1. Children and Advertising

2. Consuming Kids Parts 1 of 7 Watch video  http://www.youtube.com/watch?v=JCT7h-jwCWA

4. Ages 8-12 (Tweens) spend $30 billion a year

5. Children up to age 11 spend $18 billion a year

7. Creates brand loyalty at young age

9. $30 million a day (11.2 billion a year) spend on advertising and promotion of tobacco

11. During prime time, only 1 alcohol ad appears every 4 hours

12. In sports, frequency of alcohol ads increases to 2.4 ads per hour

14. Top 10 drug companies made a total profit of $35.9 billion in 2002

15. Children and teenage get message that prescription drugs cure illness and heal painChildren are convinced that a drugs exists for ever occasion—including sexual intercourse

17. Another $2 billion to promoted food products

18. Healthy food advertised less than 3% of time

19. Nearly 20% fast food ads mention toy premium

21. Association between with sexual images and increase in eating disorders with young girls

22. Erectile Dysfunction (ED) ads is higher compared to birth control or emergency contraceptive ads“Children struggle to make sense of mature sexual content, they are robbed of valuable time for age-appropriate developmental tasks, and they may begin to engage in precocious sexual behavior”—Diane Levin

26. http://www.frankwbaker.com/mediause.htm

27. “Policy Statement: Children, Adolescents, and Advertising”. Pediatrics. PEDIATRICS Vol. 118 No. 6 December 2006, pp. 2563-2569 (doi:10.1542/peds.2006-2698). 14 Apr. 2010. http://pediatrics.aappublications.org/cgi/content/full/118/6/2563

29. “Children as Consumer”. Global Issues: Social, Political, Economic and Environmental Issues That Affect Us All. 8 January 2008. Apr. 14 2010. http://www.globalissues.org/article/237/children-as-consumers