Keynote about Disruptive Innovation from IoT from IoT Growth and Innovation Conference, San Francisco. Aug 17 2015. Sudha Jamthe takes a strategic outlook to the impact of IoT and how the innovation from IoT transforms businesses in many ways, in many dimensions with examples of Audi TT Brochure hack, Tesla Motors, Self Driving Cars, The Things Network, Amsterdam's Beacon Mile, Estimote Beacons for Retail, Amazon's Dash Button, 3D printing and Google Nest.

1. Sudha Jamthe
Author, IOT Disruptions
August 17 2015
IoT Innovation and Growth
Conference, San Francisco
•
1IOT Disruptions @sujamthe
INNOVATIVE DISRUPTIONS
WITH INTERNET OF THINGS

2. Disruptive Innovation is
a Game Changer
IOT Disruptions @sujamthe

3. CONNECTED PAPER
- An augmented touch based drive of the Audi TT
IOT Disruptions @sujamthe 3
Razorfish Germany innovated using conductive ink from Dr. Stone Oxford

4. Disruptive Innovation is
a Growth Driver
IOT Disruptions @sujamthe

5. Led by Tesla- Manufacturing productivity with solid-state, digital design & virtual
modeling; real-time data for sales efficiency
IOT Disruptions @sujamthe 5
CONNECTED CAR
- Automobile productivity drives growth

6. Disruptive Innovation is
a Force Multiplier
IOT Disruptions @sujamthe

7. IOT Disruptions @sujamthe 7
Self driving car in industrial fleet -> Insurance shift -> Frees Parking
spaces in cities ->Accelerate Robotics for Consumer usage
SELF DRIVING CAR
- Beginning of a new life style beyond the road

8. Disruptive Innovation
Starts a movement
IOT Disruptions @sujamthe

9. IOT Disruptions @sujamthe 9
Connected City
- Ibeacon living lab and Crowdsourced LoRA WAN

10. Disruptive Innovation starts
from You
@SUJAMTHE

11. IOT Disruptions (Sudha Jamthe)
Retail
- Geo-fencing Beacons Talk to Wearables
Know when
your
customer is
in your
store. Store
kiosk
interact
with
wearables!
Estimote unit from Coupa Café,
Palo Alto (Image: Sudha Jamthe)

12. IOT Disruptions (Sudha Jamthe)
Retail
- IOT Brings Zero Click Commerce
1. Your coffee maker orders coffee
2. Washer orders soap
3. Fridge orders eggs
4. Medicine cabinets order medicine
prescriptions
5. Pet Dispenser re-orders pet food

13. Customer provides real-time data (not information)
while sleeping, jogging, eating, walking in Real Time as
they deliberate a purchase.
IOT Disruptions (Sudha Jamthe)
Consideration
Evaluation
Commit
Retail
- Multiple Touchpoints In the Funnel
Ralph Laurent
Wearable apparel
Mband and Apple Watches
Health sensors

14. Disruptive Innovation is
a Force Multiplier
@SUJAMTHE

15. Manufacturing
- sensors to 3D printing fuels IoT
IOT Disruptions @sujamthe 1
Car made of 3D printed parts

16. IOT Disruptions (Sudha Jamthe)
• Power of Data
• Product to Service
Models
• Privacy & Security
Image credit: karnina Marlow from mas110sem22012-lab03.blogspot.com
IOT BUSINESS TRANSFORMATION
– New products, services, new markets

17. 1IOT Disruptions @sujamthe
GROWTH JUST NEEDS A DIFF LENS

18. Questions?
@sujamthe
http://slideshare.com/sujamthe
IOT Disruptions book is available at
http://bit.ly/iotdisruptions
1IOT Disruptions @sujamthe