SlideShare a Scribd company logo
1 of 12
Download to read offline
Daddy…
what do
you do?
Jason Dea
Turning ideas into revenue
What exactly do you do?
Simple Marketing Framework
                                                               Optimization
    Market              Business
                                      Tactics      Content      & Market
  Knowledge             Strategy
                                                                 Learning

                        Business     Outbound                    Funnel
  Segments                                        Messaging
                         Model       Lead Gen                  Optimization

    Market          Sales Process     Inbound     Marketing       Results
    Needs            & Strategy      Lead Gen      Content       Tracking

 Key Points of           Market     Retention &   Customer        Market
    Value               Strategy    Engagement     Content       Learning

 Competitive            Partner                   Influencer
                                     Visibility
   Analysis             Strategy                   Outreach

www.rocketwatcher.com
Where I focus?
                                                               Optimization
   Market               Business
                                      Tactics     Content       & Market
 Knowledge              Strategy
                                                                 Learning

                        Business     Outbound                    Funnel
  Segments                                        Messaging
                         Model       Lead Gen                  Optimization

    Market          Sales Process     Inbound     Marketing       Results
    Needs            & Strategy      Lead Gen      Content       Tracking

 Key Points              Market     Retention &   Customer        Market
  of Value              Strategy    Engagement     Content       Learning

 Competitive            Partner                   Influencer
                                     Visibility
   Analysis             Strategy                   Outreach

www.rocketwatcher.com
What does that mean?
Messaging
What is it?
   Call it a spade

Is it for me?
   Segmentation

Why buy it from you?
   Value not features
Content
Evangelist
Competitive
This is what I do
  I write the STORY   That fills THIS
Jason Dea
jason.dea@gmail.com
linkedin: http://ca.linkedin.com/in/jasondea
twitter: http://twitter.com/threadyblock
blog: http://threadyblock.blogspot.com/

More Related Content

What's hot

content_marketing_comes_of_a_271566
content_marketing_comes_of_a_271566content_marketing_comes_of_a_271566
content_marketing_comes_of_a_271566Ali MacDonald
 
What should your marketing team look like?
What should your marketing team look like?What should your marketing team look like?
What should your marketing team look like?Pete Jakob
 
Modern Marketing Center of Excellence Report
Modern Marketing Center of Excellence ReportModern Marketing Center of Excellence Report
Modern Marketing Center of Excellence ReportDemand Metric
 
Inbound Marketing Effectiveness Benchmark Report
Inbound Marketing Effectiveness Benchmark ReportInbound Marketing Effectiveness Benchmark Report
Inbound Marketing Effectiveness Benchmark ReportDemand Metric
 
Marcom planning tools & templates
Marcom planning   tools & templatesMarcom planning   tools & templates
Marcom planning tools & templatesJohn Gregory Olson
 
Ashworth & Company Short Overview v1.2
Ashworth & Company Short Overview v1.2Ashworth & Company Short Overview v1.2
Ashworth & Company Short Overview v1.2Peter Ashworth
 
Marketing Technology Planning Guide - 9 steps to revenue operations success
Marketing Technology Planning Guide - 9 steps to revenue operations successMarketing Technology Planning Guide - 9 steps to revenue operations success
Marketing Technology Planning Guide - 9 steps to revenue operations successBrian Hansford
 
Inbound Marketing in the Contact Center Marketplace
Inbound Marketing in the Contact Center MarketplaceInbound Marketing in the Contact Center Marketplace
Inbound Marketing in the Contact Center Marketplaceechogravity
 
My Puget Sound AMA Slides on B2B Customer Acquisition Strategies
My Puget Sound AMA Slides on B2B Customer Acquisition StrategiesMy Puget Sound AMA Slides on B2B Customer Acquisition Strategies
My Puget Sound AMA Slides on B2B Customer Acquisition StrategiesBrian Hansford
 
3 Steps to Creating a B2B Account-Based Marketing Strategy
3 Steps to Creating a B2B Account-Based Marketing Strategy3 Steps to Creating a B2B Account-Based Marketing Strategy
3 Steps to Creating a B2B Account-Based Marketing StrategySagefrog Marketing Group, LLC
 
Demand Metric Executive Marketing Advisory Membership
Demand Metric Executive Marketing Advisory MembershipDemand Metric Executive Marketing Advisory Membership
Demand Metric Executive Marketing Advisory MembershipJustin Chung
 
Social Media Marketing Plan methodology
Social Media Marketing Plan methodologySocial Media Marketing Plan methodology
Social Media Marketing Plan methodologyDemand Metric
 
State of Video Marketing Benchmark Report - 2016
State of Video Marketing Benchmark Report - 2016State of Video Marketing Benchmark Report - 2016
State of Video Marketing Benchmark Report - 2016Demand Metric
 
The State of the Sales & Marketing Funnel
The State of the Sales & Marketing FunnelThe State of the Sales & Marketing Funnel
The State of the Sales & Marketing FunnelDemand Metric
 
Advanced Marketing Performance Management Benchmark Report
Advanced Marketing Performance Management Benchmark ReportAdvanced Marketing Performance Management Benchmark Report
Advanced Marketing Performance Management Benchmark ReportDemand Metric
 
Marketing Turnaround Model
Marketing Turnaround ModelMarketing Turnaround Model
Marketing Turnaround ModelGailGuge
 
Social Media Maturity Model
Social Media Maturity ModelSocial Media Maturity Model
Social Media Maturity ModelDemand Metric
 
Go-To-Market Framework
Go-To-Market FrameworkGo-To-Market Framework
Go-To-Market FrameworkDemand Metric
 

What's hot (20)

content_marketing_comes_of_a_271566
content_marketing_comes_of_a_271566content_marketing_comes_of_a_271566
content_marketing_comes_of_a_271566
 
Linked in Sales Strategy
Linked in Sales StrategyLinked in Sales Strategy
Linked in Sales Strategy
 
What should your marketing team look like?
What should your marketing team look like?What should your marketing team look like?
What should your marketing team look like?
 
Modern Marketing Center of Excellence Report
Modern Marketing Center of Excellence ReportModern Marketing Center of Excellence Report
Modern Marketing Center of Excellence Report
 
Inbound Marketing Effectiveness Benchmark Report
Inbound Marketing Effectiveness Benchmark ReportInbound Marketing Effectiveness Benchmark Report
Inbound Marketing Effectiveness Benchmark Report
 
Marcom planning tools & templates
Marcom planning   tools & templatesMarcom planning   tools & templates
Marcom planning tools & templates
 
Ashworth & Company Short Overview v1.2
Ashworth & Company Short Overview v1.2Ashworth & Company Short Overview v1.2
Ashworth & Company Short Overview v1.2
 
Marketing Technology Planning Guide - 9 steps to revenue operations success
Marketing Technology Planning Guide - 9 steps to revenue operations successMarketing Technology Planning Guide - 9 steps to revenue operations success
Marketing Technology Planning Guide - 9 steps to revenue operations success
 
Inbound Marketing in the Contact Center Marketplace
Inbound Marketing in the Contact Center MarketplaceInbound Marketing in the Contact Center Marketplace
Inbound Marketing in the Contact Center Marketplace
 
B2B Marketing in an Automated World
B2B Marketing in an Automated WorldB2B Marketing in an Automated World
B2B Marketing in an Automated World
 
My Puget Sound AMA Slides on B2B Customer Acquisition Strategies
My Puget Sound AMA Slides on B2B Customer Acquisition StrategiesMy Puget Sound AMA Slides on B2B Customer Acquisition Strategies
My Puget Sound AMA Slides on B2B Customer Acquisition Strategies
 
3 Steps to Creating a B2B Account-Based Marketing Strategy
3 Steps to Creating a B2B Account-Based Marketing Strategy3 Steps to Creating a B2B Account-Based Marketing Strategy
3 Steps to Creating a B2B Account-Based Marketing Strategy
 
Demand Metric Executive Marketing Advisory Membership
Demand Metric Executive Marketing Advisory MembershipDemand Metric Executive Marketing Advisory Membership
Demand Metric Executive Marketing Advisory Membership
 
Social Media Marketing Plan methodology
Social Media Marketing Plan methodologySocial Media Marketing Plan methodology
Social Media Marketing Plan methodology
 
State of Video Marketing Benchmark Report - 2016
State of Video Marketing Benchmark Report - 2016State of Video Marketing Benchmark Report - 2016
State of Video Marketing Benchmark Report - 2016
 
The State of the Sales & Marketing Funnel
The State of the Sales & Marketing FunnelThe State of the Sales & Marketing Funnel
The State of the Sales & Marketing Funnel
 
Advanced Marketing Performance Management Benchmark Report
Advanced Marketing Performance Management Benchmark ReportAdvanced Marketing Performance Management Benchmark Report
Advanced Marketing Performance Management Benchmark Report
 
Marketing Turnaround Model
Marketing Turnaround ModelMarketing Turnaround Model
Marketing Turnaround Model
 
Social Media Maturity Model
Social Media Maturity ModelSocial Media Maturity Model
Social Media Maturity Model
 
Go-To-Market Framework
Go-To-Market FrameworkGo-To-Market Framework
Go-To-Market Framework
 

Viewers also liked

Codelattice Partner Engagement
Codelattice Partner EngagementCodelattice Partner Engagement
Codelattice Partner EngagementCodelattice
 
Getting Started as an ISV Partner (Dreamforce 2015)
Getting Started as an ISV Partner (Dreamforce 2015)Getting Started as an ISV Partner (Dreamforce 2015)
Getting Started as an ISV Partner (Dreamforce 2015)Salesforce Partners
 
New En Softek It Capabilities Brochure March 2011
New En Softek It Capabilities Brochure   March 2011New En Softek It Capabilities Brochure   March 2011
New En Softek It Capabilities Brochure March 2011harryatensoftek
 
Shanthi celebrity advertising indian visual media.
Shanthi celebrity advertising indian visual media.Shanthi celebrity advertising indian visual media.
Shanthi celebrity advertising indian visual media.Shanthi Parasuraman
 
Business plan finance
Business plan  financeBusiness plan  finance
Business plan financevinod seth
 
5 Top Collection of Diamond Engagement Rings by Adiamor
5 Top Collection of Diamond  Engagement Rings by Adiamor5 Top Collection of Diamond  Engagement Rings by Adiamor
5 Top Collection of Diamond Engagement Rings by AdiamorEddie R Runner
 
Usability Essentials to Know
Usability Essentials to KnowUsability Essentials to Know
Usability Essentials to KnowPravin Mehta
 
Как рождаются эксклюзивные украшения
Как рождаются эксклюзивные украшенияКак рождаются эксклюзивные украшения
Как рождаются эксклюзивные украшенияМихаил Цыкарев
 
Rezoluţia privind problema construcţiei obiectivului
Rezoluţia privind problema construcţiei obiectivuluiRezoluţia privind problema construcţiei obiectivului
Rezoluţia privind problema construcţiei obiectivuluiAcademia Caţavencu
 
Rektanglar enl paul_vaderlind
Rektanglar enl paul_vaderlindRektanglar enl paul_vaderlind
Rektanglar enl paul_vaderlindHåkan Elderstig
 
DR Planning and Testing
DR Planning and TestingDR Planning and Testing
DR Planning and TestingJason Dea
 
How can a broken business be fixed?
How can a broken business be fixed?How can a broken business be fixed?
How can a broken business be fixed?Roger Gillespie
 
Ansarana e taghoot iqsam wa ehkaam copy
Ansarana e taghoot iqsam wa ehkaam copyAnsarana e taghoot iqsam wa ehkaam copy
Ansarana e taghoot iqsam wa ehkaam copyshahid shahid
 

Viewers also liked (20)

Book
BookBook
Book
 
Codelattice Partner Engagement
Codelattice Partner EngagementCodelattice Partner Engagement
Codelattice Partner Engagement
 
The Ultimate Blueprint to Channel Partner Engagement
The Ultimate Blueprint to Channel Partner EngagementThe Ultimate Blueprint to Channel Partner Engagement
The Ultimate Blueprint to Channel Partner Engagement
 
Getting Started as an ISV Partner (Dreamforce 2015)
Getting Started as an ISV Partner (Dreamforce 2015)Getting Started as an ISV Partner (Dreamforce 2015)
Getting Started as an ISV Partner (Dreamforce 2015)
 
New En Softek It Capabilities Brochure March 2011
New En Softek It Capabilities Brochure   March 2011New En Softek It Capabilities Brochure   March 2011
New En Softek It Capabilities Brochure March 2011
 
Building Your Faith
Building Your FaithBuilding Your Faith
Building Your Faith
 
Shanthi celebrity advertising indian visual media.
Shanthi celebrity advertising indian visual media.Shanthi celebrity advertising indian visual media.
Shanthi celebrity advertising indian visual media.
 
Daktari Newsletter October 2010
Daktari Newsletter October 2010Daktari Newsletter October 2010
Daktari Newsletter October 2010
 
2.3
2.32.3
2.3
 
Business plan finance
Business plan  financeBusiness plan  finance
Business plan finance
 
Book Web Dosso
Book Web DossoBook Web Dosso
Book Web Dosso
 
5 Top Collection of Diamond Engagement Rings by Adiamor
5 Top Collection of Diamond  Engagement Rings by Adiamor5 Top Collection of Diamond  Engagement Rings by Adiamor
5 Top Collection of Diamond Engagement Rings by Adiamor
 
Usability Essentials to Know
Usability Essentials to KnowUsability Essentials to Know
Usability Essentials to Know
 
Как рождаются эксклюзивные украшения
Как рождаются эксклюзивные украшенияКак рождаются эксклюзивные украшения
Как рождаются эксклюзивные украшения
 
Rezoluţia privind problema construcţiei obiectivului
Rezoluţia privind problema construcţiei obiectivuluiRezoluţia privind problema construcţiei obiectivului
Rezoluţia privind problema construcţiei obiectivului
 
Rektanglar enl paul_vaderlind
Rektanglar enl paul_vaderlindRektanglar enl paul_vaderlind
Rektanglar enl paul_vaderlind
 
Technology table
Technology tableTechnology table
Technology table
 
DR Planning and Testing
DR Planning and TestingDR Planning and Testing
DR Planning and Testing
 
How can a broken business be fixed?
How can a broken business be fixed?How can a broken business be fixed?
How can a broken business be fixed?
 
Ansarana e taghoot iqsam wa ehkaam copy
Ansarana e taghoot iqsam wa ehkaam copyAnsarana e taghoot iqsam wa ehkaam copy
Ansarana e taghoot iqsam wa ehkaam copy
 

Similar to Jason Dea - Turning ideas into revenue

Santa clara b2 b buyer behavior v2
Santa clara b2 b buyer behavior v2Santa clara b2 b buyer behavior v2
Santa clara b2 b buyer behavior v2LauraRamosXerox
 
SCG Social Media Analytics Introduction
SCG Social Media Analytics IntroductionSCG Social Media Analytics Introduction
SCG Social Media Analytics IntroductionChris Rigatuso
 
Strategic Marketing Overview
Strategic Marketing OverviewStrategic Marketing Overview
Strategic Marketing Overviewkthomas2223
 
What is your product's social strategy?
What is your product's social strategy?What is your product's social strategy?
What is your product's social strategy?Jon Gatrell
 
De ROI van Inbound marketing
De ROI van Inbound marketingDe ROI van Inbound marketing
De ROI van Inbound marketingMark Beekman
 
Easy Marketing and Communications for Technology Startups
Easy Marketing and Communications for Technology StartupsEasy Marketing and Communications for Technology Startups
Easy Marketing and Communications for Technology StartupsClay Braziller, B.Eng, MBA
 
Marketing services overview
Marketing services overviewMarketing services overview
Marketing services overviewChris Scafario
 
Sales Marketing Alignment
Sales Marketing AlignmentSales Marketing Alignment
Sales Marketing AlignmentHubSpot
 
Scaling Account-Based Marketing in the Digital Age
Scaling Account-Based Marketing in the Digital AgeScaling Account-Based Marketing in the Digital Age
Scaling Account-Based Marketing in the Digital AgeDun & Bradstreet
 
IPA Creative Pioneers Conference - 2nd May 2012
IPA Creative Pioneers Conference - 2nd May 2012IPA Creative Pioneers Conference - 2nd May 2012
IPA Creative Pioneers Conference - 2nd May 2012Code Worldwide
 
No Such Thing As Social Products
No Such Thing As Social ProductsNo Such Thing As Social Products
No Such Thing As Social ProductsJon Gatrell
 
Strategies to Branding and Marketing
Strategies to Branding and MarketingStrategies to Branding and Marketing
Strategies to Branding and MarketingGarima Srivastava
 
The science behind the art of marketing
The science behind the art of marketingThe science behind the art of marketing
The science behind the art of marketingThe House of Marketing
 
Sales & Marketing Maturity Assessment Tool
Sales & Marketing Maturity Assessment ToolSales & Marketing Maturity Assessment Tool
Sales & Marketing Maturity Assessment Tooltiturk
 
Eloqua breakfast briefing pres apr 2012
Eloqua breakfast briefing pres apr 2012Eloqua breakfast briefing pres apr 2012
Eloqua breakfast briefing pres apr 2012Gerry Brown
 
New Mexico AMA - Thought Leadership Marketing
New Mexico AMA - Thought Leadership MarketingNew Mexico AMA - Thought Leadership Marketing
New Mexico AMA - Thought Leadership MarketingDana Vanden Heuvel
 
How to Turn Your Website into a Demand Generation Machine
How to Turn Your Website into a Demand Generation MachineHow to Turn Your Website into a Demand Generation Machine
How to Turn Your Website into a Demand Generation MachineMarqui CMS
 
Formulating Your E-commerce Marketing Strategy
Formulating Your E-commerce Marketing StrategyFormulating Your E-commerce Marketing Strategy
Formulating Your E-commerce Marketing StrategySavaş Şakar
 

Similar to Jason Dea - Turning ideas into revenue (20)

Santa clara b2 b buyer behavior v2
Santa clara b2 b buyer behavior v2Santa clara b2 b buyer behavior v2
Santa clara b2 b buyer behavior v2
 
SCG Social Media Analytics Introduction
SCG Social Media Analytics IntroductionSCG Social Media Analytics Introduction
SCG Social Media Analytics Introduction
 
Strategic Marketing Overview
Strategic Marketing OverviewStrategic Marketing Overview
Strategic Marketing Overview
 
What is your product's social strategy?
What is your product's social strategy?What is your product's social strategy?
What is your product's social strategy?
 
G Commins - Sales & marketing
G Commins - Sales & marketingG Commins - Sales & marketing
G Commins - Sales & marketing
 
De ROI van Inbound marketing
De ROI van Inbound marketingDe ROI van Inbound marketing
De ROI van Inbound marketing
 
Easy Marketing and Communications for Technology Startups
Easy Marketing and Communications for Technology StartupsEasy Marketing and Communications for Technology Startups
Easy Marketing and Communications for Technology Startups
 
Marketing services overview
Marketing services overviewMarketing services overview
Marketing services overview
 
Sales Marketing Alignment
Sales Marketing AlignmentSales Marketing Alignment
Sales Marketing Alignment
 
Scaling Account-Based Marketing in the Digital Age
Scaling Account-Based Marketing in the Digital AgeScaling Account-Based Marketing in the Digital Age
Scaling Account-Based Marketing in the Digital Age
 
IPA Creative Pioneers Conference - 2nd May 2012
IPA Creative Pioneers Conference - 2nd May 2012IPA Creative Pioneers Conference - 2nd May 2012
IPA Creative Pioneers Conference - 2nd May 2012
 
No Such Thing As Social Products
No Such Thing As Social ProductsNo Such Thing As Social Products
No Such Thing As Social Products
 
Strategies to Branding and Marketing
Strategies to Branding and MarketingStrategies to Branding and Marketing
Strategies to Branding and Marketing
 
The science behind the art of marketing
The science behind the art of marketingThe science behind the art of marketing
The science behind the art of marketing
 
Sales & Marketing Maturity Assessment Tool
Sales & Marketing Maturity Assessment ToolSales & Marketing Maturity Assessment Tool
Sales & Marketing Maturity Assessment Tool
 
Eloqua breakfast briefing pres apr 2012
Eloqua breakfast briefing pres apr 2012Eloqua breakfast briefing pres apr 2012
Eloqua breakfast briefing pres apr 2012
 
Think i t company limited 2013 ppt
Think i t company limited 2013 pptThink i t company limited 2013 ppt
Think i t company limited 2013 ppt
 
New Mexico AMA - Thought Leadership Marketing
New Mexico AMA - Thought Leadership MarketingNew Mexico AMA - Thought Leadership Marketing
New Mexico AMA - Thought Leadership Marketing
 
How to Turn Your Website into a Demand Generation Machine
How to Turn Your Website into a Demand Generation MachineHow to Turn Your Website into a Demand Generation Machine
How to Turn Your Website into a Demand Generation Machine
 
Formulating Your E-commerce Marketing Strategy
Formulating Your E-commerce Marketing StrategyFormulating Your E-commerce Marketing Strategy
Formulating Your E-commerce Marketing Strategy
 

More from Jason Dea

Lean Canvas Basics
Lean Canvas Basics Lean Canvas Basics
Lean Canvas Basics Jason Dea
 
Winning the zero moment of truth with word of mouth
Winning the zero moment of truth with word of mouthWinning the zero moment of truth with word of mouth
Winning the zero moment of truth with word of mouthJason Dea
 
Forewards customer referral programs for ecommerce
Forewards   customer referral programs for ecommerceForewards   customer referral programs for ecommerce
Forewards customer referral programs for ecommerceJason Dea
 
Turn Your Passion Into a Business with Forewards
Turn Your Passion Into a Business with ForewardsTurn Your Passion Into a Business with Forewards
Turn Your Passion Into a Business with ForewardsJason Dea
 
3rd party feedback product launch webinar
3rd party feedback product launch webinar3rd party feedback product launch webinar
3rd party feedback product launch webinarJason Dea
 
What separates the winners from the losers 06 04 2012 final
What separates the winners from the losers 06 04 2012 finalWhat separates the winners from the losers 06 04 2012 final
What separates the winners from the losers 06 04 2012 finalJason Dea
 
Engaging millenials for financial services
Engaging millenials for financial servicesEngaging millenials for financial services
Engaging millenials for financial servicesJason Dea
 
Socializing the Retail Experience
Socializing the Retail ExperienceSocializing the Retail Experience
Socializing the Retail ExperienceJason Dea
 
Doing More with Less in Challenging Economic Times
Doing More with Less in Challenging Economic TimesDoing More with Less in Challenging Economic Times
Doing More with Less in Challenging Economic TimesJason Dea
 
Disaster recovery and the cloud
Disaster recovery and the cloudDisaster recovery and the cloud
Disaster recovery and the cloudJason Dea
 
Update Your Disaster Recovery Plans with Virtualization
Update Your Disaster Recovery Plans with VirtualizationUpdate Your Disaster Recovery Plans with Virtualization
Update Your Disaster Recovery Plans with VirtualizationJason Dea
 
New Platforms, New Technologies, Old Headaches
New Platforms, New Technologies, Old HeadachesNew Platforms, New Technologies, Old Headaches
New Platforms, New Technologies, Old HeadachesJason Dea
 
DR Planning - Improving Recovery Time
DR Planning - Improving Recovery TimeDR Planning - Improving Recovery Time
DR Planning - Improving Recovery TimeJason Dea
 
50 migrations in 24 hours
50 migrations in 24 hours50 migrations in 24 hours
50 migrations in 24 hoursJason Dea
 
DR planning and testing
DR planning and testingDR planning and testing
DR planning and testingJason Dea
 
Disaster Recovery and the Cloud
Disaster Recovery and the CloudDisaster Recovery and the Cloud
Disaster Recovery and the CloudJason Dea
 
Virtual Disaster Recovery ROI
Virtual Disaster Recovery ROIVirtual Disaster Recovery ROI
Virtual Disaster Recovery ROIJason Dea
 
New Essentials of Disaster Recovery Planning
New Essentials of Disaster Recovery PlanningNew Essentials of Disaster Recovery Planning
New Essentials of Disaster Recovery PlanningJason Dea
 

More from Jason Dea (18)

Lean Canvas Basics
Lean Canvas Basics Lean Canvas Basics
Lean Canvas Basics
 
Winning the zero moment of truth with word of mouth
Winning the zero moment of truth with word of mouthWinning the zero moment of truth with word of mouth
Winning the zero moment of truth with word of mouth
 
Forewards customer referral programs for ecommerce
Forewards   customer referral programs for ecommerceForewards   customer referral programs for ecommerce
Forewards customer referral programs for ecommerce
 
Turn Your Passion Into a Business with Forewards
Turn Your Passion Into a Business with ForewardsTurn Your Passion Into a Business with Forewards
Turn Your Passion Into a Business with Forewards
 
3rd party feedback product launch webinar
3rd party feedback product launch webinar3rd party feedback product launch webinar
3rd party feedback product launch webinar
 
What separates the winners from the losers 06 04 2012 final
What separates the winners from the losers 06 04 2012 finalWhat separates the winners from the losers 06 04 2012 final
What separates the winners from the losers 06 04 2012 final
 
Engaging millenials for financial services
Engaging millenials for financial servicesEngaging millenials for financial services
Engaging millenials for financial services
 
Socializing the Retail Experience
Socializing the Retail ExperienceSocializing the Retail Experience
Socializing the Retail Experience
 
Doing More with Less in Challenging Economic Times
Doing More with Less in Challenging Economic TimesDoing More with Less in Challenging Economic Times
Doing More with Less in Challenging Economic Times
 
Disaster recovery and the cloud
Disaster recovery and the cloudDisaster recovery and the cloud
Disaster recovery and the cloud
 
Update Your Disaster Recovery Plans with Virtualization
Update Your Disaster Recovery Plans with VirtualizationUpdate Your Disaster Recovery Plans with Virtualization
Update Your Disaster Recovery Plans with Virtualization
 
New Platforms, New Technologies, Old Headaches
New Platforms, New Technologies, Old HeadachesNew Platforms, New Technologies, Old Headaches
New Platforms, New Technologies, Old Headaches
 
DR Planning - Improving Recovery Time
DR Planning - Improving Recovery TimeDR Planning - Improving Recovery Time
DR Planning - Improving Recovery Time
 
50 migrations in 24 hours
50 migrations in 24 hours50 migrations in 24 hours
50 migrations in 24 hours
 
DR planning and testing
DR planning and testingDR planning and testing
DR planning and testing
 
Disaster Recovery and the Cloud
Disaster Recovery and the CloudDisaster Recovery and the Cloud
Disaster Recovery and the Cloud
 
Virtual Disaster Recovery ROI
Virtual Disaster Recovery ROIVirtual Disaster Recovery ROI
Virtual Disaster Recovery ROI
 
New Essentials of Disaster Recovery Planning
New Essentials of Disaster Recovery PlanningNew Essentials of Disaster Recovery Planning
New Essentials of Disaster Recovery Planning
 

Recently uploaded

女王大学硕士毕业证成绩单(加急办理)认证海外毕业证
女王大学硕士毕业证成绩单(加急办理)认证海外毕业证女王大学硕士毕业证成绩单(加急办理)认证海外毕业证
女王大学硕士毕业证成绩单(加急办理)认证海外毕业证obuhobo
 
CFO_SB_Career History_Multi Sector Experience
CFO_SB_Career History_Multi Sector ExperienceCFO_SB_Career History_Multi Sector Experience
CFO_SB_Career History_Multi Sector ExperienceSanjay Bokadia
 
Delhi Call Girls In Atta Market 9711199012 Book Your One night Stand Call Girls
Delhi Call Girls In Atta Market 9711199012 Book Your One night Stand Call GirlsDelhi Call Girls In Atta Market 9711199012 Book Your One night Stand Call Girls
Delhi Call Girls In Atta Market 9711199012 Book Your One night Stand Call Girlsshivangimorya083
 
Dark Dubai Call Girls O525547819 Skin Call Girls Dubai
Dark Dubai Call Girls O525547819 Skin Call Girls DubaiDark Dubai Call Girls O525547819 Skin Call Girls Dubai
Dark Dubai Call Girls O525547819 Skin Call Girls Dubaikojalkojal131
 
PM Job Search Council Info Session - PMI Silver Spring Chapter
PM Job Search Council Info Session - PMI Silver Spring ChapterPM Job Search Council Info Session - PMI Silver Spring Chapter
PM Job Search Council Info Session - PMI Silver Spring ChapterHector Del Castillo, CPM, CPMM
 
VIP Call Girls Firozabad Aaradhya 8250192130 Independent Escort Service Firoz...
VIP Call Girls Firozabad Aaradhya 8250192130 Independent Escort Service Firoz...VIP Call Girls Firozabad Aaradhya 8250192130 Independent Escort Service Firoz...
VIP Call Girls Firozabad Aaradhya 8250192130 Independent Escort Service Firoz...Suhani Kapoor
 
CALL ON ➥8923113531 🔝Call Girls Gosainganj Lucknow best sexual service
CALL ON ➥8923113531 🔝Call Girls Gosainganj Lucknow best sexual serviceCALL ON ➥8923113531 🔝Call Girls Gosainganj Lucknow best sexual service
CALL ON ➥8923113531 🔝Call Girls Gosainganj Lucknow best sexual serviceanilsa9823
 
Delhi Call Girls Preet Vihar 9711199171 ☎✔👌✔ Whatsapp Body to body massage wi...
Delhi Call Girls Preet Vihar 9711199171 ☎✔👌✔ Whatsapp Body to body massage wi...Delhi Call Girls Preet Vihar 9711199171 ☎✔👌✔ Whatsapp Body to body massage wi...
Delhi Call Girls Preet Vihar 9711199171 ☎✔👌✔ Whatsapp Body to body massage wi...shivangimorya083
 
Experience Certificate - Marketing Analyst-Soham Mondal.pdf
Experience Certificate - Marketing Analyst-Soham Mondal.pdfExperience Certificate - Marketing Analyst-Soham Mondal.pdf
Experience Certificate - Marketing Analyst-Soham Mondal.pdfSoham Mondal
 
VIP Russian Call Girls Amravati Chhaya 8250192130 Independent Escort Service ...
VIP Russian Call Girls Amravati Chhaya 8250192130 Independent Escort Service ...VIP Russian Call Girls Amravati Chhaya 8250192130 Independent Escort Service ...
VIP Russian Call Girls Amravati Chhaya 8250192130 Independent Escort Service ...Suhani Kapoor
 
Dubai Call Girls Starlet O525547819 Call Girls Dubai Showen Dating
Dubai Call Girls Starlet O525547819 Call Girls Dubai Showen DatingDubai Call Girls Starlet O525547819 Call Girls Dubai Showen Dating
Dubai Call Girls Starlet O525547819 Call Girls Dubai Showen Datingkojalkojal131
 
Zeeman Effect normal and Anomalous zeeman effect
Zeeman Effect normal and Anomalous zeeman effectZeeman Effect normal and Anomalous zeeman effect
Zeeman Effect normal and Anomalous zeeman effectPriyanshuRawat56
 
Delhi Call Girls South Delhi 9711199171 ☎✔👌✔ Whatsapp Hard And Sexy Vip Call
Delhi Call Girls South Delhi 9711199171 ☎✔👌✔ Whatsapp Hard And Sexy Vip CallDelhi Call Girls South Delhi 9711199171 ☎✔👌✔ Whatsapp Hard And Sexy Vip Call
Delhi Call Girls South Delhi 9711199171 ☎✔👌✔ Whatsapp Hard And Sexy Vip Callshivangimorya083
 
Neha +91-9537192988-Friendly Ahmedabad Call Girls has Complete Authority for ...
Neha +91-9537192988-Friendly Ahmedabad Call Girls has Complete Authority for ...Neha +91-9537192988-Friendly Ahmedabad Call Girls has Complete Authority for ...
Neha +91-9537192988-Friendly Ahmedabad Call Girls has Complete Authority for ...Niya Khan
 
VIP Call Girl Bhilai Aashi 8250192130 Independent Escort Service Bhilai
VIP Call Girl Bhilai Aashi 8250192130 Independent Escort Service BhilaiVIP Call Girl Bhilai Aashi 8250192130 Independent Escort Service Bhilai
VIP Call Girl Bhilai Aashi 8250192130 Independent Escort Service BhilaiSuhani Kapoor
 
Low Rate Call Girls Cuttack Anika 8250192130 Independent Escort Service Cuttack
Low Rate Call Girls Cuttack Anika 8250192130 Independent Escort Service CuttackLow Rate Call Girls Cuttack Anika 8250192130 Independent Escort Service Cuttack
Low Rate Call Girls Cuttack Anika 8250192130 Independent Escort Service CuttackSuhani Kapoor
 
内布拉斯加大学林肯分校毕业证录取书( 退学 )学位证书硕士
内布拉斯加大学林肯分校毕业证录取书( 退学 )学位证书硕士内布拉斯加大学林肯分校毕业证录取书( 退学 )学位证书硕士
内布拉斯加大学林肯分校毕业证录取书( 退学 )学位证书硕士obuhobo
 
Call Girl in Low Price Delhi Punjabi Bagh 9711199012
Call Girl in Low Price Delhi Punjabi Bagh  9711199012Call Girl in Low Price Delhi Punjabi Bagh  9711199012
Call Girl in Low Price Delhi Punjabi Bagh 9711199012sapnasaifi408
 
Employee of the Month - Samsung Semiconductor India Research
Employee of the Month - Samsung Semiconductor India ResearchEmployee of the Month - Samsung Semiconductor India Research
Employee of the Month - Samsung Semiconductor India ResearchSoham Mondal
 
CALL ON ➥8923113531 🔝Call Girls Nishatganj Lucknow best sexual service
CALL ON ➥8923113531 🔝Call Girls Nishatganj Lucknow best sexual serviceCALL ON ➥8923113531 🔝Call Girls Nishatganj Lucknow best sexual service
CALL ON ➥8923113531 🔝Call Girls Nishatganj Lucknow best sexual serviceanilsa9823
 

Recently uploaded (20)

女王大学硕士毕业证成绩单(加急办理)认证海外毕业证
女王大学硕士毕业证成绩单(加急办理)认证海外毕业证女王大学硕士毕业证成绩单(加急办理)认证海外毕业证
女王大学硕士毕业证成绩单(加急办理)认证海外毕业证
 
CFO_SB_Career History_Multi Sector Experience
CFO_SB_Career History_Multi Sector ExperienceCFO_SB_Career History_Multi Sector Experience
CFO_SB_Career History_Multi Sector Experience
 
Delhi Call Girls In Atta Market 9711199012 Book Your One night Stand Call Girls
Delhi Call Girls In Atta Market 9711199012 Book Your One night Stand Call GirlsDelhi Call Girls In Atta Market 9711199012 Book Your One night Stand Call Girls
Delhi Call Girls In Atta Market 9711199012 Book Your One night Stand Call Girls
 
Dark Dubai Call Girls O525547819 Skin Call Girls Dubai
Dark Dubai Call Girls O525547819 Skin Call Girls DubaiDark Dubai Call Girls O525547819 Skin Call Girls Dubai
Dark Dubai Call Girls O525547819 Skin Call Girls Dubai
 
PM Job Search Council Info Session - PMI Silver Spring Chapter
PM Job Search Council Info Session - PMI Silver Spring ChapterPM Job Search Council Info Session - PMI Silver Spring Chapter
PM Job Search Council Info Session - PMI Silver Spring Chapter
 
VIP Call Girls Firozabad Aaradhya 8250192130 Independent Escort Service Firoz...
VIP Call Girls Firozabad Aaradhya 8250192130 Independent Escort Service Firoz...VIP Call Girls Firozabad Aaradhya 8250192130 Independent Escort Service Firoz...
VIP Call Girls Firozabad Aaradhya 8250192130 Independent Escort Service Firoz...
 
CALL ON ➥8923113531 🔝Call Girls Gosainganj Lucknow best sexual service
CALL ON ➥8923113531 🔝Call Girls Gosainganj Lucknow best sexual serviceCALL ON ➥8923113531 🔝Call Girls Gosainganj Lucknow best sexual service
CALL ON ➥8923113531 🔝Call Girls Gosainganj Lucknow best sexual service
 
Delhi Call Girls Preet Vihar 9711199171 ☎✔👌✔ Whatsapp Body to body massage wi...
Delhi Call Girls Preet Vihar 9711199171 ☎✔👌✔ Whatsapp Body to body massage wi...Delhi Call Girls Preet Vihar 9711199171 ☎✔👌✔ Whatsapp Body to body massage wi...
Delhi Call Girls Preet Vihar 9711199171 ☎✔👌✔ Whatsapp Body to body massage wi...
 
Experience Certificate - Marketing Analyst-Soham Mondal.pdf
Experience Certificate - Marketing Analyst-Soham Mondal.pdfExperience Certificate - Marketing Analyst-Soham Mondal.pdf
Experience Certificate - Marketing Analyst-Soham Mondal.pdf
 
VIP Russian Call Girls Amravati Chhaya 8250192130 Independent Escort Service ...
VIP Russian Call Girls Amravati Chhaya 8250192130 Independent Escort Service ...VIP Russian Call Girls Amravati Chhaya 8250192130 Independent Escort Service ...
VIP Russian Call Girls Amravati Chhaya 8250192130 Independent Escort Service ...
 
Dubai Call Girls Starlet O525547819 Call Girls Dubai Showen Dating
Dubai Call Girls Starlet O525547819 Call Girls Dubai Showen DatingDubai Call Girls Starlet O525547819 Call Girls Dubai Showen Dating
Dubai Call Girls Starlet O525547819 Call Girls Dubai Showen Dating
 
Zeeman Effect normal and Anomalous zeeman effect
Zeeman Effect normal and Anomalous zeeman effectZeeman Effect normal and Anomalous zeeman effect
Zeeman Effect normal and Anomalous zeeman effect
 
Delhi Call Girls South Delhi 9711199171 ☎✔👌✔ Whatsapp Hard And Sexy Vip Call
Delhi Call Girls South Delhi 9711199171 ☎✔👌✔ Whatsapp Hard And Sexy Vip CallDelhi Call Girls South Delhi 9711199171 ☎✔👌✔ Whatsapp Hard And Sexy Vip Call
Delhi Call Girls South Delhi 9711199171 ☎✔👌✔ Whatsapp Hard And Sexy Vip Call
 
Neha +91-9537192988-Friendly Ahmedabad Call Girls has Complete Authority for ...
Neha +91-9537192988-Friendly Ahmedabad Call Girls has Complete Authority for ...Neha +91-9537192988-Friendly Ahmedabad Call Girls has Complete Authority for ...
Neha +91-9537192988-Friendly Ahmedabad Call Girls has Complete Authority for ...
 
VIP Call Girl Bhilai Aashi 8250192130 Independent Escort Service Bhilai
VIP Call Girl Bhilai Aashi 8250192130 Independent Escort Service BhilaiVIP Call Girl Bhilai Aashi 8250192130 Independent Escort Service Bhilai
VIP Call Girl Bhilai Aashi 8250192130 Independent Escort Service Bhilai
 
Low Rate Call Girls Cuttack Anika 8250192130 Independent Escort Service Cuttack
Low Rate Call Girls Cuttack Anika 8250192130 Independent Escort Service CuttackLow Rate Call Girls Cuttack Anika 8250192130 Independent Escort Service Cuttack
Low Rate Call Girls Cuttack Anika 8250192130 Independent Escort Service Cuttack
 
内布拉斯加大学林肯分校毕业证录取书( 退学 )学位证书硕士
内布拉斯加大学林肯分校毕业证录取书( 退学 )学位证书硕士内布拉斯加大学林肯分校毕业证录取书( 退学 )学位证书硕士
内布拉斯加大学林肯分校毕业证录取书( 退学 )学位证书硕士
 
Call Girl in Low Price Delhi Punjabi Bagh 9711199012
Call Girl in Low Price Delhi Punjabi Bagh  9711199012Call Girl in Low Price Delhi Punjabi Bagh  9711199012
Call Girl in Low Price Delhi Punjabi Bagh 9711199012
 
Employee of the Month - Samsung Semiconductor India Research
Employee of the Month - Samsung Semiconductor India ResearchEmployee of the Month - Samsung Semiconductor India Research
Employee of the Month - Samsung Semiconductor India Research
 
CALL ON ➥8923113531 🔝Call Girls Nishatganj Lucknow best sexual service
CALL ON ➥8923113531 🔝Call Girls Nishatganj Lucknow best sexual serviceCALL ON ➥8923113531 🔝Call Girls Nishatganj Lucknow best sexual service
CALL ON ➥8923113531 🔝Call Girls Nishatganj Lucknow best sexual service
 

Jason Dea - Turning ideas into revenue

  • 2. Jason Dea Turning ideas into revenue
  • 3. What exactly do you do?
  • 4. Simple Marketing Framework Optimization Market Business Tactics Content & Market Knowledge Strategy Learning Business Outbound Funnel Segments Messaging Model Lead Gen Optimization Market Sales Process Inbound Marketing Results Needs & Strategy Lead Gen Content Tracking Key Points of Market Retention & Customer Market Value Strategy Engagement Content Learning Competitive Partner Influencer Visibility Analysis Strategy Outreach www.rocketwatcher.com
  • 5. Where I focus? Optimization Market Business Tactics Content & Market Knowledge Strategy Learning Business Outbound Funnel Segments Messaging Model Lead Gen Optimization Market Sales Process Inbound Marketing Results Needs & Strategy Lead Gen Content Tracking Key Points Market Retention & Customer Market of Value Strategy Engagement Content Learning Competitive Partner Influencer Visibility Analysis Strategy Outreach www.rocketwatcher.com
  • 7. Messaging What is it? Call it a spade Is it for me? Segmentation Why buy it from you? Value not features
  • 11. This is what I do I write the STORY That fills THIS
  • 12. Jason Dea jason.dea@gmail.com linkedin: http://ca.linkedin.com/in/jasondea twitter: http://twitter.com/threadyblock blog: http://threadyblock.blogspot.com/