SantaFe HealthCare, Inc., based in Gainesville, Florida, is the parent company that oversees AvMed Health Plans, Haven Hospice, SantaFe Village, and SantaFe Senior Living, all serving residents within the state. The not-for-profit company got its start in the early 1980s as a professional association of several North Florida physicians’ offices and hospitals. A few years later, SantaFe bought AvMed Health Plans, among the largest and longest-serving health plan organizations in the state. The acquisition led SantaFe into an expanded area of service, and the company subsequently added an upscale Gainesville-area retirement community called SantaFe Senior Living, which allowed SantaFe to extend compassionate palliative care through the arm of its hospice. The company is now developing the plan for SantaFe Village, an additional senior lifestyle community near its Gainesville headquarters.