La presentación "Down and dirty with hreflang" es muy importante a la hora de empezar un proyecto internacional de SEO ya que centra en la etiqueta SEO hreflang

12. 

20. /US/BLUE WIDGETS /UK/BLUE WIDGETS

21. English - Homepage French- Homepage

23. BLUE WIDGETS - $$$
BLUE WIDGETS - £££

24. BLUE WIDGETS
BLUE WIDGETS
BLUE WIDGETS
BLUE WIDGETS

28. <link href="http://www.cnn.com" hreflang="en-us"
rel="alternate" title="CNN" type="text/html"/>
<link href="http://mexico.cnn.com" hreflang="es"
rel="alternate" title="CNN Mexico"
type="text/html"/>

29. According to their hreflang targeting....

30. According to their hreflang targeting....


31. 

32. 

33. SEE HOMEPAGES IN PROTOTYPE.ZIP
•
•
•

35. x-default
https://play.google.com/store/apps/details?id=com.google.earth
en_GB
href="https://play.google.com/store/apps/details?id=com.google
.earth&amp;hl=en_GB
en
href="https://play.google.com/store/apps/details?id=com.google
.earth&amp;hl=en

36. According to their hreflang targeting....

37. 

38. 

40. SEE HOMEPAGES IN PROTOTYPE.ZIP
•
•
•
•
•

43. <link rel="alternate" hreflang="en"
href="http://en.softonic.com" type="text/html"
/> <link rel="alternate" hreflang="it"
href="http://www.softonic.it" type="text/html"
/>

44. According to their hreflang targeting....

45. According to their hreflang targeting....


46. According to their hreflang targeting....


47. According to their hreflang targeting....


48. SEE HOMEPAGES IN PROTOTYPE.ZIP
•
•

50. <link rel="alternate" hreflang="en-gb"
href="http://www.musicradar.com/" /><link
rel="alternate" hreflang="x-default"
href="http://www.musicradar.com/" /><link
rel="alternate" hreflang="en-us"
href="http://www.musicradar.com/us/" /><link
rel="alternate" hreflang="fr-fr"
href="http://www.musicradar.com/fr/" />

51. According to their hreflang targeting....

52. 

53. 

54. According to their hreflang targeting....


55. SEE HOMEPAGES IN PROTOTYPE.ZIP
•
•

57. <loc>https://www.ridgid.com/</loc>
<xhtml:link hreflang="en-US"
href="https://www.ridgid.com/" rel="alternate"/>
<xhtml:link hreflang="en-CA"
href="https://www.ridgid.com/ca/en"
rel="alternate"/>
<xhtml:link hreflang="en-PH"
href="https://www.ridgid.com/ph/en"
rel="alternate" />

58. According to their hreflang targeting....

59. According to their hreflang targeting....


60. According to their hreflang targeting....


61. According to their hreflang targeting....

62. SEE HOMEPAGES IN PROTOTYPE.ZIP
•
•
•
•

64. 

75. SEE THEGUARDIAN.COM AS AN EXAMPLE

79. SMXDI (CASE SENSITIVE)