Have you tried recruiting on Facebook? Do you manually click through profiles and post messages on group profiles? Guess what, you have already created your first mistake! If you are like most online recruiters, then more than likely you are concerned about how to grow traffic to your website and increase sales and placements.
Do you know how to pull profiles details such as skills, interests, current employer/role and qualifications into your database? This webinar will be presented by leading Online Recruitment Specialist, Thomas Shaw MRCSA, who has shown hundreds of recruiters how to effectively use Facebook as a recruiting tool.
Facebook is a talent goldmine and during this FREE webinar you will learn
- The various types of Advertising Models and how Pay Per Click adverts work.
- The difference between a Facebook Profile, Facebook Pages, Groups & Facebook Applications
- How to search for candidates
- What is the Facebook Marketplace and how you can post jobs in the Marketplace
- What is an API, OAuth, OpenID
- A detailed look at Facebook Applications
- Why Facebook Connect is important
By creating an application specifically for your recruitment agency, you can automatically display all your jobs, and allow users to share the job with their friends. All you need is a RSS feed and you can be online within a few hours.
The result can be viral. Once your job is posted on Facebook users can repeatedly install your own brand application which generates massive amounts of continuous traffic to your website and expands your brand to significant proportions.
Work smarter, not harder!
Hi there and welcome to this webinar “Using Facebook for Recruitment”. My name is Thomas Shaw, and I am the Managing Director of Recruitment Directory. As one of Australia’s leading online recruitment specialists, I regularly consult to recruitment agencies, job boards, employers and advertising agencies on how to use online mediums such as Facebook for recruitment. Over the next hour or so, I plan to present this training session with a mix of basic and technical jargon. I will warn you now, you may get lost in the jargon, and I will provide links for you to follow up after the webinar. You can use this hour long training session towards your PD or professional development points. You may find it handy if you are logged into your Facebook account and can follow the links on the screen. This session will mostly cover theory and step through some examples. Unfortunately, due to user security and the constant updates in data feeds, I will be unable to step through any live examples on Facebook. My contact details are listed here if you have any problems. So lets get into the session.