A study on the Indian Media & Entertainment Industry
•Download as PPTX, PDF•
1 like•1,248 views
The Indian media and entertainment industry is the third largest in the world, generating around $19 billion in revenue annually. Television is the largest segment, holding around 45% of the market. Other major segments include print, films, radio, music, and digital advertising. All segments have seen strong growth rates over the past few years and total industry revenues are expected to grow at a 13% CAGR to cross $1.9 trillion by 2020. However, the industry faces challenges from issues like piracy, rising costs, and adapting to new digital platforms and technologies.
Recommended
Recommended
More Related Content
What's hot
What's hot (20)
Viewers also liked
Viewers also liked (20)
Similar to A study on the Indian Media & Entertainment Industry
Similar to A study on the Indian Media & Entertainment Industry (20)
Recently uploaded
Recently uploaded (20)
A study on the Indian Media & Entertainment Industry
- 1. MEDIA & ENTERTAINMENT THE INDIAN INDUSTRY
- 2. INDUSTRY OVERVIEW 1 TV Print Films Radio 3rd Largest TV Market Strong broadcasting market Rising no of subscriber Fast growing animation industry Growth in Film Industry Launch of “Digital India” Revenue to cross Rs 1.9Tn by 2020 – CAGR 13%
- 3. SEGMENTS OF INDIAN ENTERTAINMENT INDUSTRY 45% 27% 14% 2% 1% 2% 4% 2% 3% Size of major segments in 2013 TV Print Films Radio Music Out of Home Animation & VFX Gaming Digital advertising 49% 21% 12% 2% 1% 2% 5% 2% 6% Size of major segments in 2018E SOURCE : IBEF 2
- 4. NUMBERS SAYS IT ALL !!! 3 17 Billion 200 Billion 127 BillionSIZE 2013 APPROX 422 Billion PROFITABILITY 5 yr CAGR 14% 10% 10%16%
- 5. MAJOR PLAYERS Print Film MusicTelevision 4
- 6. 5TELEVISION Value Chain Content Providers Broadcasters Multi System Cable Operators Local Cable Operators 793 Registered 187 pay channels 155 million households Subscriber Direct To Home [DTH] Commissioned & Sponsored Programmes Terrestrial & Satellite Broadcasting Ad Revenue & Subscription Revenue Expected Growth 11-13%
- 7. TELEVISION industry revenues 126 137 149 167 191 218 244 272 303 334 226 246 276 310 353 397 453 523 600 677 2011 2012 2013 2014 2015E 2016E 2017E 2018E 2019E 2020E Television Industry Revenue [In Billion] Advertising Subscription 6
- 8. RADIO& MUSIC Privatization FM Phase 1 -99 Phase 2 -05 Phase 3 -08 1935 AIR Over 240 Private FM radio stations Cost effective, Low Content Cost Hindi music dominating the music industry Piracy Issues Impact of Digital Technology Changing business models to face new reality 7
- 9. 3% 3% 2% 1% 1% 55% 51% 43% 30% 29% 37% 38% 50% 65% 65% 5% 7% 5% 5% 6% 0% 20% 40% 60% 80% 100% 120% 2009 2010 2011 2012 2013 Audio Cassettes CDs Digital Music Royalty Fees Revenue breakup
- 10. 19% 26% 32% 24% 25% 30% 33% 33% 34% 0% 5% 10% 15% 20% 25% 30% 35% 40% 0 0.5 1 1.5 2 2.5 3 3.5 4 4.5 5 FY 09 FY 10 FY 11 FY 12 FY 13 FY 14 FY 15 FY 16P FY 17P Operating Revenue OPBDIT OPM OPERATING REVENUE TREND FOR RADIO[In BN] 8
- 11. PRINT - NEWSPAPER Highly Fragmented Industry Non-English - Higher readership to circulation ratio 72 million copies [2013] SUPPLY CHAIN Newspaper Publisher Distributor Vendor REVENUE STREAMS 9
- 12. NEWSPAPER – NON ENGLISH [In bn] 21 24 27 31 34 6 6 8 9 10 8 8 8 11 13 31% 26% 24% 27% 29% 29% 30% 0% 5% 10% 15% 20% 25% 30% 35% 0 5 10 15 20 25 30 35 40 FY 11 FY 12 FY 13 FY 14 FY 15 FY 16P FY 17P Advertising Circulation EBIDTA OM 11
- 13. 52 56 57 65 70 6 7 7 8 9 19 16 16 20 23 32% 25% 25% 28% 29% 29% 29% 0% 5% 10% 15% 20% 25% 30% 35% 0 10 20 30 40 50 60 70 80 FY 11 FY 12 FY 13 FY 14 FY 15 FY 16P FY 17P Advertising Circulation EBIDTA OM NEWSPAPER – ENGLISH [IN BN] 10
- 15. REVENUE BREAKUP 75.1% 73.6% 72.1% 73.7% 76.2% 6.9% 7.7% 7.9% 7.6% 7.3% 6.9% 8.4% 9.6% 9.6% 11.0% 9.3% 8.4% 8.4% 6.9% 4.9% 1.8% 1.9% 2.0% 2.2% 0.6% 0.0% 20.0% 40.0% 60.0% 80.0% 100.0% 120.0% 2009 2010 2011 2012 2013 Domestic box office Oversees box office C&S rights Home Video Ad revenue
- 17. current trends Animation , VFX, Post-Production 2010-14 Animation CAGR 7% 2010-14 VFX CAGR 26% Disney, Viacom 18, Turner, Sun Innovative branding campaigns Out Of Home Advertising 2014 - CAGR 14% CAGR - 9.8% till 2019 Elections, E-Commerce INR 22Bn Spent in 2014 Live Events 2014 - CAGR 13% Increasing propensity of Gov. Co’s trying out for new avenues 14 MICE, Event IP, Entertainment Zones
- 18. Key challenges 15 Political Issues Piracy Content Quality Innovations Increased penetration of digital platforms Measurability Rising Costs Piracy Lack of a robust measurement standard Reskilling of talent Competition Dominance of AIR
- 19. The ROAD AHEAD Increasing internet penetration Growing use of analytics 16
- 20. PRESENTED BY Divya Liz George Dhara B Shah Mary Monisha George Jacob Shankar R 14093 14095 141141406014062
- 21. SOURCES CRISIL RESEARCH IBEF MARCH 2015 REPORT FICCI KPMG REPORT 2015
Editor's Notes
- •With 161 million television households in 2013, India stood as the third largest television market with USD15.7 Billion revenue in 2013 India has one of the largest broadcasting industries in the world with approximately 800 satellite television channels, 245 FM channels and more than 100 operational community radio networks •The Information and Broadcasting (I&B) Ministry has already completed the second phase of digitisation, which involved digitising 16 million cable TV houses in 38 cities by April 1, 2013 •Total of 242 FM channels (21 from the Phase - I and 221 from Phase – II) are operational. The Union Finance Minister expects private FM services to expand to 294 additional cities and about 839 new FM channels to be auctioned in 2013-14 The number of cable & satellite subscribers reached to 139 million in 2013.The total subscriber base for Indian television industry is expected to increase to 173 million by 2016 from 95 million in 2009 •DTH subscriber base is estimated to grow from 32.4 million in 2012 to 63.8 million by 2017 and 76.6 million by 2020 The Indian animation industry was worth USD685 thousand in 2013 and is expected to grow at a CAGR of 15.9* per cent to reach USD1.3 million by 2018 The Indian film industry film in expected to grow to USD3.8 billion by 2018