So you've learned to love your content, and you're now a master at PowerPoint design...or are you? See if your typography skills are on point with these 10 typography tips for PowerPoint design!

1. TIPS FOR
POWERPOINT
TOP 10
typography

2. Add contrast with weight.1
Slide Title
Lorem ipsum dolor sit amet,
consectetur adipiscing elit, sed do
eiusmod tempor incididunt ut labore
et dolore magna aliqua. Ut enim ad
minim veniam, quis nostrud.
Bolding one part of the text will draw attention to it even if the
fonts are the same size.

3. Slide Title
Lorem ipsum dolor sit amet, consectetur
adipiscing elit, sed do eiusmod tempor
incididunt ut labore et dolore magna aliqua.
Ut enim ad minim veniam, quis nostrud.
Subtitle
Add contrast with text size.
When there are competing elements, change the text size to call
out the more important one.
2

4. Slide Title
Lorem ipsum dolor sit amet,
consectetur adipiscing elit, sed
do eiusmod tempor incididunt ut
et dolore magna aliqua. Ut enim
ad minim veniam, quis nostrud.
Slide Title
Lorem ipsum dolor sit amet,
consectetur adipiscing elit, sed
do eiusmod tempor incididunt ut
et dolore magna aliqua. Ut enim
ad minim veniam, quis nostrud.
DON’T
DO!
Use color to highlight key words.
Adding color to key words is an
effective way to put emphasis
on key points.
But using too many colors is
distracting and will make the
key point unclear.
3

5. Slide Title
‣ Lorem ipsum dolor sit amet,
consectetur adipiscing elit
‣ Sed do eiusmod tempor incididunt ut
labore et dolore magna aliqua
‣ Ut enim ad minim veniam, quis nostrud
exercitation ullamco laboris
Pay attention to line spacing.
Adjust the paragraph spacing to make your text simple to follow. It
it is easier to tell points apart from one another if there’s space
between the bullets!
4

6. DON’T
DO!
Slide Title
Lorem ipsum dolor sit amet,
consectetur adipiscing elit,
sed do eiusmod tempor
incididunt ut et dolore magna
aliqua. Ut enim ad minim
veniam, quis nostrud
exercitation ullamco laboris
nisi ut aliquip ex ea commodo
consequat. Duis aute irure
dolor in reprehenderit.
Sed ut perspiciatis unde
omnis iste natus error sit
voluptatem accusantium
doloremque laudantium,
totam rem aperiam, eaque
ipsa quae ab illo inventore
veritatis et quasi architecto
beatae vitae dicta sunt
explicabo. Nemo enim ipsam
voluptatem quia voluptas.
Slide Title
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do
eiusmod tempor incididunt ut et dolore magna aliqua. Ut enim ad
minim veniam, quis nostrud exercitation ullamco laboris nisi ut
aliquip ex ea commodo consequat. Duis aute irure dolor in
reprehenderit Sed ut perspiciatis unde omnis iste natus error sit
voluptatem accusantium doloremque laudantium, totam rem
aperiam, eaque ipsa quae ab illo inventore veritatis et quasi
architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam
voluptatem quia voluptas.
Consider optimal line length.
Got a lot of text? Break it up in
columns until you have 5-10
words per line.
Long lines of text will look
boring and make it difficult
for the eye to follow.
5

7. Key Message
Overlay text on photos.
Putting text over an image can make all the difference. A photo
can create a greater visual impact and help sell your key message.
6

8. Slide Title
Lorem ipsum dolor sit amet,
consectetur adipiscing elit, sed do
eiusmod tempor incididunt ut et
dolore magna aliqua. Ut enim ad
minim veniam, quis nostrud.
Slide Title
Loremipsumdolorsitamet,consecteturadipiscingelit,seddo
eiusmodtemporincididuntutetdoloremagnaaliqua.Utenim
adminimveniam,quisnostrud.
DON’T
DO!
Choose easy-to-read fonts.
Fonts can set the tone for your
presentation, try different serifs
and sans-serifs for the right feel.
But place readability above
everything else.
7

9. Slide Title
Lorem ipsum dolor sit amet,
consectetur adipiscing elit, sed do
eiusmod tempor incididunt ut et
dolore magna aliqua. Ut enim ad
minim veniam, quis nostrud.
Slide Title
Lorem ipsum dolor sit amet, consectetur
adipiscing elit, sed do eiusmod tempor
incididunt ut et dolore magna aliqua.
Ut enim ad minim veniam, quis nostrud.
DON’T
DO!
Use decorative fonts sparingly.
Certain scripts or decorative
fonts can make your
presentation more interesting.
Use too many and you’ll run
into the problem of having
an illegible slide.
8

10. Slide Title
๏ Lorem ipsum dolor sit amet,
consectetur adipiscing elit
๏ Sed do eiusmod tempor incididunt ut
labore et dolore magna aliqua
๏ Ut enim ad minim veniam, quis nostrud
exercitation ullamco laboris
Use graphic elements with text.
Having interesting or colorful graphic elements like custom bullets
will help lead the eye, and draw attention to your key points.
9

11. Slide Title
Lorem ipsum dolor sit amet,
consectetur adipiscing elit, sed do
eiusmod tempor incididunt ut et
dolore magna aliqua. Ut enim ad
minim veniam, quis nostrud.
Slide Title
Lorem ipsum dolor sit amet, consectetur
adipiscing elit, sed do eiusmod tempor
incididunt ut et dolore magna aliqua. Ut
enim ad minim veniam, quis nostrud.
DON’T (PLEASE PLEASE DON’T)
DO!
Give your text breathing space.
Let your text breathe. Give it enough space from the edge of the
slide, from the content box, and from each other. Omitting these
spaces will make for uncomfortable looking slides.
10

12. CONNECT
WITH US
www.stinsondesign.com @stinsondesign 1.888.960.9851

13. Want more tips?
You might also want to check out:
7 QUICK TIPS TO ROCK YOUR
NEXT PRESENTATION
DESIGN YOUR CONTENT
LOVE YOUR CONTENT
www.stinsondesign.com @stinsondesign 1.888.960.9851