Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Monetisation of Wine Blogs


Published on

A brief intro to discussion on monetisation of wine blogs for the European Wine Bloggers' Conference in Rioja, EWBC 2008

  • Finally found a service provider which actually supplies an essay with an engaging introduction leading to the main body of the exposition Here is the site ⇒⇒⇒ ⇐⇐⇐
    Are you sure you want to  Yes  No
    Your message goes here

Monetisation of Wine Blogs

  1. 1. Monetisation of wine blogs Part 4 of 4
  2. 2. 3 models <ul><li>Micro Publisher </li></ul><ul><li>Micro Retailer </li></ul><ul><li>Micro Consultant </li></ul>
  3. 3. A micro publisher sells: <ul><li>Content </li></ul><ul><li>Advertising </li></ul><ul><li>Eyeballs </li></ul><ul><li>Click here for the article </li></ul>
  4. 4. A micro retailer sells: <ul><li>Something! </li></ul><ul><li>Wine? </li></ul><ul><li>Click here for the article </li></ul>
  5. 5. A micro consultant sells: <ul><li>Expertise </li></ul><ul><li>Themselves! </li></ul><ul><ul><li>Personal Branding </li></ul></ul><ul><ul><ul><li>Build brand </li></ul></ul></ul><ul><ul><ul><li>Build profile </li></ul></ul></ul><ul><ul><ul><li>Establish credentials </li></ul></ul></ul><ul><li>Click here for the article </li></ul>
  6. 6. Models
  7. 7. Most important first step <ul><li>Collaborate </li></ul><ul><li>Strength, and information, in numbers </li></ul>