Keynote opening in #tiameetup http://meetup.techinasia.com/what-500startups-sees-in-southeast-asia/

1. Thailand
Startup
Ecosystem

3. Oranuch
Lerdsuwankij
Co-­‐founder
of
thumbsup.in.th
Twi?er:
@mimee
Email
:
mimee@thumbsup.in.th
Website
:
h?p://thumbsup.in.th

4. Who
is
?
1st
Startup
Event
in
Thailand
“Start
it
Up,
Power
it
Up”
TV
Show
thumbsup.in.th
Official
Partnership
with
Econsultancy
We
are
the
pioneer
of
Startup
Media
in
Thailand

5. What
are
you
thinking
of
Thailand?
Tourism
Agriculture

6. How
about
IT
industry?

7. Agenda
Thailand
Market
SituaJon
Key
player
in
Startup
Ecosystem
Payment
Infrastructure
Rising
Startups

8. Thailand
Market
SituaJon

9. Number
of
populaHon
(2012
Est.)
:
67,091,089
Internet
Users
(2000)
:
2,300,000
Internet
Users
(June
2012)
:
20,100,000
PenetraHon
(%
PopulaHon)
:
30%
Source:
hVp://www.internetworldstats.com
NaHonal
StaHsHcal
Office
of
Thailand
Internet
Users

11. Facebook Users
(Mar 2013) : 18,202,320 Users
Facebook
users
51%
49%

12.
Mobile
Users
(Sub.)
Q1/2013
Growth
Rate
Total
87,445,730
4.10%
Prepaid
76,508,667
3.08%
Postpaid
10,937,063
11.8%
Mobile
Market
Share
(Q1
2013)
Source
:
nbtc.go.th
Mobile
Users
41.49%
29.54%
20.7%
Others
8.27%

13. Non
voice
revenue
is
growing
up
(Q3
2012)
Source
:
nbtc.go.th
Mobile
Nonvoice
Revenue

14. Smartphone
Forecast
Number
of
Smartphone
sales
in
2013
7.5
million
units
Android
68%
share
iOS
18%
share
then
Windows
Phone
8
and
Blackberry
10%
[GFK]

15. The
Thumb
Culture
Chat
More
Talk
Less

16. Young
children
are
'becoming
addicted'
to
tablets

17. One
Tablet
Per
Child
hVp://www.otpc.in.th

18. Payment
Infrastructure

19. No. of Bank Account Amount
< 50,000 THB 69,811,220 343,349
50,000 - 100,000 THB 3,531,025 251,192
100,000 - 200,000 THB 2,800,111 390,017
200,000 - 500,000 THB 2,420,937 764,728
500,000 - 1,000,000 THB 1,116,753 809,076
1,000,000 - 10,000,000 THB 1,101,557 2,804,043
10,000,000 - 25,000,000 THB 58,940 893,970
25,000,000 - 50,000,000 THB 17,862 637,789
50,000,000 - 100,000,000 THB 7,390 522,180
100,000,000 - 200,000,000 THB 3,026 424,494
200,000,000 - 500,000,000 THB 1,558 487,053
> 500,000,000 THB 740 1,123,671
Total 80,871,119 9,451,562
Source
:
Bank
of
Thailand
(March
2013)
Bank
Accounts

20. The
total
number
of
credit
cards (Y2011)
stood
at
15.3
million
cards,
increasing
by
8%
from
14.2
million
cards
in
Y2010.
Credit
Card
Users

21. Payment
Gateway/
Ewallet

22. h?p://123.co.th

23. Key
Player
in
Startup
Ecosystem

24. Venture
Capital
Incubator/Accelerators
Co-­‐working
Space
Training
Knowledge
Hub
Media
Startup
Ecosystem

26. hVp://www.ookbee.com/

27. • Makes
early
stage
investments
in
high
potenHal
businesses
focused
on
e-­‐commerce.
• Strategic
investment
from
Siemer
Ventures
(USA),
Recruit
Strategic
Partners
“RSP”
(Japan)
and
GMO
Venture
Partners
(Japan)

28. Incubator/Accelerators

30. Want
to
create
our
own
product
or
plagorm
Project-­‐based
Outsourcing
Past
few
years……

31. The
rising
of
startup
community
Now

32. Thai
Tech
Startup
Early
Stage
VarieHes

33. Sample
Success
Stories
Poramet
Minsiri
Web
Portal
(2000)
Ecommerce
Site
(2001)
Business
Area
Founder
Stories
• Acquired
by
MWEB
• Now
owned
by
Tencent
Pawoot
Pongvitayapanu
• Taken
over
by
Rakuten
Online
Hotel
ReservaHon
(1997)
Michael
Kenny
(TH
-­‐>
SG)
• Acquired
by
Priceline.com

34. Sample
Success
Stories
Paul
Srivorakul
Tom
Srivorakul
Social
Commerce/Deals
(2009)
E-­‐Book
Store
(2010)
Business
Area
Founder
Stories
• Acquired
by
LivingSocial
Management
of
IT
WORKS
• Raised
2M
USD
from
Invent
Restaurant
Review
Plagorm
(2010)
Yod
Chinsupakul
PaVrawoot
Suesatayasilp
• Secured
series
A
funding
from
Recruit
Strategic
Partners
(RSP)

35. Rising
Stars

36. • Plagorm-­‐based
business
model
• The
new
cloud
plagorm
for
Smart
TVs,
VoiP,
healthcare
soluHons,
and
lots
more.
• Sonware
House,
System
Integrator
(SI)
and
developer
could
make
use
of
it
to
power
advert
screens,
home
automaHon
for
lights
or
electronics,
web
TV,
video-­‐
on-­‐demand,
and
video
conferencing.
• Developed
by
theVCgroup
which
is
the
partner
of
Foxconn.
hVp://thevcgroup.com

37. • SocialEnable
is
a
powerful
Social
Media
Management
Tools
which
allows
user
to
manage
various
social
media
channels
from
one
applicaHon.
This
applicaHon
c o n t a i n s
i n c i d e n t ,
c a m p a i g n
management
and
measurement
features
to
let
an
enterprise
go
beyond
Social
Media
MarkeHng
with
Social
CRM.
• Developed
by
Computerlogy
which
is
selected
as
one
of
Facebook
PMD
in
Apps
and
they
are
the
winner
of
Facebook
World
Hack
2012
in
Jakarta
hVp://socialenable.com

38. hVp://builk.com
• Builk.com
is
a
professional
social
network
connecHng
construcHon
professionals
through
their
business
acHviHes
e.g.
budgeHng,
job
cosHng,
purchasing,
invoicing
and
site
collaboraHon.
ConstrucHon
companies
work
for
FREE
and
connect
to
their
suppliers,
designers
and
customers
easier.
• Received
US$400,000
in
investment
from
Project
Planning
Service
PLC
as
strategic
partners.

39. • Digio
has
successfully
implemented
the
first
ever
mobile
EMV-­‐cerHfied
card
payment
plagorm
in
Asia
together
with
Kasikorn
Bank,
the
leading
digital
bank
in
the
region.
hVp://digio.co.th
EMV
stands
for
Europay,
MasterCard
and
Visa,
a
global
standard
for
inter-­‐operaHon
of
integrated
circuit
cards

40. Thailand
Market
SituaJon
Improved
internet
access
by
3G
&
4G
LTE
from
Mobile
Operators
• Increase
number
of
internet
Users
• Reduce
digital
divide
• Create
more
business
opportunity
Mobile
operators
try
to
create
compeHHve
differenHaHon
Thai
Tech
Startup
1. Time
for
educaHon
and
knowledge
sharing
(Turn
technology
into
Business)
2. Seed
funding
3. ConnecHon
Summary

41. Oranuch
Lerdsuwankij
Co-­‐founder
of
thumbsup.in.th
Twi?er:
@mimee
Email
:
mimee@thumbsup.in.th
Website
:
h?p://thumbsup.in.th