Simple Social Media Udemy Course
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https://www.udemy.com/simple-seo/?couponCode=SLIDESHARE - Sign Up for Udemy.com The "Simple SEO" 2016 course is meant for Entrepreneurs, Marketing Managers, Business Owners, CEOs who want to understand how SEO really works in layman's terms and want to get real results on a Google Search. If you are expecting for me to promise you number one on Google, that's not going to happen! Because no one can fulfill that promise. And if they promise you guaranteed #1 on Google they are probably lying to you! Download our "Simple SEO Checklist". You will use it to follow along with the sections on website structure. Be ready to take lost of notes! This is a REAL course with REAL concepts that work! No B.S. and no nonsense! This Simple SEO 2016 Course will simply and demistify your SEO knowledge so be ready to relax, take lots of notes and relax... Your business will benefit, and so will your bottom line! You will dramatically improve your search engine (SEO) results with what you will learn in this seminar. In this seminar we will cover the following topics: What Google and the other Search Engines are looking for in your web site How to choose a web site designer and how to make sure they do a great job for you. How to find the keyword that people are actually searching for How to submit your web site to the search engines Which tools work to help increase your web site rankings. How to incorporate Social Media Marketing strategies with your SEO strategies for maximum search engine rankings. Sign up for "Simple Social Media" Course at: https://www.udemy.com/simple-seo/?couponCode=SLIDESHARE
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Simple Social Media Udemy Course
- 1. Simple Social Media Manny Sarmiento www.CertificationInSocialMedia.com
- 2. Social Media Certification Certified Social Media Marketing Specialist™ Program • Earn Professional Credentials • Increase Your Earnings Potential • Become More Marketable • Increase Your Employability • Start Your Own Social Media, SEO, Website Design Business • Learn Highly Marketable Skills www.CertificationInSocialMedia.com
- 3. Social Media Certification Certified Social Media Marketing Specialist™ Program • Weekly, Via Webinar, Live Instructor • 26 Weeks with Replay Available • Earn Diploma as CSMMS™ • Tuition $1999 One-time Fee or Monthly Payment Plan $199 for 12 Months • Real, Live Help from Me! • Only 20 Students • Semesters Begins Quarterly www.CertificationInSocialMedia.com
- 4. Social Media Certification Certified Social Media Marketing Specialist™ Program Earn Diploma as CSMMS™ www.certificationinsocialmedia.com
- 5. New Media, New Marketing Social Media Certification Modules Certified Social Media Marketing Specialist™ CSMMS™ • Social Media Marketing (SMM) Mastery Basic & Advanced Strategies • DIY-SEO – Do It Yourself Website Optimization Strategies • Blogging for Business Success • Twitter Strategies and Usage • Facebook Business Strategies and Functional Usage • LinkedIn for Business • YouTube & Video Marketing • Location Based Social Search Marketing • Social Media Press Releases / Writing Press Releases • Social Media Business Practice and Implementation • Google Adwords, Pay Per Click Advertising and Affiliate Marketing • Education Based and Information Product Marketing • Email Marketing Basics - Hands-on Constant Contact • Bonus - Social Media A-la-Carte™ & Advanced Topics www.CertificationInSocialMedia.com
- 6. • How Social Media Really Works • The Psychology of Social Media • How to Profit from Social Media • How it is Possible to D-I-Y Social Media • Basic, Intermediate & Advanced Strategies • Social Media Tools and Tips • Defining Social Media M-Levels™ • A Visual Social Media Strategy • How to Get Started Today www.CertificationInSocialMedia.com
- 7. • Increase Your Company’s Bottom Line • Pump up Your Resume • Get a Better Job (High Demand) • Increase Your Business Skills • Offer Additional Business Services • Start Your Own SMM Business • Consult as SMM Specialist • Reach More People & Earn More Income • You can drive new clients to your website & grow your business at little or no cost www.CertificationInSocialMedia.com
- 8. Digital Media Specialist - $44,000 Online Marketing Specialist - $45,600 Social Media Strategist - $46,800 Online Community Manager - $47,800 Public Relations Manager - $61,100 Marketing Manager - $62,900 Digital Strategist - $63,800 Internet Marketing Director - $97,4002 Source: CIO.COM 10 Top Jobs by Salary for Social Media Pros
- 9. Outsourcing $25 - $150 / Hour $1000 - $1500 Set up Accounts $300 - $750 / Month Coaching / Consulting $50 - $250 / Billable Hour Teaching, Seminars & Product Sales $100 - $1000+ / Hour www.CertificationInSocialMedia.com
- 10. • Facebook – 1.19 Billion Users • Twitter – 320 Million Users • LinkedIn – 414 Million Members • Pinterest – 100 Million Users • YouTube – 4 Billion Video Views/Day Social Media Is Not Going Anywhere!
- 12. Can Social Media really make a difference to your business? www.CertificationInSocialMedia.com
- 13. Social Media really about SEO? www.CertificationInSocialMedia.com
- 14. Social Media really about… Domination! www.CertificationInSocialMedia.com
- 15. G. Give Knowledge A. Answer Questions S. Solve Problems www.CertificationInSocialMedia.com
- 16. • Reticular Activating System (RAS) • Top of Mind Marketing (TOM) • Relationship Marketing • Belonging / Esteem Needs www.CertificationInSocialMedia.com
- 17. • “Tribes” – Seth Godin “A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate.” ― Seth Godin, Tribes: We Need You to Lead Us www.CertificationInSocialMedia.com
- 20. Which Social Media and Social Bookmarking Sites to Use? www.CertificationInSocialMedia.com
- 23. • Build Profiles with SEO • Establish URL (http) • Connect and Contribute • Build Relationships • G.A.S.
- 24. Level 1 - Content • Website • Blog • YouTube • Social Media Press Releases • Document Sharing • LinkedIn Pulse Level 2 - Sharing • Facebook • Twitter • LinkedIn • Google+ • Pinterest • Social Bookmarking
- 25. Make It Easy for Visitors to Share Your Content and Follow You www.newmedianewmarketing.com/ • AddThis.com • ShareThis.com • WordPress Plugins • Simple Social Buttons
- 26. …Your Competition www.newmedianewmarketing.com/ • Hootsuite • Hootlet • Pinterest Button • Delicious Button • Reddit Button • Tweet Deck • Constant Contact
- 27. What are the Best Strategies for Specific Social Media Networks? Manny Sarmiento www.newmedianewmarketing.com
- 28. What is Twitter and How to Best Use It? www.CertificationInSocialMedia.com
- 29. • 320 Million Registered Users • Create relationships • Brand Your Account • Level 2 | Tweet the G.A.S. • Importance of followers • Substance • What do I Tweet? www.CertificationInSocialMedia.com
- 31. • 1.34B Million Users • 53% Active • Establish your network • Pages vs. Personal • Facebook.com/mobile • Groups • Discussions • Build Relationships • G.A.S. • C.C.E. http://www.facebook.com/SocialMediaUniversity
- 32. • Capture • Call to Action • Engagement www.CertificationInSocialMedia.com
- 33. A Professional, Relationship Building And Communication Tool www.CertificationInSocialMedia.com
- 34. • 414+ Million Professionals • Your Online Resume • Build Your Complete Profile • Build Your Network • Join Groups • Join or Start Discussions • Search Jobs or Post Jobs • Add Applications, i.e. Twitter, Slideshare • Post on Pulse • Update Daily • Add Users Daily • Keep it Professional
- 35. Welcome to the Bloggersphere www.CertificationInSocialMedia.com
- 36. • Why Have A Blog? • Blogger vs. Wordpress • Becoming an “Expert” • Getting Others to Comment • Building Relationships • Relevance • Faster Indexing • Gadgets, Widgets, • Monetizing Your Blog • “P”-Word • Private Label Articles
- 37. • www.LocalDirectoriesMarketing.com • MerchantCircle.com • Foursquare.com • Google Places • Yahoo Local • Bing Local • Superpages
- 38. • GYBO.com/business / Google.com/places • Local Directories • Appears on Google Searches (SEO) • Put Yourself on the Map • A Must for Any Business • Make it Interactive • Other Directories • Bing, Yahoo, Merchant Circle, others www.CertificationInSocialMedia.com
- 39. • 1.15B Users • Complete Profile • Add Many to Circles • Add Snippet Content to Updates • Add Company Pages • Use Keywords in Username and Postings • Use Hangouts • Add Images (Change Image Names) • Add Your Events www.CertificationInSocialMedia.com
- 40. • YouTube and Video Sharing a Must • SEO Potential • #2 Search Engine in the World • #3 Most Trafficked Web Site (Alexa.com) • Integrate with Other Sites • Facebook from YouTube • Embed in Blog and Website • Keyword, Tags and Labels a Must • Auto-Link to Facebook, Twitter & Buzz • Brand Your Channel • Create from Photographs, Flip or Cell Phone • Vimeo, Metacafe, Veoh, others
- 41. • 100 Million Users • 85% Female • 42% U.S. Online Women • 30% of All U.S. Social Media Users • 87% Have Purchased Because of Pinterest • $100,000+ Annual Household Income • 50% Have Kids • 15.8 Minutes Avg. Time Spent on Pinterest
- 42. Fast, Efficient and Powerful Social Bookmarking www.CertificationInSocialMedia.com
- 43. • Fast and Efficient Social Bookmarking • Instant Google Indexing • Google Search Rankings (SEO) • Free • Embedding and Sharing • PRLog.com / 24-7PressRelease.com • Everything is News • Send PR Weekly • “Real” Press Releases • PRWeb.com / PRNewsWire.com www.CertificationInSocialMedia.com
- 44. Your Favorites Shared with the World www.CertificationInSocialMedia.com
- 45. • Powerful SEO • Creating Backlinks Google Loves • Dofollow Me “Top Dofollow Bookmarking…” • Driving Traffic to Your Web Site • Multiple Sites “Top Social Bookmarking…” • Share Your Favorite Sites and Your Own • Bookmark Weekly or Daily • Digg, Delicious, Technorati, Reddit • StumbleUpon, others The Most Powerful SMM Tool That No One Speaks About and You Must Use! www.CertificationInSocialMedia.com
- 46. • Slideshare.net • “Expert” Status • Building Relationships (G.A.S.) • SEO Friendly • www.slideshare.net/ticketfl www.CertificationInSocialMedia.com
- 47. 1. It’s about SEO 2. DIY It 3. Building Relationships (G.A.S.) 4. T.O.M. 5. “Expert” Status 6. The “Tribe” 7. Engagement www.CertificationInSocialMedia.com
- 49. What’s the big deal with Social Media Marketing? • Massive Traffic to Your Business or Site • Build New Databases • SEO Success Like Never Before Backlinks, Traffic, Name Recognition • Building Relationships • Cost Effective – Mostly Free! • Measurable (Google Alerts) ROI • Flexibility – 15 Minutes to 2 Hrs / Day • Increased Sales & Revenue www.CertificationInSocialMedia.com
- 50. • Increase Your Company’s Profits • Increase Your Web Site’s Ranking • Monitor Your Name & Industry • Monitor Marketing Results • Pump up Your Resume • Increase Your Business Skills • Make Yourself More Marketable • Start Your Own SMM Business • Consult as an SMM Specialist • Teach Social Media Marketing • Earn More Money!
- 51. What to do Now? • SMM is a Must! • SMM is a Job Function • Schedule It - Hootsuite, Outlook, etc. • 15 Minutes to 2 Hours Per Day • Start Now! • Just Do It! www.CertificationInSocialMedia.com
- 52. PRLog
- 53. Social Media Certification Certified Social Media Marketing Specialist™ Program • Weekly, Via Webinar, Live Instructor • 26 Weeks with Replay Available • Earn Diploma as CSMMS™ • $1999 One-time Fee or Monthly Payment Plan Available: $199 for 12 Months. • Real, Live Help from Me! • Only 20 Students • Course Begins Quarterly www.CertificationInSocialMedia.com
- 54. New Media, New Marketing Thank You! Manny Sarmiento www.CertificationInSocialMedia.com