SUNIL SHAH

Sydney, Australia Australia

Metrics and Data driven Marketing Consultant | Salesforce | Marketing Automation | Content Marketing

Technology / Software / Internet

=> Completed 5-day Salesforce New Admin Training at Salesforce => Metrics driven marketing (MoM growth metrics, Acquisition funnel and AARRR metrics & Retention metrics) => Data driven marketing to continuously fine tune the targeting => R3 ABM RADNECPIPIC 6P => Hubspot Email Marketing Certified => Google Adwords & Google Analytics Certified => Lead AARRR Pirate framework created by Dave McClure => Invented the Content Framework comprising of different types of Content in order of their effectiveness: 1) Customer generated content [CG] 2) Case-Study / Customer-Story Brand-Focused [CSBF] 3) Case-Study / Customer-Story Brand-Embedded [CSBE] 4) Brand-Embedded [BE] 5) Brand Focused AKA Adv...