possible .
Features:
Real time monitoring.
Alert generation
software.
Prediction system.
Pain relievers:
Due to rise and fall
detection the system we
get continuous date
ensuring proper monitoring
and necessary action

8. LEARN NOW
5. Market & Opportunity
Know, or at least attempt to predict, the size of your target market
Target maket:
Researches showed that the industries have sufficient amount of capital to invest on its resources so they are most
to invest on its resources so they are most likely to get proper value as well as quality where as a typical upper
as well as quality where as a typical upper middle class and high class people are more likely to get the most efficient
people are more likely to get the most efficient one as well as one with most affordability and quality so they are our
with most affordability and quality so they are our target consumer.
In country like India the market area for this model is much more than that of other western
more than that of other western developed countries.Our targeted customers will be from
targeted customers will be from
1.Industries
2.Plants
3.Gated communities
4.Apartment complex
5.Municipal corporation

9. Market analysis
SAM
SOM
NICHE
Serviceable Addressable Market
(SAM):
It mainly include apartment
complex and market complex i.e
basically upper middle class and
high class buyer.
Serviceable obtainable Market
(SOM):
India have cities where
infrastructure is not as good as
that of foreign so we can address
them i.e., odisha , assam , etc.
NICHE:
Smart cities like Bhubaneswar,
Rourkela, delhi, etc can be
addressed as they are emerging
smart cities.

10. The customers are
facing waterlogging
issue causing late at
workplace and
scenery destruction
Peoples generally try to
avoid the problem
through denial as
alternatives are
expensive one
Our product is capable
of monitoring water
level in real time and
sent alert if required
Wirelessness
Larger area
coverage
we can patent this and
force them to use other
resource which might be
expensive one.
We can reach to
customer by means of
advertisement and
public events alone with
marketing team
Till this date no fully
implementation is
done except few
infrastructure
changes.
Our customer are
municipalities and
gated communities,
apartment complex
etc.
Our most valuable
customer ia
municipal
corporation
Lean canvas

11. LEARN NOW
6. The Technology/Innovation
Describe how are you planning to solve the problem
Technology Readiness Level (TRL):
TRL level 3.
We have successfully completed research part and also
research part and also made the working prototype and
working prototype and tested it in real life condition. Just with
real life condition. Just with further support we will move in
further support we will move in lab testing phase and then
testing phase and then prototype testing in operational
testing in operational environment
Intellectual Property (IP) component:
(IP) component:
As we are in developmental phase so we
developmental phase so we do not have
do not have any type of IP such as patent,
IP such as patent, copyright or
copyright or trademarks.
Road Map for going forward:
Our next goal is to make the model lab ready and then test it it deployable condition i.e.

12. LEARN NOW
7. Competitive Landscape
What are the alternative solutions to the problem you are trying to solve?
Our product provide a wireless system using IoT so
system using IoT so our product is unique in itself in
is unique in itself in india .
Our probable competitors are systel instrumentation
The distinction factor of our model from our
model from our competitors are
1.Wirelessness due to IoT
2.Affordability
3.Larger area coverage
4.Easy installation and maintainance.
Barriers to entry –
1.Capital funding
2.Testing environment
3.production/manufacturing lines
4.IP generation.

13. 8. Business Model
1. Subscription model:
Once we installed hardware then we can charge them on subscription model to use ai features
like prediction based on weather forecast.
2. Manufacture model:
For installation of sensors and connectivity we can charge the profitable amount at once .
3. Pitch to government model:
We can pitch to government agencies like municipal corporation for a lump sum amount.

14. LEARN NOW
10. The Team
Show the people behind the idea and briefly describe their role
Team lead
Name: Sourav Kumar jha
Trident academy of
technology
ETC 3rd yr (Student)
1 year experience
Name: Soumya Ranjan
Pradhan
Trident academy of
technology
ETC 2nd yr (student)
1 year of experience
Mentor
Name: S K Mohammed Ali
Trident academy of
technology
Professor
18 yr of teaching experience

15. Thankyou