Social Research: Understanding Filmmakers

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SOCIAL RESEARCH:
 
Understanding
Filmmakers

About The Research
This research is done to understand the digital
universe of filmmakers.
The Methodology

Collection: Conversations around filmmaking from
social media channels are collected.

Cleaning: Irrelevant data is removed to improve
our data quality.

Categorization: Similar data is categorized
according to the criteria chosen for the purposes
of this research.

Analysis: Data is analyzed to find patterns,
connections and insights.
Table of Content
3-4 5-42
43-63
Overview Main Categories
Lifestyle Analysis

Overview Timelİne
Overview: How We Treated Data
Twitter and YouTube conversations with
the keywords related to the filmmaking
world were collected. Previously, it was
reduced to 20K with the first
elimination. Afterward, 3,780 valuable
data were obtained by taking a sample
of 5K for analysis and processing in
terms of significance and consistency.
DATA

COLLECTION
After data elimination part to get
the useful information we need
from the big data, we captured
total of 3,780 conversations to
analyze.

DATA
 
ELIMINATION
We analyzed the data under 5 main
categories:

• Technical Issues

• Concerns

• Education

• Inspirations

• Emotional Challenges

DATA
 
ANALYSIS

While 54% of the total 3,780 shares are
YouTube content, 46% are Twitter
content. While Technical Problems stand
out in the main categories with a share
of 47%, this category is followed by
concerns and education categories.
Overview Timelİne
Overview: Main Categories
Concerns

(1,116)
This category includes the positive and negative opinions of
filmmakers about the film school, masterclasses and free
courses.
Inspirations

(207)
Education

(555)
This category consists of content in which filmmakers share their
emotional challenges.
In this category, there is "inspirations", which is the subject that
filmmakers enjoy talking about on social media the most.
Emotional
Challenges

(120)
Technical
Issues

(1,782)
This category consists of content in which filmmakers share
their financial, emotional and social concerns.
This category includes the problems and challenges that
filmmakers have experienced in technical issues such as sound,
image, light and equipment.
Twitter
%47 YouTube
%53
Data Sources:

MAIN
CATEGORIES
3,780 consumer opinions

Technical Issues
This category has 1,782 shares in total
Among the total shares, the most talked
subject is Technical Issues. We examined
this main category in 3 primary phases.
While pre-production is the most
problematic process for filmmakers, this
process is followed by the shooting
process with a rate of 33% and the
post-production process with a rate of
9%.
Post-Production Process
%9
Shooting Process
%33
Pre-Production Process
%58

They have to know everything. From audio settings to image, from
editing to screenwriting, from casting to legal requirements. In the
middle of communication "It is very difficult for you to learn all this
alone, we have brought them all together to make your job easier."
message can be given.
Insight
They have to deal with the whole
process.

When talking about cameras, microphones, location, background
settings shooting techniques, many filmmakers forget the main
story and ignore the main idea of the movie and the importance of
storytelling. The experienced filmmakers emphasize that technical
details are essential, but the main idea and story of the film are
more important.
Insight
Some filmmakers who deal with
technical details too much sometimes
overlook the importance of the story
and the movie.
I honestly think it's 95% creative 5% technical. Lots of great
filmmakers do spend time and effort with technical things, but that's
because they've already focused a great deal of effort onto the
creative side. Technical stuff is just the sprinkles on top of a cake.
“ ”

Equipment
Screenwriting
Budgeting
Team-Casting
Legal Requirements 15
69
109
321
517
Technical Issues

Pre-Production
This category has 1,031 consumer reviews in total
The most talked about topic in the
pre-production phase is equipment.
Filmmakers have questions about
many pieces of equipment, from
cameras, lenses and mics to
computers and lighting. At the same
time, another problem of the
filmmaker who also has problems with
screenwriting is budgeting.
• Camera, Lenses,
Tripods 367

• Mics and Recorders 83

• General Equipment 30

• Computers 22

• Lights 9

• Film 6
• Suggestions 195

• How to 114

• Complaints

5

• Importance 5

• Story Board Usage 2
• Indie Budgeting 37

• General 34

• Casting 16

• Fundraising 13

• Equipment

9
• Building The Team 57

• Team Management 12
*
gofundme.com
50%
31%
7%
11%

Digital Universe of Filmmakers
April 2021
Camera, Lenses, Tripods Mics and Recording
General Equipment Computers
Lights
Conversations about this title includes the posts where
the filmmakers ask each other questions and make
suggestions on the use of the mobile phone camera in
filming, the best quality cameras, the most affordable
cameras and lenses, the most useful tripods.
The conversations in this title cover the posts where
filmmakers who want to achieve better quality and clean
sound ask each other questions about microphones and make
suggestions about microphone and recording techniques.
Under this title, there are general questions of
inexperienced filmmakers who have just started
filmmaking about equipment and their usage.
Experienced ones make suggestions to these filmmakers.
Computers used in the filming process are also very
important for filmmakers. Under this title, they are looking
for a computer suggestion that is both affordable, fast and
can get the job done.
Filmmakers, who attach great importance to lighting, exchange information with each other about the correct use of light.
Experienced filmmakers, on the other hand, give suggestions to the inexperienced about the tricks of lighting.

April 2021
Suggestions How To
Complaints Importance
Filmmakers who have difficulties in screenwriting
seek support from other filmmakers in this
regard. They seek advice on how to improve
themselves. Other filmmakers who think they are
good at screenwriting offer suggestions on this
issue.
Under this title, there are posts where
experienced filmmakers suggest articles and
content on “How to screen write a movie” and
“how to be successful in screenwriting” to those
who are inexperienced and have problems in this
regard.
In this title, we have collected the posts of
filmmakers who have difficulties in screenwriting
and complain about it. Filmmakers who think
they are unsuccessful in screenwriting are both
angry and upset about this.
Under this title, filmmakers emphasize the
importance of screenwriting in film. They love to
talk at length and share their experiences with
inexperienced filmmakers.

April 2021
Indie Budgeting General
Casting Fundraising
Equipment
Under this headline, filmmakers who want to
make indie movies talk about how much they
should spend in this process, the total cost and
average return of indie movies.
Inexperienced filmmakers who have just started
filmmaking are having trouble with general
budgeting. They are trying to calculate the total
cost of the whole process, from casting to
equipment, from audio to video. Under this title,
there are general concerns and problems of
filmmakers regarding budgeting.
Especially how much the casting will cost in total
is a question mark. Filmmakers who are just at
the beginning of the road do not want to pay too
much for the actors. For this, they are looking for
ways to complete the casting process in the
cheapest way possible.
Under this title, there are the posts of filmmakers
who have trouble with the budget and ask how
they can find funds or raise funds. Those who are
experienced in this field recommend the
"gofundme.com" site to the inexperienced.
Filmmakers who could not afford some important equipment such as cameras and microphones searched for
cheap equipment and demanded suggestions gathered in this category. Filmmakers complain that quality
equipment is too expensive.

Cameras, lenses, tripods, and microphones… Equipment selection is
essential for filmmakers. Especially beginners are pretty undecided
about whether they should buy cheap, second-hand, or advanced
equipment in their equipment selection.
Insight
Finding the right equipment and using
this equipment is the most shared
subject in the pre-production process.
I am just starting into filmmaking. What camera do you recommend to a
beginner? I am thinking about a canon or a Panasonic. The most I can
spend right now is $600. Thanks for any help you can give me.
“ ”
50% of the reviews of pre-production process

Filmmakers are looking for courses and groups where they can
brainstorm to improve themselves on this subject. Inexperienced
filmmakers also ask other filmmakers for screenwriting suggestions,
while experienced ones share screenwriting tips titled "how to."
Insight
Screenwriting is one of the most
challenging issues for filmmakers.
Meanwhile i'm here, waiting for inspiration for a script since 4
years (I'm not a screenwriter, but budget filmmaking means
also do multiple things at a time)
“ ”

Filmmakers who invest a lot in the film industry get their reward to
seek advice from more experienced ones on budgeting and
fundraising. Inexperienced filmmakers need clear information on
budget items. There are very unpredictable budget requirements
for people who have never made and finished films before.
Insight
New filmmakers who have to spend all
their savings on shooting, equipment
and casting complain of the high cost.
It was a $4 million budget lol. I feel like a lot of the films I
thought were "indie" or "low-budget" actually were the
complete opposite. So it's a little disappointing to realize how
much money it really takes to make a movie, microbudget or
further.
“ ”

Filmmakers need funds to complete and release their work.
Inexperienced filmmakers, on the other hand, are pretty ignorant of
finding and raising funds. They need people and institutions to
guide them on how to do these things.
Insight
Finding and creating funds is a
significant challenge for filmmakers .
Why aren't filmmakers advocating to the various guilds to have
programs that would support up and coming filmmakers for
those $10K and $100K budgets? Wouldn't working with the
guilds make things easier in some respects and eventually
make it easier to sell because the film was made by
professionals or up and comers?
“ ”
12% of the reviews of budgeting process

Setting up and managing to cast is difficult for filmmakers. Finding
the times when all the actors are available, the actors' last-minute
cancellations, the actors and actresses who promised and then
didn't come to that day cause filmmakers to complain about this.
Insight
Finding actors and actresses for their
movies is another challenge for
filmmakers.
Listen people, ask someone you can trust that will show up. You
have no idea how many friends will say, "Dude I wanna be in a
movie!" then comes the day of filming, "Oh man sorry I got
stuff."
“ ”
Idea: Can we cooperate with casting databases to deliver a discount for
7% of the reviews of production process

Finding actors is quite a challenging issue for filmmakers. They are
trying to get support from acting school students to reduce their
costs. In this cooperation, both acting students gain experience and
filmmakers do not spend much. There is a win-win situation.
Insight
They seek help from acting school
students to reduce the cost of casting.
Some acting students are still willing to work for the
experience, as it will help them to grow. Some of them might
ask you for a demo reel or a few of their scenes to keep as
payment (or you can offer them that when asking to work with
them) that they can use for auditions.
“ ”

Filmmakers who need to deal with legal issues such as the
permissions required for the location where the film will be shot and
the unauthorized shooting of people other than the actors share
information with each other on these issues.
Small Insight
Obtaining the necessary permissions for
the film is one of the processes that
make filmmakers struggle.
When doing shots in public such as they did in the first film,
how do you handle permissions from innocent bystanders?
“ ”
1% of the reviews of production process

April 2021
The most considerable problem filmmakers
experience during the shooting process is
related to the image. Apart from filmmakers
who have problems with technical details
such as framing, visual stabilization, color
grading, 56 filmmakers share their
challenges about the audio settings and
recording. The storytelling part is also
among the main problems in shooting
processes.
Image
Audio
Storytelling 56
56
478 • Framing 289

• Visual Stabilization 128

• Color Grading 32

• ISO

10

• Shutter speed 10

• Finding the Right
Angles 9
• Recording Techniques
37

• Audio Settings 11

• Low Budget Recording
8
• Storytelling Techniques
24

• Suggestions 18

• Importance of
Storytelling 14
80%
20%
20%
Technical Issues

Shooting Process
This category has 590 consumer reviews in total

April 2021
Framing Visual Stabilization
Color Grading ISO
Shutter Speed
Framing is also a very controversial subject for
filmmakers. Whether the movie will be of higher
quality at 24fps or 60fps is among the discussed
topics. Besides, inexperienced filmmakers
question which is the right framing.
One of the problems faced by filmmakers is
visual stabilization. Under this heading, the
problems experienced and their solutions are
discussed. Filmmakers who want to avoid shaky
footage want to achieve a higher quality image.
Questions and suggestion requests of
inexperienced filmmakers who have just started
filmmaking about color grading and color
correction are under this heading.
Filmmakers' shares about ISO adjustments and
ISO values are collected under this heading. At
the same time, some filmmakers state that they
have problems with this.
Filmmakers' shares about shutter speed are
collected under this heading. Filmmakers talk
about how to choose correct shutter speed in
their films.
Angles
Finding the right angle is also an important issue
for filmmakers. Under this heading, there are
information sharing and questions about the
shooting angles of the filmmakers.

April 2021
Recording Techniques Audio Settings
Low Budget Recording
Under this heading, there are questions and
exchanges of information about the recording
techniques of filmmakers. Beginner filmmakers
seek ways to achieve better sound quality, while
experienced filmmakers try to guide them.
Under this heading, filmmakers are giving audio
tips to each other while talking about setting
audio levels.
Filmmakers who cannot afford some film equipment are in search of low budget recording methods.
While these filmmakers also ask questions about cheap but quality equipment, experienced
filmmakers tell them how to do it cheaper and better.

April 2021
Storytelling Techniques Suggestions
Importance
Under this title, there are questions and
exchanges of information about the storytelling
techniques of filmmakers. Filmmakers who are
experienced in storytelling and think they are
good at it, tell others how to improve themselves
in storytelling and storytelling techniques.
Filmmakers who have difficulties in storytelling
part seek support from other filmmakers in this
regard. They seek advice on how to improve
themselves. Other filmmakers who think they are
good at storytelling offer suggestions on this
issue.
Under this title, filmmakers emphasize the importance of storytelling in a film. They love to talk at
length and share their experiences with inexperienced filmmakers.

Filmmakers question how they can specialize in this field by sharing
these problems with other filmmakers. Framing is pretty
challenging for many filmmakers. Whether the movie will be of
higher quality at 24fps or 60fps is among the discussed topics.
Insight
The issue filmmakers have the
most problems in the shooting
process is framing.
One thing I always wonders about: what if I shoot at 60fps
and in my composition, I change it to 24. Will it work?
“ ”
60% of the issues about image

Another problem with filmmakers is shaky footage. While
filmmakers share their problems with visual stabilization, they also
try to find solutions to these problems. The filmmaking story begins
with non-technological but vital products such as tripods and
stabilizers. Those who do not know this will learn on the road.
Insight
Shaky footage is the
filmmakers’ one of the biggest
nightmares.
I'm still very new to filmmaking and trying to do my best with
shaky footage. This situation annoys me, it has become my
nightmare. Any suggestions?
“ ”
27% of the issues about image

Quality sound is as essential as the quality image for filmmakers.
Therefore, they consult each other about audio settings while
exchanging information about the proper recording techniques.
Insight
It is very important for them to
reach a quality and clean sound.
I plan on recording audio in a noisy truck stop. I have used a decibel
meter and, at times, read over 90 dB inside the cab of my truck. The
exterior noise reaches about 105 dB just outside the window. So, I am
wondering how I can reduce the ambient noise of idling diesel engines
without asking the drivers to turn off their trucks?
“ ”
20% of the shooting process

Storytelling is as essential as screenwriting. Experienced filmmakers
emphasize the importance of storytelling as well as the story itself
while telling inexperienced people about storytelling techniques.
Insight
Many filmmakers need support
with storytelling.
The lack of story/message is the number one mistake for me, I
am sick and tired of all those videos and films with cool images
and cuts but empty in the story terms; that is the most difficult
part of cinema and storytelling; to create something
compelling. I have seen Iranian movies done with almost no
money but they have a great story.
“ ”
20% of the shooting process

Technical Issues

Post-Production
This category has 161 shares in total
April 2021
After the filming is over, the most
challenging issue for filmmakers is
audio settings. Apart from the
filmmakers who have problems with
sound design and sound effects, 48
filmmakers share their issues in
editing. Music selection and
selection of the musicians are also
critical decisions for filmmakers.
Audio Settings
Editing
Music
Filters and Effects 9
25
48
79 • Sound Design 47

• Sound Effects 27

• Audio Editing 5
• Editing Tools and Software 27

• Techniques 13

• Complaints (time-consuming) 8
• Music Preference 17

• Importance of Music 6

• Level of Music 2
49%
30%
15%
6%

April 2021
Sound Design Sound Effects
Audio Editing
Under this heading, there are questions and
exchanges of information about the proper
sound designs in films. Beginner filmmakers seek
ways to achieve better sound design, while
experienced filmmakers try to guide them.
Sound effects are also a very important issue for
many filmmakers. In this title, there are
conversations where filmmakers are looking for
different sound effects and sound effect tools
that they can use in their movies.
Audio editing is another part of the process. In this title, filmmakers are talking about how to do
editing. Questions and suggestion requests of inexperienced filmmakers who have just started
filmmaking are answered by the experienced ones.

April 2021
Editing Tools and Software Editing Techniques
Complaints
In this title, filmmakers are looking for easy-to-
use and effective editing tools and software.
Filmmakers offer each other the editing tools
they use.
Under this heading, filmmakers are giving
advices on editing techniques to each other and
beginner filmmakers are asking questions about
the topic.
Some filmmakers state that editing takes days and sometimes weeks, and they say they have a hard
time in this process. Editing time has turned into a nightmare for them and they are very complaining
about it.

April 2021
Music Preference Importance of Music
Level of Music
The soundtrack to be used in movies is important
for filmmakers. In the conversations under this
title, filmmakers discuss which genre of music
they can use in their movies and await
suggestions from other filmmakers on music
selection.
Under this title, filmmakers emphasize the
importance of the music and soundtrack in
a film.
The level of this music is as important as the music. In this title, filmmakers talk about the level of
music and discuss what the right level could be.

Sound design is fundamental. There is a point of view that the
sound must be good for the movie to be good. Filmmakers who
have problems with sound designs and effects after filming find the
solution to get advice from more experienced filmmakers.
Filmmakers need a guide on this issue.
Insight
Sound design and the use of sound
effects are a question mark for some
filmmakers.
I think because people don’t understand the importance of
sound design at the beginning just like me. When I started I
used to focus more on visuals and flashy transitions.
“ ”
59% of the issues about audio settings

Editing is one of the most shared topics in the post-production
process. After filming is finished, filmmakers look for an easy-to-
use and effective editing tool. They get advice from other
filmmakers on this issue.
Insight
It is essential for them to find the
right editing tool or software after
the filming.
hat software do you use for editing your video? Im looking for
a user-friendly software. Additionally, how do you make sure
the audio fits the video exactly?
“ ”
56% of the issues about editing

For some filmmakers, the editing process has turned into a
nightmare. Filmmakers who have been dealing with editing
sometimes for weeks complain that this process is very tiring.
Insight
Many filmmakers complain about
the editing process, as it is both
very tiring and time-consuming.
I have a Mavic Air and don’t fly it because I do not know how
to edit the video and when I try to do it takes forever. I did
download DaVinci Resolve and watched some YouTube tutorials
but feel nervous about it. Please offer any advice and or online
courses on video editing?
“ ”
17% of the issues about editing

Filmmakers are also very selective about the soundtrack to be used
in the film. Apart from those who emphasize the importance of the
music used, some think about what kind of music they should use
and consult other filmmakers.
Insight
Finding the right music choice and
musician is another challenge for
filmmakers.
I'm in the same situation as you were, making videos for a
church kinda and it's totally not my style of videos that I want
to make but I'm just starting out so... My problem is that I don't
know what kind of music to use in these kinds of videos and I'm
spending so much time trying to find some, any tips?
“ ”
15% of post-production process

Summary of
Technical Issues
April 2021
Equipment selection, screenwriting, image quality-shooting techniques,
storytelling, editing and audio settings come to the fore in the difficulties faced by
filmmakers regarding technical issues.
Pre-Production Shooting Process Post-Production
Legal requirements
%1
Casting
%7
Budget
%11
Screenwriting
%31
Equipment
%50
Storytelling
%10
Audio
%10
Image
%80
Filters and effects
%5
Music
%16
Editing
%30
Audio settings
%49

Concerns
This category has 1,116 shares in total
April 2021
There are 1,116 posts in this category
where filmmakers share their
emotional, social, and financial
concerns. Of course, the biggest fear of
filmmakers is not being heard and not
seen. For this reason, they share on
social media the dream of taking part
in festivals and competitions. Another
concern is finding audiences after the
movie is released.
Festivals and competitions
Finding audience
Unpaid investment
Making money from the work
Networking
Distribution 7
19
42
75
205
768
Self-promotions
68%
7%
18%

The biggest concern of filmmakers who try to include their films in
important film festivals and competitions is not getting the reward
for their efforts. Filmmakers dream of taking part in festivals and
receiving awards with their films.
Insight
They want to be seen, heard and
appreciated.
I submitted my first short into a first film festival and
apparently, one of my other films I directed is in the quarter-
finals 😳 in a LA film festival.

One step closer to being a known director.
“ ”
68% of the concerns

Filmmakers frequently promote their films on social media to find
the audience, increase their viewing rates, and receive criticism
from more experienced filmmakers and professionals.
Insight
They promote their movies on social
media to find an audience, get
criticized, or be admired.
I used a lot of techniques from this video thanks for all the help
if anyone wants to watch my most recent movie drop down in
the comments and say how you felt😁
“ ”
18% of the concerns

Filmmakers state that they put a lot of effort into their work and
invest a lot, and on the other hand, they say that they are afraid of
not getting the reward for these investments. One of their biggest
worries is that their labor is wasted.
Small Insight
One of the biggest fears is not being
able to get their financial and moral
investments in return.
Though: invest a lot of time beforehand to learn about the
camera, invest money to get extra equipment and take the
time to edit the footage. And pray that all the money you spent
will come back. Its really stressful man.
“ ”
7% of the concerns

Not being able to earn enough money at the end of their
filmmaking career that they started by making great efforts and
spending. The fact that filmmaking is not a guaranteed job is one of
the issues that make filmmakers quite anxious and discourage them
from time to time.
Small Insight
Not making enough money from the
work they love has also become an
emotional burden for filmmakers.
It's really hard to earn money in here. I was once offered a job
that would only pay me 35$ a month. (You kidding me ? That's
the cost of basic earpods)
“ ”
4% of the concerns

Filmmakers emphasize that work is important in this sector, but the
network is more important. According to them, no matter how
successful you are, you cannot rise if you do not meet important
people in the sector. For this reason, they are looking for ways to
connect with important people in the industry.
Small Insight
Filmmakers who do not have sufficient
networks question how they can meet
important people in the sector.
Studying film and other art forms, observing life and human
behavior or working on little short films and experimenting
with your equipment is definitely very helpful. However, I think
that finding people and networking is quite difficult if you live
somewhere that isn't a popular place to shoot at.
“ ”
2% of the concerns

Education
April 2021
Education in the filmmaking industry is also part of the
process. 21% of the shares in this category are about film
schools, and 74% are about online courses. In 5% of the
posts, the filmmakers who have just entered the sector
ask, "What kind of education should I get, how should I
start education?" Includes themed shares.
Advice Requests
%5
Online Courses
%74
Film Schools
%21

April 2021
In 401 of the 412 content related to online courses, it
is seen that experienced filmmakers recommend
these courses to those who are inexperienced and
want to learn about online courses. At the same time,
4 filmmakers suggest free courses instead of
masterclasses, 7 filmmakers question which courses
should be preferred.
401
4 7
Recommended Courses
Free
Courses
Masterclass
Suggestion Demands
Education

Online Courses

Education

Masterclass - Filmmaking

Appreciation Status Update Expectation Discussion Recommendation Complaint
39%
34%
13%
7% 7%
1%
These posts generally posted
for signalling to others ‘’I took
these class’’
Expected topics and
instructors
People mention filmmaking courses of
Masterclass with high appreciation. They
indicated that these courses are inspired
themselves. Only few of the are criticizing or
complaining the courses.

Also they are sharing that they are taking these
courses as status updates. Showing to others is
one of the motivation for taking these courses.

Not only filmmakers, but also common people who are interested
with films consume these contents. Filmmaking masterclass are
evaluated as a good alternative for Netflix by some people. For
these people, watching informal contents about filmmaking is a
good option for lockdown.
Insight
Masterclass courses for everyone.

Martin Scorsese David Lynch Jodie Foster Werner Herzof Ken Burns Ron Howard Aaron Sorkin Peter Jackson Spike Lee Mira Pagli Nir Quentin Tarantino Zack Snyder
%2
%2
%2
%3
%3
%3
%6
%6
%7
%7
%8
%11
Martin Scorsese is the most mentioned famous instructor with 11% and David Lynch is following him with
7%. Famous directors are taking more attention. Also some people demand masterclass from other
famous directors like Peter Jackson and Quentin Tarantino.

Education

Masterclass - Filmmaking

This category has 88 consumer reviews in total

Insight
Masterclass courses are mentioned
with celebrities, mostly!
Most of the posts that mention about masterclass courses on
filmmaking definitely mention famous names within 70% of them.
One of the motivations to buy these courses is to learn from
famous and expert people and to establish an indirect connection
with them.
62 of 88 posts

Appreciation s Status Updates Recommandations Expectations Discussions Other
%3
%5
%8
%14
%28
%42
Masterclasses about screenwriting are mention
with high appreciation as well. Some of people
who took these classes indicate that these classes
are very helpful and inspired.
 
 
People recommend these classes to each others
and they express their expectation.
 
 
Some of people compare these classes with Netflix
showed and indicated that these classes are better
than Netflix.
Education

Masterclass - Screenwriting


Insight
Aaron Sorkin classes are highly
appreciated
The audience liked the screenwriting content presented by Aaron
Sorkin. Most of them entirely completely admired him.
Admiration for Aaron Sorkin is dominant in his masterclass posts
about screenwriting.

Insight
Status Updates: I learned
screenwriting via masterclasses.
Some of people state that they can overcome scriptwriting
process thanks to the masterclass. Testimonials would be useful to
convince people who have difficulties with screenwriting to take
our courses.
22% of Masterclass- screenwriting category

Filmmakers who do not go to film school state that they prefer
masterclasses. In addition, other filmmakers are recommended
to attend masterclasses to inexperienced ones.
Insight
Masterclasses are very popular with
filmmakers.
I am doing this screenwriting course at the moment and it is BRILLIANT.
Run, get your space before it sells it. It’s great fun, Holly is so helpful, and
it gives you a whole new perspective on approaching writing, both for the
screen, but also writing in general. I totally recommend it.
“

Education

Film Schools
April 2021
While 53% of the total 114 posts about
film schools are negative, 47% are
positive. While negative comments
emphasize the importance of gaining
experience in real life instead of going to
film school, the necessity of getting a
proper education in film schools stands
out in positive comments.
%47
%53
Experience is better
Waste of time and money
Too expensive
Courses are better
Limiting your imagination
Very dull
Learning properly
Wish to go
Networking
Feedbacks from professionals
Keeps you focused
Ease to get a job 1
2
6
6
7
31
3
3
4
7
11
33

For these filmmakers, it is more important to educate themselves in
real life and gain experience rather than going to school. They do
not recommend film school to other filmmakers who are
considering going to film school.
Insight
Many filmmakers state that film
schools are a waste of time and
money.
I don't know if it's gonna help or not, but by going to film
school you stay conventional. Plus, it's a lot of money for a very
narrowed industry..! Also it’s a waste of time!
“ ”
18% of the negative comments about film
schools

The chance to learn from the professionals is the greatest
motivation of filmmakers who are considering going to film school.
For these filmmakers, learning properly is very important.
Insight
The biggest motivation for choosing
the film school is to learn from
professionals and get feedback from
them.
One big advantage of film school is, that you get a constant
feedback from educated / well experienced people. You need
is going to a film making school. You won't do anything with
these stuff if you dont know how to use it.
“ ”
70% of the positive comments about film
schools

Networking is very important for filmmakers. For this reason, going
to film school means being able to meet professionals closely and
be with other filmmakers who share the same dream with them.
Insight
Another motivation is to meet other
filmmakers who share the same
dream with them.
My feeling is that If I were you, I would go to film school.
Simply to be surrounded by so many other ppl with the same
passion, but also at a similar level of experience, I think would
accelerate your development exponentially.
“ ”
11% of the positive comments about film
schools

Emotional

Challenges
April 2021
There are a total of 120 Content in this
category where filmmakers share their
emotional challenges. The biggest
emotional challenges come to the fore as
being too perfectionist and finding one's
job worthless, not being able to pay off
hard work, stress, and being discouraged
by the lack of support from the family.
Too much perfectionism
Hard working & stress
Getting Discouraged
Creativity
High competition
How to start
Low communication skills 2
2
5
22
25
26
38
21%
31%
20%
18%
4%

Filmmakers want their work to be perfect in every sense. When
they compare their own films with other films, they think that their
work is worthless; they do not continue the process and leave their
films halfway.
Insight
Because of too much perfectionism,
they find their completed work
worthless and give up releasing.
Maybe the biggest mistake of all of us is not going for it, not
trying, not posting, because we think you are unworthy, not
good enough. Actually, there is no need to be such a
perfectionist.
“
31% of the emotional challenges

It is very important for filmmakers to be supported and
appreciated. When their family and friends don't value their work
enough and see it as unimportant, they are discouraged and feel
lonely on the road.
Insight
They feel lonely when they see that
their friends and family aren't
supporting them.
My parents are always telling me that I need professional
training but I keep telling them that a lot of people are self-
taught. They keep getting mad at me when I spend all my
money on equipment. Me and my parents are always arguing
about me spending all my money on equipment. Do your
parents try to tell you how to spend your own money?
“ ”

Doing what has never been done, developing creative ideas is the
dream of every filmmaker. However, sometimes they have great
difficulties in creativity, and they lose their enthusiasm by getting
caught up in the belief that everything that can be thought has
been thought and done.
Insight
They have significant difficulties with
creativity. They may get the idea that
"everything is already thought out."
I struggle with finding ideas. I really want to start making
shorts but can I ask you, how do you find so many stories so
fast? One per week is mind-blowing! I'm having trouble even
coming up with one!
“ ”

While high competition can trigger filmmakers in a good way, it can
also cause them to put too much stress and lose their hope.
Small Insight
High competition can be very stressful
for filmmakers.
I wish made more mini-movies in school instead of trying to compete with
the other students and filmmakers.
“

Inspirations
April 2021
In 207 of the posts, filmmakers talk about
the directors, writers, actors, and
characters that inspired them. They like to
talk about it because they are just starting
the way and can tell themselves and their
visions through inspirational directors,
characters, and stories.

Considering the filmmakers who love to
share and talk on this subject, content such
as "inspirational characters, actors, movies"
may be necessary in social media
interaction.

LIFESTYLE ANALYSIS

OF

FILMMAKERS

Filmmakers are the dominant
male group by 59%. Mainly
after 24 years, people focused
on filmmaking. Also, there is a
possibility that people start to
label themselves as a
filmmaker after 24 y.o.
Demographics
41%
59%
1%
8%
46%
37%
7%

Female filmmakers are
clustered at a younger age
than men. The age group with
the most male filmmakers is
between the ages of 35-50,
with 45%. Could men be
entering the industry later or
producing products later?
Age Distribution of Women
Age Distribution of Men
April 2021
2%
14
%
55
%
27
%
3%
4%
41
%
45
%
11%
Demographics

The most prominent interest of
the audience is the cinema with
85%. In addition, the second
most exciting topic is celebrities
and the entertainment world.
The contents interacted within
this topic are also related to
the cinema.
Interests

Filmmakers are highly sensitive to
political issues. They interact with the
news or posts which are related to
racism or contemporary political
issues. IndieWire stands out as a
prominent source for this type of
news.
Interests

Activism in
Cinema

As reported social research phase,
filmmakers from every level are
interested in famous actors and
actresses. They are following the
latest news about them.
Interests

The Hollywood
Reporter

For filmmakers, the theater is a
visual art branch that never
breaks off. Issues such as
developments about theater
artists or opening theaters are
the subjects that the interaction
with theaters focuses on.
Interests

Theater Love

Regardless of the art branch, the
awards are an exciting area.
When filmmakers see posts about
the awards, they can't help but
interact.
Interests

Awards

Under civil society, animal right
is one of the most focused
issues. Sides of a Horn is one of
the spectacular examples of
their interest in animal rights.
Interests

Animal Rights

Interests

LGBTQ Rights
LGBTQ movements have
shaken the world for a while.
LGBTQ rights are not new for
filmmakers. They have been
covering this subject in their
movies for a time and reacting
to the news and social
developments on this subject.
Generally, filmmakers are
liberal and progressive.

Pop music is the most preferred
genre by filmmakers. Rock and
Hip-Hop are following Pop music
very closely. We observe that
posts that are interacted with on
music are also reward-focused.
Interests

Pop Music

In terms of interests, women and men
differ little from each other. While
gaming is one of the top 10 interests
for male filmmakers, women are
interested in literature and
documentary issues, unlike men.
Interests of
Men
Interests of
Women
Interests

In the TV Shows category,
mostly the programs in the
comedy category are watched.
Fox News is a program that is
followed and interacted
frequently.
TV Shows

Interaction with posts about
famous, popular comedy programs
is high. It should also be underlined
that they interacted with comedy
shows and award nominations.
TV Shows

Comedy

The dramas that have influenced
the whole world have also
influenced filmmakers. House of
cards, known for its political
references,

Productions such as Killing Eve
and This is Us, known for their
originality, are on the filmmakers'
watch list.
TV Shows

Drama

Filmmakers are a mass that lives
its daily life with a focus on
cinema. 6 of the 10 news
channels he follows most are
directly related to cinema. This
shows us that cinema is at the
center of their daily lives.
News Channels
 
Cinema First

News Channels
 
In the context of culture and arts,
cinema is at the center of their
interest. Potential business
partners that can reach the target
audience in the context of movie
news and advertisements.
Technology and
Science
Culture and
Art

Brands
Brands, TV series and film
publishers that filmmakers
interact with the most. Never
before have we seen a single
type of brand stand out this
much in any study. Their work,
hobbies and social life are all
about movies.

Brands
Netflix is the most interactive
streaming platform. HBO and CBS
are following it. On the other hand,
target audience engagement tools
such as filmmakers interact more
with YouTube than Instagram.
Buffer is also used for audience
engagement.
Media and
Entertainment
IPTV Platforms
Information and
Communications

Celebrities
It has been observed that
most interacted celebrities are
superstar male actors. Jordan
Peele, who has recently
become famous for his
successful movies, is above the
watch list of the filmmakers
audience.

Celebrities
Actors Musicians
The most interacted celebrities are
actors, many of whom also have
producer identities. Other
celebrities most interacted with are
musicians. Many of the musicians
also have actor/actress identities.

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Social Research: Understanding Filmmakers

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