Improving your brand and your business in 2015 and beyond depends on you 3 key trends shaping your customers' behavior. This presentation highlights those trends in detail, and explores how you can use them in your sales, marketing, and e-commerce activities. The three trends look at the growth of Internet, everywhere; the reality that we're all publishers now; and the deep customer insights available to you through big data and not-so-big data. These trends work together to create a world where content is king, context is queen, and data is the crown jewels. And a world where content marketing, contextual awareness, and customer insights come together for the brands best equipped to succeed in the years to come.
5. • Almost 13.4 billion
Internet-connected
devices in the world
• Roughly 2 Internet-connected
devices
for every man,
woman, and child on
the planet
Source: http://blogs.cisco.com/news/cisco-connections-counter/