State of Technology 2014: The Creepy vs Magic Continuum
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I hosted the technology workshop for Converge South 2014 and framed the discussion as an update to my State of the Web keynote from 2013. I did a deeper dive into the impact of internet of things, mobile, wearables and other evolving technology trends in terms of their creepy vs. magic factor, both as users and marketers. Personalization, privacy, identity, data ownership, design, context and other considerations are central to this discussion. Find out more about the Converge South conference, hosted at Wake Forest University school of law in Winston-Salem NC. http://convergesouth.com See my curated social media recap of Converge South 2014 on storify. https://storify.com/therab/converge-south-2014-2015
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State of Technology 2014: The Creepy vs Magic Continuum
- 1. #convergesouth #creepymagic state of technology 2014: the creepy vs magic continuum @theRab
- 3. #convergesouth #creepymagic warning: i tweet a lot about tech and the people behind it. also #ncbeer Let’s hashtag together
- 4. #convergesouth #creepymagic cross-country in Winston-Salem NC 1990
- 5. #convergesouth #creepymagic i’m an IBMer 1997
- 6. #convergesouth #creepymagic i’ve seen a lot of technology shifts 2000
- 7. #convergesouth #creepymagic experimental duck behavior encouraged 2004
- 8. #convergesouth #creepymagic i found the southern convergence point 2007
- 9. #convergesouth #creepymagic triangle tweetup started in Raleigh 2007
- 10. #convergesouth #creepymagic we were converge south new media nerds 2009
- 11. #convergesouth #creepymagic raising ‘em right
- 14. #convergesouth #creepymagic 2013 big idea keynote: #Web www.slideshare.net/theRab/big-idea-keynote-the-web-is-changing
- 15. #convergesouth #creepymagic the web circa 2013 picking up where i left off at last year’s keynote
- 16. #convergesouth #creepymagic the web is changing us. and we are changing the web.
- 19. #convergesouth #creepymagic are you ready?
- 20. #convergesouth #creepymagic Things have changed a lot in the last 12 months
- 24. #convergesouth #creepymagic what does the web look like to your employee? “how can I make my life easier?”
- 26. #convergesouth #creepymagic what does the web look like your boss? “how is that TPS report coming?”
- 28. #convergesouth #creepymagic what does the web look like to kids? “Daddddd, I’m chatting on Clash of Clans”
- 30. #convergesouth #creepymagic what are you talking about?
- 31. #convergesouth #creepymagic we live in a new age of the connected world a deeper look at disruptive forces in business
- 33. #convergesouth #creepymagic i like big data and i cannot lie. big data
- 38. #convergesouth #creepymagic Internet of Users? Note: we did not go back to just calling it the Internet in 2014 Internet of Things? Internet of Everything?
- 39. #convergesouth #creepymagic “The network is vast and infinite” where do we go from here? hat tip to Ghost in the Shell
- 40. #convergesouth #creepymagic heat map of all internet connected device activity in the world
- 41. #convergesouth #creepymagic convenient personalization requires you to be digitized, modeled and analyzed
- 42. #convergesouth #creepymagic new snapchat feature lets college students share stories on campus feed
- 43. #convergesouth #creepymagic World Cup 2014 ball possession #ibelievethatwewillwin
- 44. #convergesouth #creepymagic Disney magic bands
- 45. #convergesouth #creepymagic i’ve reconsidered the observations from my group of tech and marketing peers “Has the internet changed our lifes since 2013?”
- 46. #convergesouth #creepymagic “there are more devices than people detected in the Hong Kong protests”
- 48. #convergesouth #creepymagic Hong Kong, September 2014 #occupycentral #umbrellarevolution
- 50. #convergesouth #creepymagic how has technology changed your movement? cause? purpose? there are unforeseen consequences
- 51. #convergesouth #creepymagic “social platforms have changed the way we share, express ourselves, and interact with others...”
- 52. #convergesouth #creepymagic you’ve got iCloud
- 53. #convergesouth #creepymagic what is our expectation of privacy?
- 54. #convergesouth #creepymagic “interaction has led the vast majority of us to a place where our online activity is no longer distinguishable from offline.”
- 55. #convergesouth #creepymagic Is this a good thing?
- 57. #convergesouth #creepymagic “everyone has access to the web all the time regardless of where they are or what they are doing.”
- 61. #convergesouth #creepymagic who is watching us? who is watching the watchers?
- 62. #convergesouth #creepymagic the internet is a battleground
- 64. #convergesouth #creepymagic exercise: techno-self assessment
- 65. #convergesouth #creepymagic where does unexpected behavior with new tech fall in the creepy vs. magic continuum? hat tip to @monkchips
- 66. #convergesouth #creepymagic is tech #magic or is tech #creepy?
- 67. #convergesouth #creepymagic How will you use Dick Tracy’s watch? wearables and devices and things - oh my! Who will you see with Geordi LaForge’s visor? What will you discuss with Tony Stark’s Jarvis?How will you ride in Michael Knight’s KITT?
- 68. #convergesouth #creepymagic wearables combine fashion with function sometimes
- 69. #convergesouth #creepymagic “enabling a millennial to fashionably tweet from her wrist while clubbing” an AT&T executive describing the Puls fashion wearable cuff phone device introduced by Will.I.am at Dreamforce on October 15th, 2014
- 70. #convergesouth #creepymagic wearable fashion connected devices
- 74. #convergesouth #creepymagic disposable stickers that feel like skin
- 75. #convergesouth #creepymagic smart city things Big Belly Trash Bins
- 76. #convergesouth #creepymagic “software is eating the world” it is invisible and yet everywhere hat tip to @pmarca
- 77. #convergesouth #creepymagic this connected car has all the bells and whistles http://m2m.demos.ibm.com
- 79. #convergesouth #creepymagic virtual worlds are everywhere
- 81. #convergesouth #creepymagic “The future is here, it’s just not evenly distributed yet.” how do you navigate this? hat tip to @greatdismal
- 82. #convergesouth #creepymagic NC State 3D Body Scanning Project 2014
- 83. #convergesouth #creepymagic father and son bonding time 2014
- 85. #convergesouth #creepymagic your hashtag homework #IoT #wearables #fiber (NC projects) #ephemeral #netneutrality #3Dprinting
- 86. #convergesouth #creepymagic here’s to you, old sport i hope you enjoyed the 2014 tech party!
- 87. #convergesouth #creepymagic @theRab what do you think is #creepy or #magic?