Digital trends that marketers need to be paying attention to (and dancing with) in 2016 and beyond

1. Digital Marketing Trends To
Look Forward In 2016-2017
Digital trends that marketers need to be paying attention to
(and dancing with) in 2016 and beyond
Compiled from Internet by @tantrieuf31

3. 1) Display Advertising is DEAD

8. The Value of Online Video Advertising for Your Business
Benefits of video
● Drives traffic to your ad or website, building brand awareness
● Engages viewers and prompts online engagement
● Increases conversions and sales, growing your customer base
Surprising statistics
● Video ads have an average click-through rate (CTR) of 1.84%, highest of all
digital ad formats (Invesp).
● 52% of marketing professionals worldwide name video as the type of content
with the best ROI (Syndacast).
● Using the word “video” in email subject lines increases open rates by 19%
and click-through rates by 65% (High Q).

11. 28% and150%

16. Thank you !

17. Refer links
● http://www.businessinsider.co.id/luma-partners-state-of-digital-media-2016-pr
esentation-2016-5/
● http://www.mediacom.com/en/think/blog/2016/how-pok%C3%A9mon-go-coul
d-be-a-game-changer-for-advertising/
● http://www.digitalinformationworld.com/2016/08/infographic-2016-digital-mark
eting-trends.html
● http://engineering.adsplay.net/2016/08/25/10-digital-trends-to-watch-in-2016/