Digital connectedness using social media for professional networking
1. Digital Connectedness:
Using Social Media for Professional Networking
Guest Lecture
--- --- --- --- --- Sue Beckingham | @suebecks --- --- --- --- ---
Sheffield Hallam University
8. What do we mean by
professional networking?
values and personal
commitment
skills and
abilities
knowledge and
understanding
9. A social network is a social structure made up of a set of
actors (such as individuals or organizations) and
the dyadic ties (interaction) between these actors.
11. Why networks matter
“Power does not reside in
institutions, not even the state or
large corporations.
It is located in the
networks that structure society . . .”
Manuel Castells
14. Online connectedness
• Enables and provides support for learning
• Can increase the effectiveness of learning
• Can increase access to learning.
• Allows people to connect with each other in
spite of geographical distances
• Provides a forum and permission to
participate
• Complements face to face communication
Adapted from George Siemens
http://www.elearnspace.org
15.
16. Network benefits
Access to information,
knowledge and experience.
The goal in a network is to make all the experience,
skills and knowledge – tacit or explicit – available to
anyone at the point of need
Anklam 2007
17. Think for a moment about
1. your connections
2. what you share with others
3. and why....
Hold those thoughts
18. Communication Spectrum
• Collaborating
• Moderating
• Negotiating
• Debating
• Commenting
• Net meeting, Skyping,
Video Conferencing
• Reviewing
• Questioning
• Replying
• Posting and Blogging
• Networking
• Contributing
• Chatting
• E-mailing
• Twittering/microblogging
• Instant Messaging
• Texting
Churches, A. (2009) Blooms Revised Digital Taxonomy
http://edorigami.wikispaces.com/Bloom%27s+Digital+Taxonomy
19. Your personal choice of tools
SolisandThomas(2009)
http://www.theconversationprism.com
21. the corporate office
the water cooler
the staff canteen
the bar
However… don’t under estimate the potential
of all of these as useful
professional networking tools
22. Your personal level of involvement
• Creators
• Conversationalists
• Critics
• Collectors
• Joiners
• Spectators
• Inactives
23. We live in a world of mobile, social
and always-on media
Is your blog or website mobile ready?
30. What is a brand?
A brand is a set of associations that a
person (or group of people) makes with
a company, product, service, individual
or organisation.
34. Questions to consider
Who will look at your online profile?
What do people want to know about you?
Where will they use this information?
Why is your digital profile important?
When and how often do you update it?
How will you use your digital profile and
online presence to your advantage?
35. Promote Expertise
Join groups, follow companies,
connect with people
Share your portfolio, blog,
website
Communicate updates of new
posts, events
Raise and answer questions
43. Graduate Attributes
‘Our country will need different
kinds of student experiences to
enable its graduates to contribute
to the world of the future’.
Prof. Paul Ramsden,
JISC Student Experiences of Technology:
http://www.jisc.ac.uk/whatwedo/campaigns/studentexperiences.aspx
44. 1. Attention
2. Crap detection
3. Participation
4. Collaboration
5. Network know-how.
Howard Rheingold, 2012
Net Smart: How to Thrive Online
More than ever before, humans need to teach
and learn from each other about human-centric
ways to use new tools.
One important step that people can take is to
become more adept at five essential literacies:
45. Sir Ken Robinson (2010) RSA Animate - Changing Education Paradigms
46. The will to win, the
desire to succeed,
the urge to reach
your full potential...
these are the keys
that will unlock the
door to personal
excellence.
Confucius