Ascendant Technology: Successful Collaboration solutions require a concrete adoption strategy
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Presented by Rebecca Okoroji of Ascendant Technology at the Social Connections event in London on 4th July 2011
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Ascendant Technology: Successful Collaboration solutions require a concrete adoption strategy
- 1. If you build the right solution they will come Successful Collaboration solutions require a concrete adoption strategy Rebecca Okoroji
- 2. Why do enterprises invest in a Collaboration Solution? Most cited benefits of deploying collaboration tools Collaboration Adoption Strategy
- 3. Why do enterprises implement collaboration solutions? • Access to experts • Access to information • Reduce travel/communication cost • Keep the dialogue inhouse Large travel budgets Access to information Access to experts Collaboration Adoption Strategy
- 4. Why do enterprises implement collaboration solutions? • Access to experts • Access to information • Reduce travel/communication cost • Keep the dialogue inhouse Attract and retain employees Email jail Keep the dialogue in-house Collaboration Adoption Strategy
- 6. Why is implementing a Collaboration Solution not enough? Just build it and the users will follow … Collaboration Adoption Strategy
- 7. If the user has no benefit from using the solution, he will not use it Collaboration Adoption Strategy
- 8. Exceptional User Experience Adoption Strategy Collaboration Adoption Strategy
- 9. What influences the user experience positively? User experience is the user’s holistic, subjective impression of the solution Collaboration Adoption Strategy
- 10. The first time an object is used, it creates the mental model for future use. Image © metroactive.com Understand your users’ mental model Collaboration Adoption Strategy
- 11. Understand your users’ goals and how they achieve those goals Collaboration Adoption Strategy
- 12. Skill area Boomers Gen X Millenials Problem solving Hierarchical Independent, self-reliant Collaborative, rarely individually Task focus One task at a time Multi-tasking is Multi-modal multi-tasking is the unfortunately necessary daily/hourly routine Communication Guarded, through Hub and spoke, through Hyper-connected and transparent hierarchical specific channels channels Leading others Hierarchical Coaching down several Partnering with others regardless levels of location or position Peer or Manager Annual, or biennial Monthly or Weekly On-demand as needed; engaging Feedback in ambient listening or mentoring Decision making Self-made, informing the Self-made but involving Seeking social proof or collective team the team agreement to support choices Training Only if really needed Occasional formal or on- Continuous or lifelong learning the-job training for career development Learning style Facilitated by a formal trainer Facilitated but also self- Social learning from the peer study network, and self-study Technology use An encumbrance but Comfortable at desk or Ubiquitous; find it unfathomable occasionally useful. Strongly laptop but also with face when others don't use it. Still prefer face to face interaction to face interaction enjoy face to face meetings Rawn Shah, 14.07.10 Understand the users’ changing expectations about work Collaboration Adoption Strategy
- 13. What belongs to a good Collaboration Adoption Strategy? Getting users engaged Collaboration Adoption Strategy
- 14. ROI ROI – weigh all relevant costs against a configurable set of benefits Collaboration Adoption Strategy
- 15. Governance Governance – keep your solution up-to-date and running Collaboration Adoption Strategy
- 16. Best practices Best Practices – define and communicate Conduct and Usage guidelines Collaboration Adoption Strategy
- 17. Change mgmt Change Management – communication, incentives, early adopters, anchor content, leadership Collaboration Adoption Strategy
- 18. Training Training – provide easy to use, relevant and accessible training opportunities Collaboration Adoption Strategy
- 19. Measurement Framework Measurement Framework – keep measuring the success of your solution Collaboration Adoption Strategy
- 20. Thank You Questions? Contact Us Rebecca Okoroji Digital Business Services Lead Europe Rebecca.Okoroji@atech.com Collaboration Adoption Strategy