5 tips for enhancing the use of market intelligence within your company.

1. Best Practices for using Market Intelligence5 tips for enhancing the use of market intelligence within your company September 2011

3. Provide stakeholders with information when/where they need it, and value will be attained

5. Promote prospecting with ability to create company and contact lists – all without leaving the CRM

6. Increases the utility of the CRM

8. Understand what your company is looking to do from a strategy and planning perspective

9. Determine what your company wants to know about the competition, and align your analysis accordingly

11. Perform supplier due diligence

12. Locate candidates for sourcing events

13. Better leverage spend across parent and child levels