This presentation will review insight into how you can improve your profile or listings to rank higher in TeachStreet search results and other search engines. You will also learn the requirements to be a featured teacher.

1. Get Found
How to rank higher in TeachStreet
search results & on Google too!
help@teachstreet.com

2. Learning Objectives
 After reviewing this presentation you will
be able to:
1. Improve your profile or listing to rank higher
in TeachStreet search results
2. Understand the requirements to be a
featured teacher
3. Rank higher in Google Search results
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3. What are TeachStreet Search Results?
 A listings of relevant
results in 3 tabs:
– Classes
– Teachers
– Articles
 Each tab ranks results
based upon relevance,
teacher quality (based
upon # of and quality
of reviews), # of active
listings and other
criteria such as having
a photo and match to  Both classes and Teachers have a
the query itself. “Featured Teacher” listing where
one qualifies.
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4. How we rank results
 TeachStreet search results are primarily
ranked by relevance to the search query.
Listings Teachers Articles
• Relevance is determined • Relevance is determined • Relevance to search
by by category associated query
- match to listing title, with Teacher relevancy • Recency of post
- subject of listing, match to query • Images (or videos)
- subject of instructor • Results are sorted to associated with article
• Listing status – active or show the most relevant (preference is given to
expired? How long ago teachers who are: posts with images)
did it start? - active • # of comments on
- have reviews
• Instructor status as article
- have written posts
defined by site activity:
- have photos
- writing article
- have currently active
- comments
classes.
- rating
- # of reviews
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5. Getting in to Google
 TeachStreet
profile pages and
class listings
appear regularly
in Google Search
results
 Profiles and
listings with
detailed
descriptions
perform best.
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6. Featured Teacher
 Selection Criteria
– Must have an average review
score above 3.5 stars
– Must have a photo
– Must have an active class in
related subject of query or
subject of page
– Ranks higher if teacher has
articles and reviews
 The top teachers who meet
the criteria above are
displayed on Subject pages,
and rotated into the feature
teacher slot
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7. 3 ways to improve your rank
 Get reviews
 Have a photo
 Write a snappy description
– The first sentence of your “About Me” section
from your profile or your listing description
shows up in search
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8. HAVE QUESTIONS? NEED HELP?
Call us toll-free: (877) TEACH-70 (that's 877-832-2470)
Email us: customer-service@teachstreet.com
Team TeachStreet
www.teachstreet.com Page 8