SlideShare a Scribd company logo

Marketing & Sales - Founder institute Brussels

•
•
David Hachez
David Hachez

This is the presentation given at the Brussels Founder Institute around Marketing and Sales.

BusinessTechnology
1 of 15
Download to read offline
Marketing & Sales a few basics Founder Institute
think strategy
3D R Define Deliver This is the "idea" phase.  This is the "action" phase.  You will gather all the info around your business idea : You will focus on the execution •What's the name? •Find the right team •"Reason why" you do what you do? •Find partnerships •What's the business model behind the idea? •Stay FOCUSED •Who are you talking to? Drive Reward This is your "amplification" phase.  This is the "thank you" phase. Your soul has to cross the line in the real world. Now your Your most tangible asset is your customers/employees base idea is alive. Make it known to everyone: •Cherish them •Spread the word •Reward them •What's your story? What's your content? •Turn them into ambassadors. • Are you relevant to your audience? •Bring customers on board The After
do toolbox
theconversationprism.com
Manage Content Gather Insight Exchange YOU publishers bookmarks analytics communication community image storage data streams projects blog sounds knowledge communities crowdsourcing location videos information networks infrastructure personal data live stream reputation v-office Capital Creation Curation Control Collaboration social media toolbox - beta version The After
Manage Content Gather Insight Exchange Google account Twitter Google Analytics Skype Delicious FB account Flavors, CheckThis FB insights Socialcast,Yammer StumbleUpon OpenID, Linkedin Prezly Twittercounter, bit.ly Flowtown Evernote RescueTime,Beebole BaseCamp FB pages/groups Flickr, Picasa Dropbox Wakoopa Zoho projects Linkedin Prezy Issuu AddThis, ShareThis Beebole Slideshare Crowdspring Blogger, WP Soundcloud DialogFeed Knowledge Plaza ODesk, Mindmeister Posterous MySpace Getsatisfaction Docstoc GhostBloggers Youtube Storify Hootsuite Google Apps 4square Vimeo Wiki CoTweet Zoho Gowalla Dailymotion Netvibes Seesmic Docs.com Livestream Klout Memolane, Dipity ContactOffice uStream Ubervu Whoopaa Acrobat Qik (mobile) Attentio Capital Creation Curation Control Collaboration social media dashboard - beta version The After
know Keep it simple
How likely are you to recommend ... to your friends & colleagues ? http://www.netpromoter.com
The 1 mio € question http://www.netpromoter.com
http://www.pangaro.com
http://iampersona.wordpress.com/
http://jasonchenoweth1.blogspot.com
thank you @theafter

Recommended

The Community Manager
The Community ManagerThe Community Manager
The Community ManagerDavid Hachez
 
The return on investment of Social Media
The return on investment of Social MediaThe return on investment of Social Media
The return on investment of Social MediaDavid Hachez
 
Introduction to Web Analytics
Introduction to Web AnalyticsIntroduction to Web Analytics
Introduction to Web AnalyticsDavid Hachez
 
The Community Manager (v1.1)
The Community Manager (v1.1)The Community Manager (v1.1)
The Community Manager (v1.1)David Hachez
 
The ROI of Social Media
The ROI of Social MediaThe ROI of Social Media
The ROI of Social MediaDavid Hachez
 
Social Media - Morris County SHRM
Social Media - Morris County SHRMSocial Media - Morris County SHRM
Social Media - Morris County SHRMjessicalevin
 
Ded digital ready social media sept 12 all ff and ct
Ded digital ready social media sept 12 all ff and ctDed digital ready social media sept 12 all ff and ct
Ded digital ready social media sept 12 all ff and ctFrankie Forsyth
 
Social media plus final
Social media plus finalSocial media plus final
Social media plus finalFrankie Forsyth
 

Recommended

The Community Manager
The Community ManagerThe Community Manager
The Community ManagerDavid Hachez
 
The return on investment of Social Media
The return on investment of Social MediaThe return on investment of Social Media
The return on investment of Social MediaDavid Hachez
 
Introduction to Web Analytics
Introduction to Web AnalyticsIntroduction to Web Analytics
Introduction to Web AnalyticsDavid Hachez
 
The Community Manager (v1.1)
The Community Manager (v1.1)The Community Manager (v1.1)
The Community Manager (v1.1)David Hachez
 
The ROI of Social Media
The ROI of Social MediaThe ROI of Social Media
The ROI of Social MediaDavid Hachez
 
Social Media - Morris County SHRM
Social Media - Morris County SHRMSocial Media - Morris County SHRM
Social Media - Morris County SHRMjessicalevin
 
Ded digital ready social media sept 12 all ff and ct
Ded digital ready social media sept 12 all ff and ctDed digital ready social media sept 12 all ff and ct
Ded digital ready social media sept 12 all ff and ctFrankie Forsyth
 
Social media plus final
Social media plus finalSocial media plus final
Social media plus finalFrankie Forsyth
 
Activity 3 our tools for collaboration
Activity 3 our tools for collaborationActivity 3 our tools for collaboration
Activity 3 our tools for collaborationAO_
 
Online09 Elearning By Design Frankie Forsyth Its About Us S Share
Online09 Elearning By Design Frankie Forsyth Its About Us S ShareOnline09 Elearning By Design Frankie Forsyth Its About Us S Share
Online09 Elearning By Design Frankie Forsyth Its About Us S ShareFrankie Forsyth
 
Working and collaborating in an online world
Working and collaborating in an online worldWorking and collaborating in an online world
Working and collaborating in an online worldFrankie Forsyth
 
SOCIAL MEDIA STRATEGY for Event Agencies
SOCIAL MEDIA STRATEGY for Event AgenciesSOCIAL MEDIA STRATEGY for Event Agencies
SOCIAL MEDIA STRATEGY for Event AgenciesFACTOR168 Creative Event Company
 
Lasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessLasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessChildren England
 
Lasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessLasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessCliff Ashcroft
 
Content Ecosystem Presentation for Holderness Chamber
Content Ecosystem Presentation for Holderness ChamberContent Ecosystem Presentation for Holderness Chamber
Content Ecosystem Presentation for Holderness ChamberLeslie Poston
 
Visual Guide to Circles in Google+ by @ross
Visual Guide to Circles in Google+ by @rossVisual Guide to Circles in Google+ by @ross
Visual Guide to Circles in Google+ by @rossRoss Mayfield
 
Future of Media, Part 2, Content
Future of Media, Part 2, ContentFuture of Media, Part 2, Content
Future of Media, Part 2, ContentFernando Samaniego
 
Social Media Marketing (SMM)
Social Media Marketing (SMM)Social Media Marketing (SMM)
Social Media Marketing (SMM)Dr.Kumuda Gururao
 
Introduction to Google+
Introduction to Google+Introduction to Google+
Introduction to Google+Joe Spake
 
[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan
[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan
[Better Software 2010] talk: Mozilla Drumbeat Social Media Plannois3lab
 
7 Habits of Networked Academics
7 Habits of Networked Academics7 Habits of Networked Academics
7 Habits of Networked AcademicsJoyce Seitzinger
 
Benelux Chamber Beijing: Recruiting And Social Media
Benelux Chamber Beijing: Recruiting And Social MediaBenelux Chamber Beijing: Recruiting And Social Media
Benelux Chamber Beijing: Recruiting And Social MediaSimon Dang
 
7 Habits of Networked Academics
7 Habits of Networked Academics7 Habits of Networked Academics
7 Habits of Networked AcademicsColin Warren
 
Intel Brief
Intel BriefIntel Brief
Intel BriefKate
 
Building Social Networks
Building Social NetworksBuilding Social Networks
Building Social Networksnyccamp
 
Getting Started With Twitter
Getting Started With TwitterGetting Started With Twitter
Getting Started With TwitterCollin Condray
 
Keynote Edna July 2008
Keynote Edna July 2008Keynote Edna July 2008
Keynote Edna July 2008Frankie Forsyth
 
Social Media for Global Health ghc2011
Social Media for Global Health ghc2011Social Media for Global Health ghc2011
Social Media for Global Health ghc2011Forum One
 
A social media story : Raz*War revolution
A social media story : Raz*War revolutionA social media story : Raz*War revolution
A social media story : Raz*War revolutionDavid Hachez
 
Your company & the “social stuff” - advanced
Your company & the “social stuff” - advancedYour company & the “social stuff” - advanced
Your company & the “social stuff” - advancedDavid Hachez
 

More Related Content

What's hot

Activity 3 our tools for collaboration
Activity 3 our tools for collaborationActivity 3 our tools for collaboration
Activity 3 our tools for collaborationAO_
 
Online09 Elearning By Design Frankie Forsyth Its About Us S Share
Online09 Elearning By Design Frankie Forsyth Its About Us S ShareOnline09 Elearning By Design Frankie Forsyth Its About Us S Share
Online09 Elearning By Design Frankie Forsyth Its About Us S ShareFrankie Forsyth
 
Working and collaborating in an online world
Working and collaborating in an online worldWorking and collaborating in an online world
Working and collaborating in an online worldFrankie Forsyth
 
Lasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessLasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessChildren England
 
Lasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessLasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessCliff Ashcroft
 
Content Ecosystem Presentation for Holderness Chamber
Content Ecosystem Presentation for Holderness ChamberContent Ecosystem Presentation for Holderness Chamber
Content Ecosystem Presentation for Holderness ChamberLeslie Poston
 
Visual Guide to Circles in Google+ by @ross
Visual Guide to Circles in Google+ by @rossVisual Guide to Circles in Google+ by @ross
Visual Guide to Circles in Google+ by @rossRoss Mayfield
 
Future of Media, Part 2, Content
Future of Media, Part 2, ContentFuture of Media, Part 2, Content
Future of Media, Part 2, ContentFernando Samaniego
 
Social Media Marketing (SMM)
Social Media Marketing (SMM)Social Media Marketing (SMM)
Social Media Marketing (SMM)Dr.Kumuda Gururao
 
Introduction to Google+
Introduction to Google+Introduction to Google+
Introduction to Google+Joe Spake
 
[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan
[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan
[Better Software 2010] talk: Mozilla Drumbeat Social Media Plannois3lab
 
7 Habits of Networked Academics
7 Habits of Networked Academics7 Habits of Networked Academics
7 Habits of Networked AcademicsJoyce Seitzinger
 
Benelux Chamber Beijing: Recruiting And Social Media
Benelux Chamber Beijing: Recruiting And Social MediaBenelux Chamber Beijing: Recruiting And Social Media
Benelux Chamber Beijing: Recruiting And Social MediaSimon Dang
 
7 Habits of Networked Academics
7 Habits of Networked Academics7 Habits of Networked Academics
7 Habits of Networked AcademicsColin Warren
 
Intel Brief
Intel BriefIntel Brief
Intel BriefKate
 
Building Social Networks
Building Social NetworksBuilding Social Networks
Building Social Networksnyccamp
 
Getting Started With Twitter
Getting Started With TwitterGetting Started With Twitter
Getting Started With TwitterCollin Condray
 
Social Media for Global Health ghc2011
Social Media for Global Health ghc2011Social Media for Global Health ghc2011
Social Media for Global Health ghc2011Forum One
 

What's hot (20)

Activity 3 our tools for collaboration
Activity 3 our tools for collaborationActivity 3 our tools for collaboration
Activity 3 our tools for collaboration
 
Online09 Elearning By Design Frankie Forsyth Its About Us S Share
Online09 Elearning By Design Frankie Forsyth Its About Us S ShareOnline09 Elearning By Design Frankie Forsyth Its About Us S Share
Online09 Elearning By Design Frankie Forsyth Its About Us S Share
 
Working and collaborating in an online world
Working and collaborating in an online worldWorking and collaborating in an online world
Working and collaborating in an online world
 
SOCIAL MEDIA STRATEGY for Event Agencies
SOCIAL MEDIA STRATEGY for Event AgenciesSOCIAL MEDIA STRATEGY for Event Agencies
SOCIAL MEDIA STRATEGY for Event Agencies
 
Lasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessLasa esolutions campaigning and awareness
Lasa esolutions campaigning and awareness
 
Lasa esolutions campaigning and awareness
Lasa esolutions campaigning and awarenessLasa esolutions campaigning and awareness
Lasa esolutions campaigning and awareness
 
Content Ecosystem Presentation for Holderness Chamber
Content Ecosystem Presentation for Holderness ChamberContent Ecosystem Presentation for Holderness Chamber
Content Ecosystem Presentation for Holderness Chamber
 
Visual Guide to Circles in Google+ by @ross
Visual Guide to Circles in Google+ by @rossVisual Guide to Circles in Google+ by @ross
Visual Guide to Circles in Google+ by @ross
 
Future of Media, Part 2, Content
Future of Media, Part 2, ContentFuture of Media, Part 2, Content
Future of Media, Part 2, Content
 
Social Media Marketing (SMM)
Social Media Marketing (SMM)Social Media Marketing (SMM)
Social Media Marketing (SMM)
 
Introduction to Google+
Introduction to Google+Introduction to Google+
Introduction to Google+
 
[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan
[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan
[Better Software 2010] talk: Mozilla Drumbeat Social Media Plan
 
7 Habits of Networked Academics
7 Habits of Networked Academics7 Habits of Networked Academics
7 Habits of Networked Academics
 
Benelux Chamber Beijing: Recruiting And Social Media
Benelux Chamber Beijing: Recruiting And Social MediaBenelux Chamber Beijing: Recruiting And Social Media
Benelux Chamber Beijing: Recruiting And Social Media
 
7 Habits of Networked Academics
7 Habits of Networked Academics7 Habits of Networked Academics
7 Habits of Networked Academics
 
Intel Brief
Intel BriefIntel Brief
Intel Brief
 
Building Social Networks
Building Social NetworksBuilding Social Networks
Building Social Networks
 
Getting Started With Twitter
Getting Started With TwitterGetting Started With Twitter
Getting Started With Twitter
 
Keynote Edna July 2008
Keynote Edna July 2008Keynote Edna July 2008
Keynote Edna July 2008
 
Social Media for Global Health ghc2011
Social Media for Global Health ghc2011Social Media for Global Health ghc2011
Social Media for Global Health ghc2011
 

Viewers also liked

A social media story : Raz*War revolution
A social media story : Raz*War revolutionA social media story : Raz*War revolution
A social media story : Raz*War revolutionDavid Hachez
 
Your company & the “social stuff” - advanced
Your company & the “social stuff” - advancedYour company & the “social stuff” - advanced
Your company & the “social stuff” - advancedDavid Hachez
 
Your company & the “social stuff”
Your company & the “social stuff”Your company & the “social stuff”
Your company & the “social stuff”David Hachez
 
Introduction to Web Analytics @ ECS Brussels
Introduction to Web Analytics @ ECS BrusselsIntroduction to Web Analytics @ ECS Brussels
Introduction to Web Analytics @ ECS BrusselsDavid Hachez
 
Start Academy 2014 - Valider et tester ses hypothèses
Start Academy 2014 - Valider et tester ses hypothèsesStart Academy 2014 - Valider et tester ses hypothèses
Start Academy 2014 - Valider et tester ses hypothèsesDavid Hachez
 
Une introduction au e-commerce (ICHEC 2012)
Une introduction au e-commerce (ICHEC 2012)Une introduction au e-commerce (ICHEC 2012)
Une introduction au e-commerce (ICHEC 2012)David Hachez
 

Viewers also liked (6)

A social media story : Raz*War revolution
A social media story : Raz*War revolutionA social media story : Raz*War revolution
A social media story : Raz*War revolution
 
Your company & the “social stuff” - advanced
Your company & the “social stuff” - advancedYour company & the “social stuff” - advanced
Your company & the “social stuff” - advanced
 
Your company & the “social stuff”
Your company & the “social stuff”Your company & the “social stuff”
Your company & the “social stuff”
 
Introduction to Web Analytics @ ECS Brussels
Introduction to Web Analytics @ ECS BrusselsIntroduction to Web Analytics @ ECS Brussels
Introduction to Web Analytics @ ECS Brussels
 
Start Academy 2014 - Valider et tester ses hypothèses
Start Academy 2014 - Valider et tester ses hypothèsesStart Academy 2014 - Valider et tester ses hypothèses
Start Academy 2014 - Valider et tester ses hypothèses
 
Une introduction au e-commerce (ICHEC 2012)
Une introduction au e-commerce (ICHEC 2012)Une introduction au e-commerce (ICHEC 2012)
Une introduction au e-commerce (ICHEC 2012)
 

Similar to Marketing & Sales - Founder institute Brussels

Company 2.0 - Solvay Entrepreneurs May 2012
Company 2.0 - Solvay Entrepreneurs May 2012Company 2.0 - Solvay Entrepreneurs May 2012
Company 2.0 - Solvay Entrepreneurs May 2012David Hachez
 
Kentucky Nonprofits
Kentucky NonprofitsKentucky Nonprofits
Kentucky NonprofitsBeth Kanter
 
Heritage Tourism Presentation
Heritage Tourism Presentation Heritage Tourism Presentation
Heritage Tourism Presentation scottywoodhouse
 
Introduction to Search Engine Optimization
Introduction to Search Engine OptimizationIntroduction to Search Engine Optimization
Introduction to Search Engine OptimizationSite-Seeker, Inc.
 
2: Social media services and blogging
2: Social media services and blogging2: Social media services and blogging
2: Social media services and bloggingCOMP 113
 
Personas & Editorial Planning for Blogging (from Accelerate Your B.L.O.G semi...
Personas & Editorial Planning for Blogging (from Accelerate Your B.L.O.G semi...Personas & Editorial Planning for Blogging (from Accelerate Your B.L.O.G semi...
Personas & Editorial Planning for Blogging (from Accelerate Your B.L.O.G semi...Pole Position Marketing
 
Social Media404 Pod Camp Toronto Social Media On A Budget
Social Media404 Pod Camp Toronto Social Media On A BudgetSocial Media404 Pod Camp Toronto Social Media On A Budget
Social Media404 Pod Camp Toronto Social Media On A BudgetJohn Sheridan
 
Social Media Boot Camp 20130315
Social Media Boot Camp 20130315Social Media Boot Camp 20130315
Social Media Boot Camp 20130315Site-Seeker, Inc.
 
Accelerate Your B.L.O.G., Part 2: Laying the Foundation for Success
Accelerate Your B.L.O.G., Part 2: Laying the Foundation for SuccessAccelerate Your B.L.O.G., Part 2: Laying the Foundation for Success
Accelerate Your B.L.O.G., Part 2: Laying the Foundation for SuccessStoney deGeyter
 
Content That Converts
Content That ConvertsContent That Converts
Content That ConvertsMighty Jungle
 
How to build vibrant Communities
How to build vibrant CommunitiesHow to build vibrant Communities
How to build vibrant CommunitiesKiwi Community
 
Meyer Memorial Trust
Meyer Memorial TrustMeyer Memorial Trust
Meyer Memorial TrustBeth Kanter
 
SEO and Your Website; What's Possible
SEO and Your Website; What's PossibleSEO and Your Website; What's Possible
SEO and Your Website; What's PossibleSite-Seeker, Inc.
 
New Mexico AMA - Social Media Marketing
New Mexico AMA - Social Media MarketingNew Mexico AMA - Social Media Marketing
New Mexico AMA - Social Media MarketingDana Vanden Heuvel
 

Similar to Marketing & Sales - Founder institute Brussels (20)

Company 2.0 - Solvay Entrepreneurs May 2012
Company 2.0 - Solvay Entrepreneurs May 2012Company 2.0 - Solvay Entrepreneurs May 2012
Company 2.0 - Solvay Entrepreneurs May 2012
 
Productivity Apps
Productivity AppsProductivity Apps
Productivity Apps
 
Communicating with Web 2.0
Communicating with Web 2.0Communicating with Web 2.0
Communicating with Web 2.0
 
Kentucky Nonprofits
Kentucky NonprofitsKentucky Nonprofits
Kentucky Nonprofits
 
Heritage Tourism Presentation
Heritage Tourism Presentation Heritage Tourism Presentation
Heritage Tourism Presentation
 
Introduction to Search Engine Optimization
Introduction to Search Engine OptimizationIntroduction to Search Engine Optimization
Introduction to Search Engine Optimization
 
2: Social media services and blogging
2: Social media services and blogging2: Social media services and blogging
2: Social media services and blogging
 
Personas & Editorial Planning for Blogging (from Accelerate Your B.L.O.G semi...
Personas & Editorial Planning for Blogging (from Accelerate Your B.L.O.G semi...Personas & Editorial Planning for Blogging (from Accelerate Your B.L.O.G semi...
Personas & Editorial Planning for Blogging (from Accelerate Your B.L.O.G semi...
 
iPads in Education- Part 2
iPads in Education- Part 2iPads in Education- Part 2
iPads in Education- Part 2
 
Social media & Telecom
Social media & TelecomSocial media & Telecom
Social media & Telecom
 
Social Media404 Pod Camp Toronto Social Media On A Budget
Social Media404 Pod Camp Toronto Social Media On A BudgetSocial Media404 Pod Camp Toronto Social Media On A Budget
Social Media404 Pod Camp Toronto Social Media On A Budget
 
Socialmedia jan2711
Socialmedia jan2711Socialmedia jan2711
Socialmedia jan2711
 
Social Media Boot Camp 20130315
Social Media Boot Camp 20130315Social Media Boot Camp 20130315
Social Media Boot Camp 20130315
 
101005 cipr
101005 cipr 101005 cipr
101005 cipr
 
Accelerate Your B.L.O.G., Part 2: Laying the Foundation for Success
Accelerate Your B.L.O.G., Part 2: Laying the Foundation for SuccessAccelerate Your B.L.O.G., Part 2: Laying the Foundation for Success
Accelerate Your B.L.O.G., Part 2: Laying the Foundation for Success
 
Content That Converts
Content That ConvertsContent That Converts
Content That Converts
 
How to build vibrant Communities
How to build vibrant CommunitiesHow to build vibrant Communities
How to build vibrant Communities
 
Meyer Memorial Trust
Meyer Memorial TrustMeyer Memorial Trust
Meyer Memorial Trust
 
SEO and Your Website; What's Possible
SEO and Your Website; What's PossibleSEO and Your Website; What's Possible
SEO and Your Website; What's Possible
 
New Mexico AMA - Social Media Marketing
New Mexico AMA - Social Media MarketingNew Mexico AMA - Social Media Marketing
New Mexico AMA - Social Media Marketing
 

More from David Hachez

Solvay Entrepreneurs Brainstorm & Boost - Le web comme outil de test
Solvay Entrepreneurs Brainstorm & Boost - Le web comme outil de testSolvay Entrepreneurs Brainstorm & Boost - Le web comme outil de test
Solvay Entrepreneurs Brainstorm & Boost - Le web comme outil de testDavid Hachez
 
Small Intro to Web Analytics - ICHEC
Small Intro to Web Analytics - ICHECSmall Intro to Web Analytics - ICHEC
Small Intro to Web Analytics - ICHECDavid Hachez
 
Ichec Certificate in Community Management - 2014
Ichec Certificate in Community Management - 2014Ichec Certificate in Community Management - 2014
Ichec Certificate in Community Management - 2014David Hachez
 
Digital Marketing Strategy - Canvas for Bruxelles formation training
Digital Marketing Strategy - Canvas for Bruxelles formation trainingDigital Marketing Strategy - Canvas for Bruxelles formation training
Digital Marketing Strategy - Canvas for Bruxelles formation trainingDavid Hachez
 
STIMA - Introduction to Search Engine Marketing
STIMA - Introduction to Search Engine MarketingSTIMA - Introduction to Search Engine Marketing
STIMA - Introduction to Search Engine MarketingDavid Hachez
 
E-Commerce : EMMA - Solvay Business School
E-Commerce : EMMA - Solvay Business SchoolE-Commerce : EMMA - Solvay Business School
E-Commerce : EMMA - Solvay Business SchoolDavid Hachez
 
Introduction aux Réseaux Sociaux - Cap2020
Introduction aux Réseaux Sociaux - Cap2020Introduction aux Réseaux Sociaux - Cap2020
Introduction aux Réseaux Sociaux - Cap2020David Hachez
 
Founder institute : Presentation and Publicity
Founder institute : Presentation and PublicityFounder institute : Presentation and Publicity
Founder institute : Presentation and PublicityDavid Hachez
 
Social Media - WTF(uzz)?
Social Media - WTF(uzz)?Social Media - WTF(uzz)?
Social Media - WTF(uzz)?David Hachez
 
Jeunes et nouvelles technologies. Gsm et internet, amis ou ennemis ?
Jeunes et nouvelles technologies. Gsm et internet, amis ou ennemis ?Jeunes et nouvelles technologies. Gsm et internet, amis ou ennemis ?
Jeunes et nouvelles technologies. Gsm et internet, amis ou ennemis ?David Hachez
 
Social Networks Statistics in Belgium - September 2008 situation
Social Networks Statistics in Belgium - September 2008 situationSocial Networks Statistics in Belgium - September 2008 situation
Social Networks Statistics in Belgium - September 2008 situationDavid Hachez
 
Les jeunes et Internet - Etudes CRIOC - Belgique Juin 2008
Les jeunes et Internet - Etudes CRIOC - Belgique Juin 2008Les jeunes et Internet - Etudes CRIOC - Belgique Juin 2008
Les jeunes et Internet - Etudes CRIOC - Belgique Juin 2008David Hachez
 
Are Belgian Top Portals declining in Audience?
Are Belgian Top Portals declining in Audience?Are Belgian Top Portals declining in Audience?
Are Belgian Top Portals declining in Audience?David Hachez
 
Social Networking - IAB workshop
Social Networking - IAB workshopSocial Networking - IAB workshop
Social Networking - IAB workshopDavid Hachez
 
We are humans We generate content
We are humans We generate contentWe are humans We generate content
We are humans We generate contentDavid Hachez
 

More from David Hachez (18)

Solvay Entrepreneurs Brainstorm & Boost - Le web comme outil de test
Solvay Entrepreneurs Brainstorm & Boost - Le web comme outil de testSolvay Entrepreneurs Brainstorm & Boost - Le web comme outil de test
Solvay Entrepreneurs Brainstorm & Boost - Le web comme outil de test
 
Small Intro to Web Analytics - ICHEC
Small Intro to Web Analytics - ICHECSmall Intro to Web Analytics - ICHEC
Small Intro to Web Analytics - ICHEC
 
Ichec Certificate in Community Management - 2014
Ichec Certificate in Community Management - 2014Ichec Certificate in Community Management - 2014
Ichec Certificate in Community Management - 2014
 
Digital Marketing Strategy - Canvas for Bruxelles formation training
Digital Marketing Strategy - Canvas for Bruxelles formation trainingDigital Marketing Strategy - Canvas for Bruxelles formation training
Digital Marketing Strategy - Canvas for Bruxelles formation training
 
STIMA - Introduction to Search Engine Marketing
STIMA - Introduction to Search Engine MarketingSTIMA - Introduction to Search Engine Marketing
STIMA - Introduction to Search Engine Marketing
 
E-Commerce : EMMA - Solvay Business School
E-Commerce : EMMA - Solvay Business SchoolE-Commerce : EMMA - Solvay Business School
E-Commerce : EMMA - Solvay Business School
 
Tips to pitch
Tips to pitchTips to pitch
Tips to pitch
 
Introduction aux Réseaux Sociaux - Cap2020
Introduction aux Réseaux Sociaux - Cap2020Introduction aux Réseaux Sociaux - Cap2020
Introduction aux Réseaux Sociaux - Cap2020
 
Founder institute : Presentation and Publicity
Founder institute : Presentation and PublicityFounder institute : Presentation and Publicity
Founder institute : Presentation and Publicity
 
Social Media - WTF(uzz)?
Social Media - WTF(uzz)?Social Media - WTF(uzz)?
Social Media - WTF(uzz)?
 
Jeunes et nouvelles technologies. Gsm et internet, amis ou ennemis ?
Jeunes et nouvelles technologies. Gsm et internet, amis ou ennemis ?Jeunes et nouvelles technologies. Gsm et internet, amis ou ennemis ?
Jeunes et nouvelles technologies. Gsm et internet, amis ou ennemis ?
 
Social Networks Statistics in Belgium - September 2008 situation
Social Networks Statistics in Belgium - September 2008 situationSocial Networks Statistics in Belgium - September 2008 situation
Social Networks Statistics in Belgium - September 2008 situation
 
Les jeunes et Internet - Etudes CRIOC - Belgique Juin 2008
Les jeunes et Internet - Etudes CRIOC - Belgique Juin 2008Les jeunes et Internet - Etudes CRIOC - Belgique Juin 2008
Les jeunes et Internet - Etudes CRIOC - Belgique Juin 2008
 
Are Belgian Top Portals declining in Audience?
Are Belgian Top Portals declining in Audience?Are Belgian Top Portals declining in Audience?
Are Belgian Top Portals declining in Audience?
 
Meet The After
Meet The AfterMeet The After
Meet The After
 
Socialnetwork Iab
Socialnetwork IabSocialnetwork Iab
Socialnetwork Iab
 
Social Networking - IAB workshop
Social Networking - IAB workshopSocial Networking - IAB workshop
Social Networking - IAB workshop
 
We are humans We generate content
We are humans We generate contentWe are humans We generate content
We are humans We generate content
 

Recently uploaded

Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationAnamaria Contreras
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCRashishs7044
 
2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis UsageNeil Kimberley
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...ictsugar
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCRashishs7044
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607dollysharma2066
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadIslamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadAyesha Khan
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMVoces Mineras
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...ShrutiBose4
 
India Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample ReportIndia Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample ReportMintel Group
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCRashishs7044
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 

Recently uploaded (20)

Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement Presentation
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
 
2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation Slides
 
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadIslamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQM
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
 
India Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample ReportIndia Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample Report
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
 
Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 

Marketing & Sales - Founder institute Brussels

  • 1. Marketing & Sales a few basics Founder Institute
  • 2.
  • 4. 3D R Define Deliver This is the "idea" phase.  This is the "action" phase.  You will gather all the info around your business idea : You will focus on the execution •What's the name? •Find the right team •"Reason why" you do what you do? •Find partnerships •What's the business model behind the idea? •Stay FOCUSED •Who are you talking to? Drive Reward This is your "amplification" phase.  This is the "thank you" phase. Your soul has to cross the line in the real world. Now your Your most tangible asset is your customers/employees base idea is alive. Make it known to everyone: •Cherish them •Spread the word •Reward them •What's your story? What's your content? •Turn them into ambassadors. • Are you relevant to your audience? •Bring customers on board The After
  • 7. Manage Content Gather Insight Exchange YOU publishers bookmarks analytics communication community image storage data streams projects blog sounds knowledge communities crowdsourcing location videos information networks infrastructure personal data live stream reputation v-office Capital Creation Curation Control Collaboration social media toolbox - beta version The After
  • 8. Manage Content Gather Insight Exchange Google account Twitter Google Analytics Skype Delicious FB account Flavors, CheckThis FB insights Socialcast,Yammer StumbleUpon OpenID, Linkedin Prezly Twittercounter, bit.ly Flowtown Evernote RescueTime,Beebole BaseCamp FB pages/groups Flickr, Picasa Dropbox Wakoopa Zoho projects Linkedin Prezy Issuu AddThis, ShareThis Beebole Slideshare Crowdspring Blogger, WP Soundcloud DialogFeed Knowledge Plaza ODesk, Mindmeister Posterous MySpace Getsatisfaction Docstoc GhostBloggers Youtube Storify Hootsuite Google Apps 4square Vimeo Wiki CoTweet Zoho Gowalla Dailymotion Netvibes Seesmic Docs.com Livestream Klout Memolane, Dipity ContactOffice uStream Ubervu Whoopaa Acrobat Qik (mobile) Attentio Capital Creation Curation Control Collaboration social media dashboard - beta version The After
  • 10. How likely are you to recommend ... to your friends & colleagues ? http://www.netpromoter.com
  • 11. The 1 mio € question http://www.netpromoter.com
  • 15. thank you @theafter