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Valentine’s Day
10 MUST KNOW
CONTENT MARKETING
FACTS FOR
In 2015, Valentine’s Day
spending reached an all
time high of $18.9 billion.
#1
Customers spend
an average of
$142.31 on
Valentine’s gifts
Above is just some work we did for Samsung.
#2	
  
Who’s reading
Valentine’s Day content:
#3	
  
77%
Women 44%
Gen X
41%
Millennial
When they are reading:
Content about Valentine’s Day starts to
rise in November and peaks in February*.
*How do we know this? We have intent-based, proprietary publisher data which allows
us to gain insights into your audience – as well as how to reach them most effectively!
#4	
  
NOVEMBER
through
FEBRUARY
Consumers are
50% more likely
to look at content about
special occasion outfits
in February.
#5
Consumers are 37% more likely to look at
content about jewelry in December, in
preparation for the holidays and Valentine’s
Day.
#6
120x more likely to
search Valentine’s
Day parties and
decorations.
#7	
  
Like what you see? We shot, edited and own all
photos in this presentation!
81x more likely to search
Valentine’s Day gifts
#8
Above is some work we did for Personal Creations.
#9
29x more likely to
search about
Valentine’s Day
festive foods and
recipes
#10	
  
Millennials want to know how
to find the perfect Valentine’s
Day gift (they account for 50%
of gift content searches)
Ready to learn more?
Valentine’s Day
10 MUST KNOW
CONTENT MARKETING
FACTS FOR
We have a real-life example of how we
incorporated Valentine’s Day into one of our
client’s content marketing strategy.
Contact us to learn about our
social starter package.
info@studioD.com
V A L E N T I N E ’ S
S P E C I A L
Valentine's Day.
WISHING YOU HAPPY PLANNING FOR YOUR

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10 Must Know Content Marketing Facts For Valentine's Day

  • 1. Valentine’s Day 10 MUST KNOW CONTENT MARKETING FACTS FOR
  • 2. In 2015, Valentine’s Day spending reached an all time high of $18.9 billion. #1
  • 3. Customers spend an average of $142.31 on Valentine’s gifts Above is just some work we did for Samsung. #2  
  • 4. Who’s reading Valentine’s Day content: #3   77% Women 44% Gen X 41% Millennial
  • 5. When they are reading: Content about Valentine’s Day starts to rise in November and peaks in February*. *How do we know this? We have intent-based, proprietary publisher data which allows us to gain insights into your audience – as well as how to reach them most effectively! #4   NOVEMBER through FEBRUARY
  • 6. Consumers are 50% more likely to look at content about special occasion outfits in February. #5
  • 7. Consumers are 37% more likely to look at content about jewelry in December, in preparation for the holidays and Valentine’s Day. #6
  • 8. 120x more likely to search Valentine’s Day parties and decorations. #7  
  • 9. Like what you see? We shot, edited and own all photos in this presentation! 81x more likely to search Valentine’s Day gifts #8
  • 10. Above is some work we did for Personal Creations. #9 29x more likely to search about Valentine’s Day festive foods and recipes
  • 11. #10   Millennials want to know how to find the perfect Valentine’s Day gift (they account for 50% of gift content searches)
  • 12. Ready to learn more?
  • 13. Valentine’s Day 10 MUST KNOW CONTENT MARKETING FACTS FOR We have a real-life example of how we incorporated Valentine’s Day into one of our client’s content marketing strategy. Contact us to learn about our social starter package. info@studioD.com V A L E N T I N E ’ S S P E C I A L
  • 14. Valentine's Day. WISHING YOU HAPPY PLANNING FOR YOUR