Forewards customer referral programs for ecommerce
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Are you spending your marketing dollars on the most efficient channel of them all? Customer referrals, word of mouth, and advocate marketing programs have proven to be the most efficient and the most effective ways for businesses of all sizes to scale and grow. Forewards makes setting up a refer a friend program simple and effective for even the most resource strapped organizations.
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Forewards customer referral programs for ecommerce
- 1. “IF YOU’RE NOT USING FOREWARDS YOU’RE LOSING OUT ON SALES”
- 2. THE MOST INFLUENTIAL ADVERTISING forewardsapp.com 2 This! Not These Neilsen
- 3. WORD OF MOUTH HAS CHANGED forewardsapp.com 3 Refer a few friends over days Broadcast to the WORLD in seconds! go here…
- 4. CONSUMERS ARE INFLUENTIAL 57% of US adults are on Facebook 338 - Average number of friends Pew research 73% of consumers say Social Media influenced a store visit decision Empathica forewardsapp.com 4 I’m a big deal
- 5. CUSTOMERS HAVE A LOT TO SAY 83% of consumers are willing to refer Texas Tech forewardsapp.com 5
- 6. IT’S WORTH ASKING 65% of new business comes from referrals New York Times People are 4X more likely to buy when referred by a friend Nielsen forewardsapp.com 6
- 7. TURN TRANSACTIONS INTO REFERRALS forewardsapp.com 7 A customer buys something from your store We trigger a markeCng campaign asking them to share They share an incenCve with friends and also receive a reward themselves
- 8. How you ask: • Targeted template campaigns and messages THE SECRET TO MORE REFERRALS (1) forewardsapp.com 8
- 9. THE SECRET TO MORE REFERRALS (2) When you ask • Triggered emails at key moments of the customer journey forewardsapp.com 9
- 10. THE SECRET TO MORE REFERRALS (3) Test, test, test • Quickly test and compare hypotheses forewardsapp.com 10
- 11. REAL WORLD RESULTS “Global beauty brand” – $10,000+ referral sales in first 2 months – 30%+ of customers will refer “Boutique women’s retailer” – $3000+ referral sales in first 2 weeks – 35%+ of customers will refer “Custom art prints” – $2500+ referral sales in first 3 weeks – 8% lift in sales forewardsapp.com 11
- 12. BUILD A PROFILE OF YOUR BEST ADVOCATES A recipe to find more advocates • Gender • Location • # of Friends • Purchase behavior • Purchase influence forewardsapp.com 12 Find more of me!